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Marketing Consultant – Campaign Strategy & Execution

KeyBank, Cleveland, Ohio, us, 44101

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Overview

Location:

4910 Tiedeman Road, Brooklyn Ohio. Hybrid, in office 3 days a week at 4910 Tiedeman Rd, Brooklyn, OH. About the Job The Campaign Strategy and Execution (CS&E) Delivery Team is responsible for implementing targeted 1:1 marketing programs across channels such as email, SMS, push, inbound, and direct mail. In this role, you will play an instrumental part in partnering with Key’s IT department (KTOS) and Line of Business partners to maintain and enhance data, marketing technology, and campaign management environments. This

Marketing Consultant

position is highly

data-driven and technical , focused on leveraging advanced analytics, data modeling, and programming skills to optimize campaign performance. You will use

query based tools

to extract, transform, and analyze data, design scalable workflows, and support the cloud-based platforms like Adobe Experience Platform and Adobe Journey Optimizer. Responsibilities Develop and maintain

data models

to support marketing campaign targeting and segmentation. Perform

hands-on coding

for data extraction, mining, transformation, and analysis across multiple platforms. Partner with Marketing Technology and Line of Business teams to translate business objectives into

data-driven strategies

and executable campaigns. Design and implement

scalable, repeatable processes

for campaign operations and audience builds. Troubleshoot and debug complex data workflows, integrations, and campaign logic. Document campaign design, data flows, and technical procedures for compliance and audit readiness. Required Qualifications Bachelor’s degree in IT, MIS, Data Analytics, or related field (or equivalent experience). 2+ years of experience with relational databases and SQL

for data mining and analysis. Familiarity with JSON and translating into SQL. Ability to work with AI in developing basic query functions. Experience with

data analysis

and building datasets for marketing or analytics use cases. Ability to communicate effectively with IT, Compliance, and Line of Business partners. Familiarity with campaign management tools (Adobe suite preferred). Competencies/Skills Strong analytical and problem-solving skills with a focus on

data accuracy and integrity . Ability to design and implement

efficient data workflows . Collaborative mindset with proven relationship-building skills across technical and business teams. Desire to learn new tools and approaches, with flexibility to think creatively when solving technical challenges. This position is NOT eligible for employment visa sponsorship for non-U.S. citizens. Compensation and Benefits This position is eligible to earn a base salary in the range of $61,000.00 - $94,000.00 annually. Placement within the pay range may differ based upon various factors, including but not limited to skills, experience and geographic location. Compensation for this role also includes eligibility for incentive compensation which may include production, commission, and/or discretionary incentives. Please click here for a list of benefits for which this position is eligible. Key has implemented an approach to employee workspaces which prioritizes in-office presence, while providing flexible options in circumstances where roles can be performed effectively in a mobile environment. Job Posting Expiration Date: 03/27/2026 KeyCorp is an Equal Opportunity Employer committed to sustaining an inclusive culture. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, genetic information, pregnancy, disability, veteran status or any other characteristic protected by law. Qualified individuals with disabilities or disabled veterans who are unable or limited in their ability to apply on this site may request reasonable accommodations by emailing HR_Compliance@keybank.com.

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