Senior Manager, Marketing Communications, Product
Spectrum, Clarksburg, West Virginia, United States
This role requires the ability to work lawfully in the U.S. without employment-based immigration sponsorship, now or in the future.
Imagine shaping how millions customers experience communications at every touchpoint. As the Senior Manager of Marketing Communications, Product, at Spectrum, you will transform complex product updates into clear, engaging journeys that foster customer understanding and drive adoption. Your expertise will empower teams to deliver impactful messaging, automate workflows, and elevate digital self-service, ultimately reinforcing Spectrum’s value throughout the customer lifecycle.
HowYou’llMake an Impact
Own programming change management server tool, including the development roadmap to fully automate and personalize notifications
Partner with product teams to understand service changes and translate technical details into simple, transparent customer journeys
Lead the development of communication strategies for customer changes, aligning owned media and direct outreach to deliver targeted, effective messaging
Evaluate end-to-end customer journeys and deliver recommendations that improve message clarity and maintain consistency across all channels
Manage installation video content with partners to enable best-in-class self-service experiences
Lead communications strategy for expansion areas, including service awareness
Serve as a key point of contact for customer-facing communications, ensuring messaging drives clarity, engagement, and awareness
Define and track key performance metrics—including retention, adoption, upsell, and engagement—and lead ongoing reporting to inform strategy and performance
Strengthen cross-functional collaboration by improving workflows and alignment across partner teams to enhance effectiveness and speed to market
Continuously test and optimize customer journeys, message sequencing, and channel mix to improve overall communication performance
Working Conditions
Office environment
Travel as required
WhatYou’llBring to Spectrum Required Qualifications Education
Bachelor’s degree in Marketing, Communications, Business, Information Systems, or related field; or equivalent experience
Experience
7+ years of marketing / product communications experience
5+ years of management / people leadership experience
3+ years of customer journey mapping & martech (automation/personalization) experience
Skills
Product marketing and programming expertise; ability to translate technical information into customer-facing language
Customer journey mapping and orchestration across channels; online CX best practices
Proven change leadership within a matrixed organization; stakeholder management and influence
Experience leveraging AI and mar tech to drive automation and personalization
Understanding of database structures, data cleansing, segmentation, and audience management
Strong communication and editorial skills; clear, concise, customer-centric messaging
Project/program management (Agile/iterative), prioritization, and resource planning
Proficiency with Microsoft 365 and collaboration platforms; familiarity with marketing automation tools
Preferred Qualifications Education
Master’s Degree
Experience
2+ years of management or leadership experience
2+ years of automation/workflow tools
Skills
Experience in telecommunications, media, or subscription services
Familiarity with government-supported programs and compliance requirements
Get to Know Us Charter Communications provides superior communication and entertainment products for residential and business customers through the Spectrum brand. Our offerings include Spectrum Internet®, TV, Mobile and Voice. Beyond our connectivity solutions, we also provide local news, programming and regional sports via Spectrum Networks and multiscreen advertising solutions via Spectrum Reach. When you join our team, you’ll be keeping our customers connected to what matters most in 41 states across the U.S.
Grow Your Career Here We’re committed to growing a workforce that reflects the customers and communities we serve – providing opportunities for employment and advancement to all team members. Spectrum is an Equal Opportunity Employer, including job seekers with disabilities and veterans.
Here, our employees don’t just have jobs, they're building careers. That’s why we offer a comprehensive pay and benefits package that rewards employees for their contributions to our success, supporting all aspects of their well-being at every stage of life.
A qualified applicant’s criminal history, if any, will be considered in a manner consistent with applicable laws, including local ordinances.
Spectrum is an Equal Opportunity Employer, including job seekers with disabilities and veterans.
Learn about Life at Spectrum.
#J-18808-Ljbffr
Imagine shaping how millions customers experience communications at every touchpoint. As the Senior Manager of Marketing Communications, Product, at Spectrum, you will transform complex product updates into clear, engaging journeys that foster customer understanding and drive adoption. Your expertise will empower teams to deliver impactful messaging, automate workflows, and elevate digital self-service, ultimately reinforcing Spectrum’s value throughout the customer lifecycle.
HowYou’llMake an Impact
Own programming change management server tool, including the development roadmap to fully automate and personalize notifications
Partner with product teams to understand service changes and translate technical details into simple, transparent customer journeys
Lead the development of communication strategies for customer changes, aligning owned media and direct outreach to deliver targeted, effective messaging
Evaluate end-to-end customer journeys and deliver recommendations that improve message clarity and maintain consistency across all channels
Manage installation video content with partners to enable best-in-class self-service experiences
Lead communications strategy for expansion areas, including service awareness
Serve as a key point of contact for customer-facing communications, ensuring messaging drives clarity, engagement, and awareness
Define and track key performance metrics—including retention, adoption, upsell, and engagement—and lead ongoing reporting to inform strategy and performance
Strengthen cross-functional collaboration by improving workflows and alignment across partner teams to enhance effectiveness and speed to market
Continuously test and optimize customer journeys, message sequencing, and channel mix to improve overall communication performance
Working Conditions
Office environment
Travel as required
WhatYou’llBring to Spectrum Required Qualifications Education
Bachelor’s degree in Marketing, Communications, Business, Information Systems, or related field; or equivalent experience
Experience
7+ years of marketing / product communications experience
5+ years of management / people leadership experience
3+ years of customer journey mapping & martech (automation/personalization) experience
Skills
Product marketing and programming expertise; ability to translate technical information into customer-facing language
Customer journey mapping and orchestration across channels; online CX best practices
Proven change leadership within a matrixed organization; stakeholder management and influence
Experience leveraging AI and mar tech to drive automation and personalization
Understanding of database structures, data cleansing, segmentation, and audience management
Strong communication and editorial skills; clear, concise, customer-centric messaging
Project/program management (Agile/iterative), prioritization, and resource planning
Proficiency with Microsoft 365 and collaboration platforms; familiarity with marketing automation tools
Preferred Qualifications Education
Master’s Degree
Experience
2+ years of management or leadership experience
2+ years of automation/workflow tools
Skills
Experience in telecommunications, media, or subscription services
Familiarity with government-supported programs and compliance requirements
Get to Know Us Charter Communications provides superior communication and entertainment products for residential and business customers through the Spectrum brand. Our offerings include Spectrum Internet®, TV, Mobile and Voice. Beyond our connectivity solutions, we also provide local news, programming and regional sports via Spectrum Networks and multiscreen advertising solutions via Spectrum Reach. When you join our team, you’ll be keeping our customers connected to what matters most in 41 states across the U.S.
Grow Your Career Here We’re committed to growing a workforce that reflects the customers and communities we serve – providing opportunities for employment and advancement to all team members. Spectrum is an Equal Opportunity Employer, including job seekers with disabilities and veterans.
Here, our employees don’t just have jobs, they're building careers. That’s why we offer a comprehensive pay and benefits package that rewards employees for their contributions to our success, supporting all aspects of their well-being at every stage of life.
A qualified applicant’s criminal history, if any, will be considered in a manner consistent with applicable laws, including local ordinances.
Spectrum is an Equal Opportunity Employer, including job seekers with disabilities and veterans.
Learn about Life at Spectrum.
#J-18808-Ljbffr