Performance Designer - Email & Paid Ads Specialist - Health & Wellness - REMOTE
Hi-Altitude Brands, Los Angeles, California, United States, 90079
Hi-Altitude / Stonehenge Health | Health & Wellness | Remote (California-Based)
Stonehenge Health is a California-based health and wellness brand under the Hi-Altitude family of health-forward lifestyle brands. Through science-backed, thoughtfully formulated products, Stonehenge Health supports elevated wellness routines dedicated to helping people feel their best, so they can fully enjoy life’s meaningful moments.
We're seeking a Performance Designer - Email & Paid Ads Specialist to own and elevate Stonehenge Health’s direct response creative across Meta, Google, Amazon, TikTok, and lifecycle email marketing.
In this role, you will create scroll-stopping paid media assets, build scalable email systems, support Amazon conversion creative, and contribute to UGC-driven creative strategy, all while maintaining Stonehenge’s premium wellness brand.
This role is ideal for a designer who understands what makes a creative convert, thrives in high-velocity testing environments, and can effortlessly translate performance metrics into design decisions.
Paid Media Creative Execution (Meta + Google + TikTok)
Design high-performing static and motion assets across Meta, Google, and TikTok placements Create conversion-optimized ad creatives, including: Static feed ads Carousels Stories/Reels formats TikTok-native vertical assets YouTube/display units Build ad toolkits that balance Stonehenge brand credibility with direct response urgency Develop a creative that is scroll-stopping, benefit-forward, and performance-proven Creative Strategy + UGC-Driven Concepting
Create high-impact overlays, hooks, captions, and framing that enhance UGC conversion Stay current on what’s working across DTC paid media (Meta + TikTok trends, formats, angles) Contribute proactively to creative ideation, not just execution Video Editing + Motion Tools
Edit and iterate short-form performance video assets for paid social Utilize tools like CapCut, After Effects, Premiere, or similar to: Produce rapid UGC cutdowns Add motion graphics, subtitles, hooks, and CTAs Adapt the creative for platform-specific pacing and structure Ensure video creative aligns with Stonehenge’s trust-first wellness positioning Amazon Performance Creative & Marketplace
Design Amazon-specific conversion assets across key placements and campaign moments Create high-performing creative for: Sponsored Brands and Sponsored Display placements Amazon DSP units Deal/event creative (Prime Day, seasonal promos) Storefront banners and modules PDP-aligned thumbnails and product-focused imagery Ensure message match between Amazon ads → PDP → A+ content experience Collaborate with Amazon Growth stakeholders to iterate on creative based on marketplace performance signals Creative Testing & Iteration Strategy
Drive rapid creative iteration cycles informed by CTR, CVR, CPA, ROAS, and engagement data Develop structured design variations across: Hooks Benefit framing Proof types (reviews, clinical support, guarantees) CTA language Format (static vs motion vs UGC overlay) Contribute to a disciplined, creative testing roadmap that scales learnings across channels Email Template Design & Lifecycle Conversion
Design conversion-focused email templates for: Campaigns Automations/flows Product launches Seasonal promotions Build modular email systems optimized for: Readability Click-through behavior Mobile-first conversion Revenue per recipient Balance Stonehenge’s premium wellness brand with direct response performance principles Scalable Creative Systems & Production Velocity
Create repeatable frameworks that support high-output creative production Maintain organized Figma libraries, reusable components, and templated design blocks Ensure systems allow speed without sacrificing quality or consistency Cross-Functional Collaboration
Work closely with Growth Marketing, Lifecycle, UGC, and Brand teams Support launches, sprints, and seasonal campaign execution across channels Communicate design rationale through performance insights, not subjective opinion Qualifications
3–5 years of experience designing for DTC brands (wellness, supplements, CPG preferred) 2+ years in a performance-driven creative role focused on paid media conversion Proven portfolio of high-performing ads across Meta, Google, TikTok, and/or Amazon Experience designing lifecycle email templates that drive measurable results Strong skills in Figma, Photoshop, Illustrator Comfort with video editing tools such as CapCut, After Effects, Premiere, or similar Deep understanding of creative testing frameworks and performance optimization methodologies Strong knowledge of platform-specific best practices and creative constraints Strong pulse on what’s working in DTC paid social and TikTok creative trends Experience designing for Amazon marketplace growth (DSP, sponsored placements, Storefronts) Ability to work independently and take ownership of role Experience designing in regulated wellness categories where trust and compliance matter is a plus Competitive salary: $90,000 - $110,000 (based on experience) Fully remote position Flexible time off + 9 annual company-paid holidays Your Birthday is a paid vacation day (celebrate yourself!) 100% company-paid base plan Medical, Dental, and Vision Insurance for employees 100% company-paid Life Insurance and Short-Term Disability Coverage Pet insurance 3% employer contributions to 401(k) - no match required Matching charitable contributions up to $2,500/year $1,200/annual Work From Home (WFH) stipend Free monthly employee product samples and team discounts Employee Referral Program Professional development fund for employees (we love learning) Employee recognition and rewards program Calm app subscription Fun company gatherings and a genuinely supportive team culture A healthy respect for work/life balance
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Design high-performing static and motion assets across Meta, Google, and TikTok placements Create conversion-optimized ad creatives, including: Static feed ads Carousels Stories/Reels formats TikTok-native vertical assets YouTube/display units Build ad toolkits that balance Stonehenge brand credibility with direct response urgency Develop a creative that is scroll-stopping, benefit-forward, and performance-proven Creative Strategy + UGC-Driven Concepting
Create high-impact overlays, hooks, captions, and framing that enhance UGC conversion Stay current on what’s working across DTC paid media (Meta + TikTok trends, formats, angles) Contribute proactively to creative ideation, not just execution Video Editing + Motion Tools
Edit and iterate short-form performance video assets for paid social Utilize tools like CapCut, After Effects, Premiere, or similar to: Produce rapid UGC cutdowns Add motion graphics, subtitles, hooks, and CTAs Adapt the creative for platform-specific pacing and structure Ensure video creative aligns with Stonehenge’s trust-first wellness positioning Amazon Performance Creative & Marketplace
Design Amazon-specific conversion assets across key placements and campaign moments Create high-performing creative for: Sponsored Brands and Sponsored Display placements Amazon DSP units Deal/event creative (Prime Day, seasonal promos) Storefront banners and modules PDP-aligned thumbnails and product-focused imagery Ensure message match between Amazon ads → PDP → A+ content experience Collaborate with Amazon Growth stakeholders to iterate on creative based on marketplace performance signals Creative Testing & Iteration Strategy
Drive rapid creative iteration cycles informed by CTR, CVR, CPA, ROAS, and engagement data Develop structured design variations across: Hooks Benefit framing Proof types (reviews, clinical support, guarantees) CTA language Format (static vs motion vs UGC overlay) Contribute to a disciplined, creative testing roadmap that scales learnings across channels Email Template Design & Lifecycle Conversion
Design conversion-focused email templates for: Campaigns Automations/flows Product launches Seasonal promotions Build modular email systems optimized for: Readability Click-through behavior Mobile-first conversion Revenue per recipient Balance Stonehenge’s premium wellness brand with direct response performance principles Scalable Creative Systems & Production Velocity
Create repeatable frameworks that support high-output creative production Maintain organized Figma libraries, reusable components, and templated design blocks Ensure systems allow speed without sacrificing quality or consistency Cross-Functional Collaboration
Work closely with Growth Marketing, Lifecycle, UGC, and Brand teams Support launches, sprints, and seasonal campaign execution across channels Communicate design rationale through performance insights, not subjective opinion Qualifications
3–5 years of experience designing for DTC brands (wellness, supplements, CPG preferred) 2+ years in a performance-driven creative role focused on paid media conversion Proven portfolio of high-performing ads across Meta, Google, TikTok, and/or Amazon Experience designing lifecycle email templates that drive measurable results Strong skills in Figma, Photoshop, Illustrator Comfort with video editing tools such as CapCut, After Effects, Premiere, or similar Deep understanding of creative testing frameworks and performance optimization methodologies Strong knowledge of platform-specific best practices and creative constraints Strong pulse on what’s working in DTC paid social and TikTok creative trends Experience designing for Amazon marketplace growth (DSP, sponsored placements, Storefronts) Ability to work independently and take ownership of role Experience designing in regulated wellness categories where trust and compliance matter is a plus Competitive salary: $90,000 - $110,000 (based on experience) Fully remote position Flexible time off + 9 annual company-paid holidays Your Birthday is a paid vacation day (celebrate yourself!) 100% company-paid base plan Medical, Dental, and Vision Insurance for employees 100% company-paid Life Insurance and Short-Term Disability Coverage Pet insurance 3% employer contributions to 401(k) - no match required Matching charitable contributions up to $2,500/year $1,200/annual Work From Home (WFH) stipend Free monthly employee product samples and team discounts Employee Referral Program Professional development fund for employees (we love learning) Employee recognition and rewards program Calm app subscription Fun company gatherings and a genuinely supportive team culture A healthy respect for work/life balance
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