Farm Marketing & Communications Coordinator
Summers Wellness Farms, Branchville, South Carolina, United States, 29432
Location:
Remote with travel on site Reports To:
Farm Owner / Farm Operations Manager Role Overview
The Farm Marketing & Communications Coordinator is responsible for promoting Summers Wellness Farm’s products, story, and seasonal offerings through digital and community-based marketing. This role focuses on increasing brand awareness, supporting sales efforts, and communicating availability, new products, and farm updates to customers. The ideal candidate understands both marketing fundamentals and the values of small-scale, local farming. Key Responsibilities
Marketing Strategy & Planning
Develop and execute seasonal marketing plans aligned with harvest schedules Promote farm products, availability, and pricing to customers and partners Support product launches and expanded crop offerings based on customer demand Content Creation & Social Media
Create and schedule content for social media (Facebook, Instagram, email, website) Share farm updates, harvest highlights, behind-the-scenes content, and customer stories Maintain a consistent brand voice that reflects the farm’s mission and values Email & Customer Communication
Manage customer email communications (seasonal announcements, product availability, promotions) Assist with customer newsletters and order reminders Collaborate with inside sales to support outreach and follow-ups Sales & Promotional Support
Create simple marketing materials (flyers, product lists, price sheets, postcards) Support inside sales efforts with updated messaging and visuals Help promote new products and expanded varieties Brand & Community Engagement
Maintain accurate branding across all marketing materials Support local events, markets, and partnerships through promotion Collect customer feedback and insights to inform future marketing efforts Qualifications
Experience in marketing, communications, or social media management Strong written communication skills Basic graphic design skills (Canva or similar tools preferred) Comfortable managing multiple projects and deadlines Familiarity with local food, agriculture, or small business marketing (preferred) Preferred Skills
Photography or video content creation Email marketing platform experience Website content updates or basic CMS knowledge Understanding of seasonal marketing cycles Work Environment
Flexible schedule with increased activity during peak seasons Mix of remote work and on-site farm visits as needed Collaborative role working closely with farm leadership and sales Compensation
Hourly, salaried, or contract-based (based on experience)
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Remote with travel on site Reports To:
Farm Owner / Farm Operations Manager Role Overview
The Farm Marketing & Communications Coordinator is responsible for promoting Summers Wellness Farm’s products, story, and seasonal offerings through digital and community-based marketing. This role focuses on increasing brand awareness, supporting sales efforts, and communicating availability, new products, and farm updates to customers. The ideal candidate understands both marketing fundamentals and the values of small-scale, local farming. Key Responsibilities
Marketing Strategy & Planning
Develop and execute seasonal marketing plans aligned with harvest schedules Promote farm products, availability, and pricing to customers and partners Support product launches and expanded crop offerings based on customer demand Content Creation & Social Media
Create and schedule content for social media (Facebook, Instagram, email, website) Share farm updates, harvest highlights, behind-the-scenes content, and customer stories Maintain a consistent brand voice that reflects the farm’s mission and values Email & Customer Communication
Manage customer email communications (seasonal announcements, product availability, promotions) Assist with customer newsletters and order reminders Collaborate with inside sales to support outreach and follow-ups Sales & Promotional Support
Create simple marketing materials (flyers, product lists, price sheets, postcards) Support inside sales efforts with updated messaging and visuals Help promote new products and expanded varieties Brand & Community Engagement
Maintain accurate branding across all marketing materials Support local events, markets, and partnerships through promotion Collect customer feedback and insights to inform future marketing efforts Qualifications
Experience in marketing, communications, or social media management Strong written communication skills Basic graphic design skills (Canva or similar tools preferred) Comfortable managing multiple projects and deadlines Familiarity with local food, agriculture, or small business marketing (preferred) Preferred Skills
Photography or video content creation Email marketing platform experience Website content updates or basic CMS knowledge Understanding of seasonal marketing cycles Work Environment
Flexible schedule with increased activity during peak seasons Mix of remote work and on-site farm visits as needed Collaborative role working closely with farm leadership and sales Compensation
Hourly, salaried, or contract-based (based on experience)
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