Social, Influencer & Brand Marketing Lead
Benaar LA, Los Angeles, California, United States, 90079
Company Overview:
BENAAR LA is a fast-growing eCommerce fashion brand dedicated to dressing women ages 35+ in elegant, sophisticated, and edgy pieces—at accessible prices. We are passionate about delivering high-quality fashion while fostering a dynamic, inclusive, and creative work environment. Join us as we empower women to express their unique style through thoughtfully curated collections.
Overview: We’re seeking a creative, hands‑on
Social, Influencer & Brand Marketing Lead
to bring our brand to life across social media, influencer partnerships, and brand marketing channels. This role is ideal for someone who lives and breathes
fashion content , understands how
brands grow culturally , and loves creating, managing, and executing day‑to‑day marketing initiatives.
This is a
highly creative role , whereby you’ll be responsible for social media, influencer relationships, content creation, photoshoots, and brand storytelling—working closely with leadership and the broader marketing team. This role is
in‑person in Downtown Los Angeles . This role is contract‑to‑hire, starting part‑time with the potential to go full‑time.
Key Responsibilities: Social Media & Brand Content
Own social media channels, including content planning, content creation, posting, community management, and performance tracking
Develop and manage a social content calendar aligned with brand initiatives and launches
Capture, edit, and produce photos and video content for social, web, and marketing use
Design and produce marketing and social assets that reflect the brand’s aesthetic and voice
Monitor analytics
across campaigns, website, and CRM to identify opportunities for optimization and growth.
Influencer & Creator Marketing
Lead influencer marketing efforts, including outreach, relationship management, and gifting
Manage creator partnerships and seeding programs to drive awareness and engagement
Oversee influencer platforms such as LTK, ShopMy, TikTok Shop, and similar tools
Track influencer performance and identify opportunities to expand reach
Brand Storytelling & Campaign Planning
Support brand storytelling across all consumer‑facing touchpoints
Own brand campaigns
end‑to‑end, from, to planning and managing photoshoots, to editing images and creating marketing assets, to pushing campaigns live across social media and influencer channels
Act as
creative lead
for how the brand comes to life in all marketing assets, including concepting and graphic design
Plan and manage
photoshoots , including concept development, styling, shot lists, and coordination.
Brand Activations
Manage influencer and PR events, trunk shows, pop‑ups
Support PR initiatives, brand partnerships, and outreach efforts
Secondary Tasks
Assist with E-commerce operations
such as order fulfillment, inventory management, customer outreach, and product line-sheet creation
Assist withany other errands or ad hoc tasks to support the team and facilitate smooth operations per business needs
Qualifications:
3-5 years of experience in social media, influencer marketing, or brand marketing (fashion preferred)
Strong understanding of social platforms (Instagram, TikTok, YouTube, etc.)
Proficiency of influencer platforms (LTK, ShopMy, TikTok Shop, etc.)
Proficiency in content creation and designing marketing assets via Canva, Photoshop, Lightroom, Illustrator)
Strong creative eye and understanding of fashion, photography, and visual storytelling
Highly organized with the ability to manage multiple projects
Proactive, self‑starter mindset
Valid driver’s license and reliable transportation
Based in Los Angeles — in‑person role
#J-18808-Ljbffr
Overview: We’re seeking a creative, hands‑on
Social, Influencer & Brand Marketing Lead
to bring our brand to life across social media, influencer partnerships, and brand marketing channels. This role is ideal for someone who lives and breathes
fashion content , understands how
brands grow culturally , and loves creating, managing, and executing day‑to‑day marketing initiatives.
This is a
highly creative role , whereby you’ll be responsible for social media, influencer relationships, content creation, photoshoots, and brand storytelling—working closely with leadership and the broader marketing team. This role is
in‑person in Downtown Los Angeles . This role is contract‑to‑hire, starting part‑time with the potential to go full‑time.
Key Responsibilities: Social Media & Brand Content
Own social media channels, including content planning, content creation, posting, community management, and performance tracking
Develop and manage a social content calendar aligned with brand initiatives and launches
Capture, edit, and produce photos and video content for social, web, and marketing use
Design and produce marketing and social assets that reflect the brand’s aesthetic and voice
Monitor analytics
across campaigns, website, and CRM to identify opportunities for optimization and growth.
Influencer & Creator Marketing
Lead influencer marketing efforts, including outreach, relationship management, and gifting
Manage creator partnerships and seeding programs to drive awareness and engagement
Oversee influencer platforms such as LTK, ShopMy, TikTok Shop, and similar tools
Track influencer performance and identify opportunities to expand reach
Brand Storytelling & Campaign Planning
Support brand storytelling across all consumer‑facing touchpoints
Own brand campaigns
end‑to‑end, from, to planning and managing photoshoots, to editing images and creating marketing assets, to pushing campaigns live across social media and influencer channels
Act as
creative lead
for how the brand comes to life in all marketing assets, including concepting and graphic design
Plan and manage
photoshoots , including concept development, styling, shot lists, and coordination.
Brand Activations
Manage influencer and PR events, trunk shows, pop‑ups
Support PR initiatives, brand partnerships, and outreach efforts
Secondary Tasks
Assist with E-commerce operations
such as order fulfillment, inventory management, customer outreach, and product line-sheet creation
Assist withany other errands or ad hoc tasks to support the team and facilitate smooth operations per business needs
Qualifications:
3-5 years of experience in social media, influencer marketing, or brand marketing (fashion preferred)
Strong understanding of social platforms (Instagram, TikTok, YouTube, etc.)
Proficiency of influencer platforms (LTK, ShopMy, TikTok Shop, etc.)
Proficiency in content creation and designing marketing assets via Canva, Photoshop, Lightroom, Illustrator)
Strong creative eye and understanding of fashion, photography, and visual storytelling
Highly organized with the ability to manage multiple projects
Proactive, self‑starter mindset
Valid driver’s license and reliable transportation
Based in Los Angeles — in‑person role
#J-18808-Ljbffr