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Marketing Manager - Campus Dining

Lancer Hospitality, Atlanta, Georgia, United States, 30383

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What you'll be doing:

Develop segment-specific strategic marketing plans with support of Senior Director of Marketing

Execute program strategies for unit level

Collect / Track Program Data

Manage / Responsible for the Account Marketing

Digital Signage

Company Store

SharePoint

Develop and execute retail promotional strategies for culinary concepts

Develop marketing programs aimed to increase customer satisfaction, participation and or revenue

Partner with the onsite & corporate teams to develop creative briefs for marketing collateral which includes among other initiatives

In-Unit Marketing Calendars

Case studies

In-Unit brands standards

Concepts

Programs

Business Development Presentation

Provide / gather PR for enhanced exposure to the by Elior brand in the marketplace

Press Releases

Social Media

Websites

What we're looking for: Must-haves:

3-5 years of Marketing Experience or related field

Bachelor's Degree in Marketing or related field or equivalent work experience

Solid understanding of marketing strategies and tactics (food service, retail or restaurant management preferred)

Proven ability to develop and deliver effective presentations designed to influence executive leadership and decision makers

Possess professionalism and passion for customer and client relations

Demonstrated ability to relate well to individuals and groups with widely varying backgrounds, perspectives, education and skills is required

Ability to think strategically and operate autonomously

Nice-to-haves;

Experience working in a marketing capacity supporting a contract services organization

Experience working in a marketing capacity in Food Services

Where you'll be working:

Medical (FT Employees)

Vision

Voluntary UNUM offering for Accident, Critical Illness and Hospital Indemnity

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