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Director of Sales

Next Generation Foods, West Sacramento

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Overview

Our team is our strength! Next Generation Foods is changing the way food is distributed. There’s food distribution the way everybody else does it — and then there’s Next Generation Foods. We are reinventing how food moves from field to kitchen, from grower to Chef, with a zeal for sustainability, science, and source transparency.

As a member of the Next Generation Foods team, you will be part of a well-established company with strong community roots. We have an amazing work culture that embraces innovation and is a great place to work.

Opportunity

This is a unique opportunity to lead sales for a vertically integrated, farmer-owned company with direct control over farming, sourcing, and production. You will work closely with ownership, play a critical role in planning and execution, and help scale brands built on transparency, quality, and long-term partnerships.

This is an in-office role based in West Sacramento, CA, with approximately 5 days of travel per month for customer meetings, trade shows, and industry events.

Benefits

  • Base salary starting at $125,000 per year, commensurate with experience
  • Bonus incentives tied to growth and performance
  • Medical Coverage - Generous company contribution towards medical benefits for employees and dependents
  • 401K with 4% company match
  • Paid Holidays/Vacation/Paid Sick Leave

Key Responsibilities

  • Lead and manage all food service sales for Next Generation Foods, including distributor, broker, and operator relationships
  • Oversee sales strategy and execution for the True Origin Foods brand in food service and retail channels
  • Own sales planning, annual growth targets, and channel-level strategy
  • Develop and manage sales forecasts and inventory projections in close coordination with operations, supply chain, and leadership
  • Ensure alignment between sales commitments, production capacity, inventory levels, and raw material availability
  • Manage, evaluate, and optimize relationships with food service and retail brokers
  • Work directly with distributors to drive distribution, velocity, pricing, and promotional execution
  • Personally engage in hands-on selling with key accounts and strategic customers
  • Support growth into private label and custom programs where applicable
  • Represent the company at trade shows, sales meetings, and industry events
  • Own pipeline management, forecasting accuracy, and performance reporting
  • Utilize CRM and sales tools to track opportunities, manage accounts, and drive accountability
  • Collaborate closely with leadership, operations, and marketing to ensure disciplined execution of growth plans

Systems & Tools

  • Strong experience using CRM platforms, HubSpot experience preferred
  • Comfortable managing pipelines, forecasts, and reporting within a CRM
  • Proficient with Microsoft 365 tools including Outlook, Excel, Word, and PowerPoint
  • Experience working within Microsoft Teams for internal communications and collaborations
  • Ability to bring structure, consistency, and data-driven decision-making to the sales organization

Qualifications and Experience

  • Bachelor’s degree required
  • 10+ years of direct experience in food industry sales, with meaningful exposure to both food service and retail
  • Proven experience working with brokers and distributors
  • Demonstrated success scaling food brands and managing multi-channel sales strategies
  • Strong understanding of food service distribution, retail dynamics, and pricing structures
  • Experience selling into private label customers is a strong plus
  • Comfortable being both strategic and highly hands-on
  • Strong communication, negotiation, and relationship-building skills

NO PHONE CALLS OR WALK-INS PLEASE

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