Senior Director of Parent Experience, Alpha - $200,000/year USD
Crossover, New York, New York, us, 10261
If you have earned the confidence of high-expectation New York families through complex, personal decisions, this position may be your next step. Alpha is a private K–12 institution located in Lower Manhattan, educating families who demand precision, sound judgment, and reliable execution. As we expand our physical footprint, we are appointing a senior parent-facing executive in New York City to oversee these relationships comprehensively—from initial outreach through enrollment and beyond. This is a high-profile, relationship-intensive position designed for someone deeply familiar with New York's discerning family environment and prepared to work where reputation is paramount.
Alpha operates on a nontraditional educational framework. Students finish core academic work in two hours daily through AI-driven learning platforms, dedicating remaining time to cultivating essential competencies: communication, leadership, analytical reasoning, and practical execution. This structure yields top 1% performance nationally. It also requires a distinct form of family partnership—one built on transparency, credibility, and confidence.
You will function as the central contact for both prospective and current families at our campus. You will navigate sensitive discussions, facilitate disciplined information sessions, address nuanced family concerns, and translate genuine interest into confirmed enrollment and active endorsement. Equally important, you will safeguard faculty bandwidth by managing the entire parent experience: pre-enrollment, during enrollment, and post-enrollment.
This is neither a scripted recruitment function nor a passive community management role. You will maintain high visibility, operate from deep campus integration, and deliver measurable results. If discerning New York clients rely on you for your exactness, discretion, and competence—and you believe conventional schools fall short—this role offers substantive decision-making authority.
Location:
Lower Manhattan (Financial District)
Work model:
Full-time, on-site with regular attendance at local meetings and events
What You Will Be Doing
Managing comprehensive relationships with New York City families from initial inquiry through enrollment, ongoing retention, and sustained advocacy
Conducting high-stakes information sessions and one-on-one engagements that shepherd families through intricate, multi-stage decision processes
Acting as the principal liaison for parent inquiries, feedback, and confidential matters—addressing them with decisiveness and professionalism
Generating enrollment growth through consistent on-site engagement, strategic outreach, and meaningful participation in local parent communities
Mobilizing satisfied families to serve as advocates and referral channels within New York City's interconnected social networks
What You Won’t Be Doing
Executing scripted outreach, processing high-volume lead queues, or managing transactional sales pipelines
Delivering instruction, overseeing curriculum, or assuming academic leadership responsibilities
Escalating challenging parent conversations to teaching staff or senior administrators
Working remotely or primarily from an office—this position demands visible presence, sound judgment, and in-person engagement
Senior Director Of Parent Experience Key Responsibilities Lead enrollment, retention, and family advocacy for Alpha's Lower Manhattan campus by cultivating trusted, high-touch relationships with NYC families from initial contact through sustained, long-term engagement.
Basic Requirements
At least 5 years in direct client-facing roles serving high-net-worth families (household income exceeding $1M), with accountability for securing commitments of $5K+ or multi-year engagements
Proven track record guiding families through multi-stage decision journeys that culminated in signed contracts or verifiable commitments
Quantifiable results from previous roles, including conversion metrics and documented retention, satisfaction, or referral outcomes
Experience independently stewarding a personal lead pipeline or community network from first inquiry through final decision
Demonstrated capacity to coordinate events or deliver services for 25+ high-profile clients concurrently
Verified experience resolving sensitive complaints, confidential issues, or escalated concerns with documented success
Current residence in New York City or within a 1.5-hour commute; available for full-time on-site work and participation in local events
Legal authorization to work in the United States without employer sponsorship
Nice-to-have Requirements
Professional background in private education, philanthropic advising, luxury client services, premium hospitality, wealth advisory, or concierge-level relationship management
Established knowledge of New York City private school markets and parent social structures
Experience advocating for a mission-oriented organization to sophisticated, high-visibility audiences
About Alpha Want to join a learning rebellion that’s transforming the traditional classroom?
Alpha School is on a mission to reshape education with a bold approach that harnesses AI to accelerate learning and unleash student potential.
They don’t play by the old rules.
Alpha is creating a new paradigm where students master core academics in just two hours a day, freeing up time for hands-on, passion-driven learning that truly prepares them for the real world.
Alpha School is rewriting the rules of education.
Sounds too good to be true? It’s not.
There is so much to cover for this exciting role, and space here is limited. Hit the Apply button if you found this interesting and want to learn more. We look forward to meeting you!
Working with us This is a full-time (40 hours per week), long-term position. The position is immediately available and requires entering into an independent contractor agreement with Crossover as a Contractor of Record. The compensation level for this role is $100 USD/hour, which equates to $200,000 USD/year assuming 40 hours per week and 50 weeks per year. The payment period is weekly. Consult www.crossover.com/help-and-faqs for more details on this topic.
Crossover Job Code: LJ-5721-US-NewYork-SeniorDirector.003
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Alpha operates on a nontraditional educational framework. Students finish core academic work in two hours daily through AI-driven learning platforms, dedicating remaining time to cultivating essential competencies: communication, leadership, analytical reasoning, and practical execution. This structure yields top 1% performance nationally. It also requires a distinct form of family partnership—one built on transparency, credibility, and confidence.
You will function as the central contact for both prospective and current families at our campus. You will navigate sensitive discussions, facilitate disciplined information sessions, address nuanced family concerns, and translate genuine interest into confirmed enrollment and active endorsement. Equally important, you will safeguard faculty bandwidth by managing the entire parent experience: pre-enrollment, during enrollment, and post-enrollment.
This is neither a scripted recruitment function nor a passive community management role. You will maintain high visibility, operate from deep campus integration, and deliver measurable results. If discerning New York clients rely on you for your exactness, discretion, and competence—and you believe conventional schools fall short—this role offers substantive decision-making authority.
Location:
Lower Manhattan (Financial District)
Work model:
Full-time, on-site with regular attendance at local meetings and events
What You Will Be Doing
Managing comprehensive relationships with New York City families from initial inquiry through enrollment, ongoing retention, and sustained advocacy
Conducting high-stakes information sessions and one-on-one engagements that shepherd families through intricate, multi-stage decision processes
Acting as the principal liaison for parent inquiries, feedback, and confidential matters—addressing them with decisiveness and professionalism
Generating enrollment growth through consistent on-site engagement, strategic outreach, and meaningful participation in local parent communities
Mobilizing satisfied families to serve as advocates and referral channels within New York City's interconnected social networks
What You Won’t Be Doing
Executing scripted outreach, processing high-volume lead queues, or managing transactional sales pipelines
Delivering instruction, overseeing curriculum, or assuming academic leadership responsibilities
Escalating challenging parent conversations to teaching staff or senior administrators
Working remotely or primarily from an office—this position demands visible presence, sound judgment, and in-person engagement
Senior Director Of Parent Experience Key Responsibilities Lead enrollment, retention, and family advocacy for Alpha's Lower Manhattan campus by cultivating trusted, high-touch relationships with NYC families from initial contact through sustained, long-term engagement.
Basic Requirements
At least 5 years in direct client-facing roles serving high-net-worth families (household income exceeding $1M), with accountability for securing commitments of $5K+ or multi-year engagements
Proven track record guiding families through multi-stage decision journeys that culminated in signed contracts or verifiable commitments
Quantifiable results from previous roles, including conversion metrics and documented retention, satisfaction, or referral outcomes
Experience independently stewarding a personal lead pipeline or community network from first inquiry through final decision
Demonstrated capacity to coordinate events or deliver services for 25+ high-profile clients concurrently
Verified experience resolving sensitive complaints, confidential issues, or escalated concerns with documented success
Current residence in New York City or within a 1.5-hour commute; available for full-time on-site work and participation in local events
Legal authorization to work in the United States without employer sponsorship
Nice-to-have Requirements
Professional background in private education, philanthropic advising, luxury client services, premium hospitality, wealth advisory, or concierge-level relationship management
Established knowledge of New York City private school markets and parent social structures
Experience advocating for a mission-oriented organization to sophisticated, high-visibility audiences
About Alpha Want to join a learning rebellion that’s transforming the traditional classroom?
Alpha School is on a mission to reshape education with a bold approach that harnesses AI to accelerate learning and unleash student potential.
They don’t play by the old rules.
Alpha is creating a new paradigm where students master core academics in just two hours a day, freeing up time for hands-on, passion-driven learning that truly prepares them for the real world.
Alpha School is rewriting the rules of education.
Sounds too good to be true? It’s not.
There is so much to cover for this exciting role, and space here is limited. Hit the Apply button if you found this interesting and want to learn more. We look forward to meeting you!
Working with us This is a full-time (40 hours per week), long-term position. The position is immediately available and requires entering into an independent contractor agreement with Crossover as a Contractor of Record. The compensation level for this role is $100 USD/hour, which equates to $200,000 USD/year assuming 40 hours per week and 50 weeks per year. The payment period is weekly. Consult www.crossover.com/help-and-faqs for more details on this topic.
Crossover Job Code: LJ-5721-US-NewYork-SeniorDirector.003
#J-18808-Ljbffr