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Event Marketer

Order.co, New York, New York, us, 10261

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Order.co is a B2B Ecommerce Platform that simplifies purchasing.

Our strength has always been our unique edge: transforming how businesses connect with vendors through our marketplace. We're not just improving workflows—we're redefining how procurement, operations, accounting, and payments come together to drive efficiency and innovation. Every step – requisition, approval, payment, and reconciliation – is curated and automated to make purchasing across all your vendors, locations and teams as easy as purchasing for your personal lives.

Founded in 2016 and headquartered in New York City, Order.co oversees nearly half a billion dollars in annualized spend across hundreds of customers like WeWork, SoulCycle, and Lume. Order.co has raised $70M+ in funding from industry-leading investors like MIT, Stage 2 Capital, Rally Ventures, 645 Ventures, and more. Order.co has been proudly named as a 50 to Watch by Spend Matters and a Best Place to Work by BuiltIn and Inc. Magazine.

The Role We’re looking for an Event Marketing Manager to own and scale our event strategy across the full funnel. This role will be responsible for planning, executing, and optimizing field events, trade shows, hosted experiences, and virtual events that drive pipeline, revenue, and brand awareness.

You’ll work closely with Sales, Partnerships, Brand Marketing, and Demand Gen to turn events into a predictable growth channel — not just “swag and booths.”

Responsibilities

:

Own the end-to-end strategy and execution for all events (trade shows, field events, executive dinners, roadshows, webinars, virtual events)

Build an annual and quarterly event calendar aligned to GTM priorities and revenue goals

Partner with Sales to design events that drive pipeline, meetings, and deal acceleration

Manage event budgets, forecasting, ROI tracking, and post-event reporting

Oversee booth strategy, messaging, demos, sponsorships, and onsite execution

Plan and execute hosted events (dinners, happy hours, customer roundtables)

Collaborate with Demand Gen on pre-event promotion and post-event follow-up campaigns

Work with Brand Marketing to ensure strong positioning and messaging at events

Coordinate vendors, venues, contractors, and internal stakeholders

Measure and report on success metrics (leads, meetings, pipeline, influenced revenue.

Qualifications:

4–8+ years of event marketing experience, ideally in B2B SaaS

Proven track record of using events to drive pipeline and revenue

Experience running large trade shows and smaller, high-impact field events

Strong project management skills with the ability to juggle multiple events at once

Data-driven mindset — comfortable tying events to revenue outcomes

Excellent communication and cross-functional collaboration skills

Willingness to travel for events (typically 20–30%, depending on season)

Nice to Have

Experience working closely with enterprise or mid-market sales teams

Familiarity with tools like HubSpot, Splash, Cvent, or similar

Experience running executive-level or customer marketing events

Background in procurement, fintech, vertical SaaS

Why You’ll Love This Role

Events are a core growth channel — not an afterthought

High visibility with Sales and leadership

Ownership from strategy to execution to revenue impact

Opportunity to build and scale the event function as the company grows

What You’ll Receive:

A competitive compensation package including base as well as stock options

The opportunity to grow within the overall Customer Success organization

Employer-sponsored 401(k) including an employer match

The opportunity to develop and perform in a fast-paced environment alongside a stellar team

Flexible time off and remote work policies

Robust medical, dental, vision, and wellness benefits

Generous leave policies and support for new and current parents

The anticipated annualsalary range for this role is $90,000-$110,000 OTE.Actual compensation and title will be commensurate with experience, qualifications, knowledge, and skills.

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