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Senior Media Strategist

KORTX, Berkley, Michigan, United States, 48072

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divh2Senior Media Strategist/h2pKORTX is a modern media agency specializing in integrated advertising solutions for brands, agencies, and franchise organizations. We blend programmatic media, creative strategy, and advanced analytics to drive measurable results./ppRooted in the resilience and creativity of Detroit, our team thrives on innovation, collaboration, and accountability to drive transformative results for our clients. Every member of our team contributes to our shared success, bringing unique perspectives and skillsets to the table./ph3About The Role/h3pThe Senior Media Strategist is a senior individual contributor on the KORTX Strategy team, responsible for developing and delivering high-quality digital media strategies for both agency and brand clients. This role plays a critical part in shaping audience strategy, channel mix, budget allocation, and measurement across programmatic, paid search, and paid social media./ppReporting to the Director of Strategy, this role operates with a high degree of autonomy while aligning closely with KORTXs strategic standards, capabilities, and profitability goals. As part of a lean strategy team, the Senior Media Strategist brings strong judgment, analytical thinking, and confidence in client-facing strategy discussions./ph3What Youll Do/h3h4Strategy Development Media Planning/h4ulliLead the development of full-funnel digital media plans for agency and brand clients/liliTranslate client business goals into clear audience, channel, budget, and measurement strategies/liliBuild strategic media recommendations across programmatic, paid search, and paid social/liliOperate independently on assigned accounts while collaborating with the Director of Strategy on broader strategic direction/liliEnsure all media plans align with KORTX best practices, capabilities, and commercial objectives/li/ulh4Research, Insights Analysis/h4ulliConduct audience, competitive, and performance research to inform media investment decisions/liliLeverage internal tools, platform data, and AI-assisted workflows to improve efficiency and insight generation/liliApply strategic judgment to validate insights, challenge assumptions, and ensure accuracy before client delivery/liliContribute to internal playbooks, frameworks, and knowledge sharing that elevate strategic consistency/li/ulh4Client-Facing Strategy Communication/h4ulliPresent media strategies and recommendations to agency and brand clients in partnership with Account Executives/liliIdentify gaps in client briefs or assumptions and proactively recommend stronger strategic alternatives/liliClearly articulate strategic rationale, channel roles, budget tradeoffs, and performance expectations/liliTranslate complex media and measurement concepts into clear, accessible language/liliSupport strong client relationships through consultative, credible, and strategic engagement/li/ulh4New Business Account Growth Support/h4ulliContribute strategic input to RFPs, pitches, renewals, and account expansion opportunities/liliPartner with sales and account teams to develop media strategies that support revenue growth/liliIdentify opportunities where media recommendations may drive incremental spend or expanded scope/li/ulh4Workflow Management Collaboration/h4ulliManage strategy projects through Jira, balancing multiple priorities under tight timelines/liliCommunicate proactively around timing, dependencies, and risks to ensure on-time delivery/liliCollaborate closely with sales, account management, and operations teams to support seamless execution/li/ulh4Strategic Contribution Continuous Improvement/h4ulliPartner with the Director of Strategy through ongoing collaboration and mentorship/liliStay current on trends in programmatic media, managed services, and the broader adtech ecosystem/liliSurface insights that inform KORTX positioning, offerings, and media planning best practices/liliShare learnings that elevate strategic thinking and consistency across the organization/li/ulh3What Were Looking For/h3ulli68+ years of experience in digital media strategy and/or media planning/liliStrong experience across programmatic media, paid social, and paid search/liliProven ability to build and present media plans with clear, concise strategic rationale/liliFamiliarity with DSPs, paid social platforms, and Google Ads/liliExperience using AI-assisted workflows or LLM tools to improve efficiency and insight development/liliAbility to operate as a senior individual contributor with minimal oversight/liliStrong analytical, problem-solving, and strategic thinking skills/liliExcellent written, verbal, and presentation communication skills/liliExperience supporting new business efforts, including RFPs and pitch development/liliStrong organizational skills and ability to manage multiple priorities in fast-paced environments/liliCollaborative working style with confidence engaging internal and external stakeholders/liliWillingness to travel as needed for client and company meetings/li/ulh3Why KORTX/h3ulliCollaborative, supportive, and growth-focused culture. You will be working on a strong, experienced team!/liliOpportunity to work with innovative brands and cutting-edge digital marketing technology./liliCompetitive compensation and benefits package: ulliThis position offers a competitive salary range of $90-110k commensurate with experience and qualifications/liliMedical, Vision and Dental on day 1 for you and your family/liliOpen Vacation Policy/liliOpportunity for discretionary bonus/liliPaid Maternity and Paternity programs/liliSafe Harbor 401k plan with employer match/liliWellness and cell phone stipend/liliBirthday gift card and employee tenure bonus/li/ul/liliHybrid work environment that emphasizes flexibility and balance, offering the option to work from home or from our modern office in Berkley, MI./li/ulpKORTX is an equal opportunity employer. Were committed to building a diverse, inclusive team where everyone belongs. All applicants will be considered without regard to race, religion, gender identity, sexual orientation, disability, age, veteran status, or any other protected status./ppWe do not currently sponsor H-1B visas/p/div