
Creative Director Marketing NY, SF or Remote Job at Roboflow, Inc. in New York
Roboflow, Inc., New York, NY, United States
Who We Are
Our mission is to make the world programmable. Sight is one of the key ways we understand the world, and soon this will be true for the software we use, too.
We’re building the tools, community, and resources needed to make the world programmable with artificial intelligence. Roboflow simplifies building and using computer vision models. Today, over 1M+ developers, including those from half the Fortune 100, use Roboflow’s machine learning open source and hosted tools. That includes counting cells to accelerate cancer research, improving construction site safety, digitizing floor plans, preserving coral reef populations, guiding drone flight, and much more.
Roboflow is supported by great customers and investors, having raised over $63 million from Y Combinator, Google Ventures, Craft Ventures, Sam Altman, Lachy Groom, amongst other leading software investors.
Roboflowers are passionate builders who value ownership, accountability, and a bias toward action. We're curious, hands-on with new tech, and prefer showing our work over talking about it. Many of us have a founder mindset and thrive in our high-autonomy environment.
What You’ll Do
AI has fundamentally changed Marketing forever and creativity is the way to capitalize on the biggest landscape shift in our lifetime. In an algorithm driven world, high quality creative can go viral instantly and consistently. This role is critical to our growth and strategy in the new AI driven world.
Build Roboflow’s creative engine: Shape the voice, visual language, and storytelling style that define our presence across platforms. You’ll build the frameworks, templates, and rhythms that make our brand feel cohesive and unmistakably ours.
Run high-impact launches: Architect the creative approach behind product announcements, research releases, and company moments, transforming them into events that drive attention, conversation, and excitement.
Own production end-to-end: Personally produce high quality media. Everything from fast-turnaround explainer cuts to beautifully crafted brand pieces. You can work scrappy when needed and cinematic when it matters.
Lead with taste and creative direction: Guide agencies and freelancers with clear briefs, references, and creative standards. You know how to bring out great work from collaborators and maintain a high bar across every output.
Grow our owned audience: Develop programming that audiences want to return to with recurring formats, episodic concepts, and media that earns attention through consistency, not gimmicks.
Improve speed, quality, and craft: Shape processes that allow us to produce more media without lowering standards. You understand how to move fast and still deliver work that feels intentional and polished.
Who You Are
Seasoned creative background. You’ve worked in creative agencies or production studios and understand how ideas move from concept to finished work.
Expert in video. Comfortable behind and in front of the camera, with strong editing, shooting, lighting, and sound instincts.
Taste-driven storyteller. You have a refined sense of pacing, framing, narrative and know what makes media feel premium.
Platform savvy. You understand how to design content for YouTube, TikTok, X, LinkedIn, and beyond. You know each ecosystem’s language.
High-output operator. You can manage multiple creative threads at once and keep quality high under tight timelines.
Collaborative and communicative. Clear feedback, strong opinions held lightly, and an ability to work across teams.
Business savvy. You understand how our creative strategy drives our product and business context. Genuinely excited about AI and the people building the future with it.
Who You’ll Be Working With
You will directly be working with our Marketing Lead, co-founders, and every department at the company to find stories and share them with the world.
We are currently a team of 70 team members located all over the US and Europe. Our team’s backgrounds range from high school whiz kids, former founders of technology companies and fashion lines, world-class engineers, CMOs to CEOs, and have experience scaling businesses to millions in revenue. We want to work with exceptional people with a diverse background. At this early stage, you'll have the ability to work cross-functionally with many members of the team and solve a wide array of problems.
Where You’ll Work
Roboflow is distributed across the US and Europe. We currently have Hubs in New York City and San Francisco with a mindset of opening more offices as we grow. We provide opportunities such as team onsites in different cities and a travel stipend to work in person with other team members as much as you'd like, while also supporting remote team members. You can work from one of our Hubs, work from home, work at co-working spaces, etc. We want you to work where you work best. Learn more about how we work at Roboflow.
What You’ll Receive
To determine your salary, we use a number of market and data-driven salary sources. We review all salaries every 6 months to ensure we stay in line with the market.
The target compensation for this role is $195,000 to $225,000 base salary
In addition to our cash compensation, we offer generous perks and benefits. Below are some of the highlights:
$3500/yr Travel Stipend to travel anywhere anytime to work alongside other Roboflowers.
$350/mo productivity stipend to spend on things that make your work environment more productive, like high speed internet at home or a co-working space.
Cover up to 100% of your health insurance costs for you and your partner or family.
Equity in the company so we are all invested in the future of computer vision.
Interview Process
Below is the interview process you can expect for this role. We are all motivated to work with an exceptional team and don't currently have recruiters at Roboflow. You will be speaking directly with our team about what it's like to work and thrive here. We like to work fast at Roboflow, so don't be surprised if all the below conversations happen over a day or two.
Introduction Phase
[45m] Meet with hiring manager for introduction, Trevor Lynn, to assess for overall mindset and skill set
This first interview is a time to get to know more about the role, allow us to get to know you better, and ensure it's a good fit for both parties to continue moving forward in the process
Team Interview Phase
[60m] Meet with our Creative Technologist, Chris Doss
[60m] Meet with our Design Lead, Korryn Resetar
[30m] Meet with hiring manager, Trevor Lynn
Use this time to review specifics about the job description and ask questions before the project phase begins.
Project Phase
You’ll build a project within a specified amount of time.
We check references and conduct a background check.
Final Interview Stage
[60m] Meet with Co-founder & CTO, Brad Dwyer
[60m] Meet with Joseph Nelson, CEO
[30m] Meet with Kate Wagner, Head of Operations
Note: you are welcome to request additional conversations with anyone you would like to meet and we will accommodate as best we can.
Not sure if this is you?
We want a diverse, global team with a broad range of experience and perspectives. If this job sounds great, but you’re not sure if you qualify, we encourage you to reach out to us at recruiting@robloflow.com or subscribe to our career newsletter by emailing "Subscribe" to operations@roboflow.com. We carefully consider every application and will either move forward with you, find another team that might be a better fit, keep in touch for future opportunities, or thank you for your time.
Learn More About Us
At Roboflow, we believe great ideas come from everywhere—and everyone. We’re proud to be an Equal Opportunity Employer committed to building a diverse and inclusive team. We consider all qualified applicants regardless of race, color, religion, sex, sexual orientation, gender identity, national origin, disability, age, veteran status, or any other legally protected characteristics.
#J-18808-Ljbffr
In Summary: We're building the tools, community, and resources needed to make the world programmable with artificial intelligence . Over 1M+ developers, including those from half the Fortune 100, use Roboflow’s machine learning open source and hosted tools . We are currently a team of 70 team members located all over the US and Europe .
En Español: Quienes somos Nuestra misión es hacer que el mundo sea programable. La vista es una de las formas clave en que entendemos el mundo, y pronto esto también será cierto para el software que usamos. Estamos construyendo las herramientas, la comunidad y los recursos necesarios para hacer al mundo programmable con inteligencia artificial. Roboflow simplifica la construcción y uso de modelos de visión por computadora. Hoy en día, más de 1M+ desarrolladores, incluidos aquellos de la mitad de Fortune 100, utilizan el aprendizaje automático abierto de roboflow y herramienta hospedada. Eso incluye contar células para acelerar la investigación sobre cáncer, mejorar la seguridad del sitio de construcción, digitalizar planes de piso, preservar poblaciones de arrecifes coralinos, guiar vuelo de drones, y mucho más. Este papel es crítico para nuestro crecimiento y estrategia en el nuevo mundo impulsado por la IA. Construir Roboflow's motor creativo: Dar forma a la voz, lenguaje visual y estilo de narración que definen nuestra presencia en todas las plataformas. Usted construirá los marcos, plantillas y ritmos que hacen que nuestra marca se sienta cohesiva e inconfundiblemente nuestra. Realizar lanzamientos de alto impacto: Arquitectar el enfoque creativo detrás de anuncios de productos, publicaciones de investigación y momentos de empresa, transformándolos en eventos que atraigan atención, conversación y emoción. Usted ha trabajado en agencias creativas o estudios de producción y entiende cómo se mueven las ideas del concepto al trabajo terminado. Experto en video. cómodo detrás y frente a la cámara, con fuertes instintos de edición, disparo, iluminación y sonido. narrador guiado por el gusto. Tiene un refinado sentido de ritmo, marco, narración y sabe lo que hace que los medios se sientan premium. Platform savvy. Comprende cómo diseñar contenido para YouTube, TikTok, X, LinkedIn y más allá. Conoce cada lenguaje de ecosistemas. Operador de alto rendimiento. Puede administrar múltiples hilos creativos simultáneamente y mantener calidad bajo plazos ajustados. Colaborativo y comunicativo. En esta etapa temprana, usted tendrá la capacidad de trabajar interfuncionalmente con muchos miembros del equipo y resolver una amplia gama de problemas. Donde Youll Work Roboflow se distribuye en los Estados Unidos y Europa. Actualmente tenemos Hubs en Nueva York y San Francisco con una mentalidad de abrir más oficinas a medida que crezcamos. Ofrecemos oportunidades como ubicaciones de equipos en diferentes ciudades y un stipendio de viaje para trabajar personalmente con otros miembros del grupo tanto como desee, al tiempo que apoya a los miembros de equipo remotos. Puede trabajar desde uno de nuestros Hubs, trabajar desde casa, trabajar en espacios de coworking, etc. Queremos que trabaje donde trabaja mejor. Aprenda más sobre cómo trabajamos en Roboflows. A continuación se presentan algunos de los aspectos más destacados: $ 3500 / año Beca de Viaje para viajar a cualquier lugar en cualquier momento y trabajar junto con otros Roboflowers. $ 350 / mes beca de productividad para gastar en cosas que hagan su entorno de trabajo más productivo, como Internet de alta velocidad en casa o un espacio de coworking. Cubre hasta el 100% de sus costos del seguro médico para usted y su pareja o familia. Equidad en la compañía por lo que todos estamos invirtiendo en el futuro de la visión por computadora. Nos gusta trabajar rápido en Roboflow, así que no nos sorprendamos si todas las conversaciones a continuación ocurren en un día o dos. Fase de introducción [45m] Encuentra con nuestro director de contratación para la presentación, Trevor Lynn, para evaluar el estado mental y los conocimientos generales Esta primera entrevista es un momento para conocer más sobre el papel, permitirnos llegar a conocerte mejor, y asegurarnos de que sea una buena opción para ambas partes continuar avanzando en el proceso Fasa de Intervisión del Equipo [60m]. En Roboflow, creemos que las grandes ideas vienen de todas partes y de todos. Estamos orgullosos de ser un Empleador de Igualdad de Oportunidades comprometido a construir un equipo diverso e inclusivo. Consideramos a todos los solicitantes calificados independientemente de su raza, color, religión, sexo, orientación sexual, identidad de género, origen nacional, discapacidad, edad, estatus veterano o cualquier otra característica legalmente protegida. #J-18808-Ljbffr