Responsibilities
Local Strategy & Roadmap: Own the end-to-end social strategy for your region. Define the platform mix (e.g., TikTok/IG for US; X/IG for JP), establish a native posting cadence, and develop content pillars that resonate with local users. Creative Guardrail: Act as the final filter for all localized content. Review in-house scripts, music, typography, and casting to ensure every asset feels native and trend-aligned. Community & Creator Relations: Humanize the brand. Manage high-level community interactions and collaborate with local creators/KOLs to drive authentic co-creation. Growth Auditing: Conduct regular performance deep-dives. Move beyond "likes" to analyze conversion, sentiment, and trend-relevance, pivoting strategy based on hard data.
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Local Strategy & Roadmap: Own the end-to-end social strategy for your region. Define the platform mix (e.g., TikTok/IG for US; X/IG for JP), establish a native posting cadence, and develop content pillars that resonate with local users. Creative Guardrail: Act as the final filter for all localized content. Review in-house scripts, music, typography, and casting to ensure every asset feels native and trend-aligned. Community & Creator Relations: Humanize the brand. Manage high-level community interactions and collaborate with local creators/KOLs to drive authentic co-creation. Growth Auditing: Conduct regular performance deep-dives. Move beyond "likes" to analyze conversion, sentiment, and trend-relevance, pivoting strategy based on hard data.
#J-18808-Ljbffr