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Senior Marketing Analyst - Salesforce Data Cloud & Audience

Diverse Lynx, Menlo Park, California, United States, 94029

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Senior Marketing Analyst - Salesforce Data Cloud & Audience New York/ SFO/ Menlo Park, CA

7+ years of experience in marketing analytics, data engineering, data science, or a related analytics role Expert-level SQL skills: complex queries, CTEs, window functions, query optimization, and working with large datasets (millions of records) Hands-on experience with Salesforce Data Cloud (or similar CDPs) including segment creation, Calculated Insights, and activation workflows Experience building audience signals and audience segments for marketing campaigns Proven experience partnering with Data Engineers to build and maintain data pipelines Strong experience with report automation: scheduled reports, automated data refreshes, and self-service dashboards Proficiency in data visualization tools such as Tableau, Hive, or similar Advanced Google Sheets/Excel skills Basic Python skills for automation and API utilization Excellent communication skills with the ability to translate technical concepts for non-technical stakeholders

Diverse Lynx LLC is an Equal Employment Opportunity employer. All qualified applicants will receive due consideration for employment without any discrimination. All applicants will be evaluated solely on the basis of their ability, competence and their proven capability to perform the functions outlined in the corresponding role. We promote and support a diverse workforce across all levels in the company.