Clinical Solutions Marketing Manager – Vascular Access Management
BD Nogales Norte, Franklin Lakes, New Jersey, us, 07417
Overview
the makers of possible
BD is one of the largest global medical technology companies in the world. Advancing the world of health™ is our Purpose, and it’s no small feat. It takes the imagination and passion of all of us—from design and engineering to the manufacturing and marketing of our billions of MedTech products per year—to look at the impossible and find transformative solutions that turn dreams into possibilities.
We believe that the human element, across our global teams, is what allows us to continually evolve. Join us and discover an environment in which you’ll be supported to learn, grow and become your best self. Become a
maker of possible
with us.
Job Description The
Clinical Solutions Marketing Manager
will be primarily responsible for supporting the customer solution strategy for
Vascular Access Management (VAM)
and the associated technology platform. This role will focus on upstream marketing activities including product roadmap development, business model innovation (e.g., SaaS, new contracting models), as well as downstream customer nurturing and development. The role supports the broader
Medication Delivery Solutions (MDS)
portfolio and collaborates with senior product managers to achieve key marketing functional goals.
Responsibilities
Lead upstream marketing efforts for the VAM solution, including product development strategy, roadmap evolution, and market opportunity assessments.
Explore and test innovative business models such as Software as a Service (SaaS) and alternative contracting strategies.
Support the execution of marketing plans for customer solutions and supporting tactics of overall MDS marketing plans.
Collaborate cross-functionally with R&D, Clinical Affairs, Regulatory, Sales, Finance, and Supply Chain to ensure alignment and execution of strategic initiatives.
Monitor market trends, customer needs, and competitive landscape to inform product and solution strategy.
Assist in the development and management of the VAM digital footprint inclusive of omnichannel campaigns and website.
Support commercial execution including customer training, marketing campaigns, and sales enablement.
Create a customer nurturing strategy to build strong VAM champions, drive customer testimonials, evidence generation and ambassador program.
Minimum Qualifications
Bachelor’s degree required (Marketing, Healthcare, Technology or related field preferred).
Minimum 4 years of marketing experience required within the technology or medical device field preferred.
Strong foundational knowledge of marketing principles including upstream marketing and product lifecycle management required.
Proven ability to influence cross-functional teams and senior stakeholders required.
Excellent communication, organizational, and project management skills required.
Willingness to travel 30-40% of the time.
Additional Qualifications
Experience in digital marketing and/or software-based solutions preferred.
Familiarity with Salesforce or similar CRM platforms preferred.
Experience with product commercialization and go-to-market strategies for digital health or SaaS offerings preferred.
Demonstrated understanding of clinical and economic drivers in hospital purchasing decisions preferred.
At BD, we prioritize on-site collaboration because we believe it fosters creativity, innovation, and effective problem-solving, which are essential in the fast-paced healthcare industry. For most roles, we require a minimum of 4 days of in-office presence per week to maintain our culture of excellence and ensure smooth operations, while also recognizing the importance of flexibility and work-life balance. Remote or field-based positions will have different workplace arrangements which will be indicated in the job posting.
For certain roles at BD, employment is contingent upon the Company’s receipt of sufficient proof that you are fully vaccinated against COVID-19. In some locations, testing for COVID-19 may be available and/or required. Consistent with BD’s Workplace Accommodations Policy, requests for accommodation will be considered pursuant to applicable law.
Benefits BD is committed to supporting our associates’ well-being, development, and success through a performance-based culture. For this position, BD offers a competitive compensation package along with the following benefits specific to this role:
Annual Bonus
Potential Discretionary LTI Bonus
Health and Well-being Benefits
Medical coverage
Health Savings Accounts
Flexible Spending Accounts
Dental coverage
Vision coverage
Hospital Care Insurance
Critical Illness Insurance
Accidental Injury Insurance
Life and AD&D insurance
Short-term disability coverage
Long-term disability insurance
Long-term care with life insurance
Other Well-being Resources
Anxiety management program
Wellness incentives
Sleep improvement program
Diabetes management program
Virtual physical therapy
Emotional/mental health support programs
Weight management programs
Gastrointestinal health program
Substance use management program
Musculoskeletal surgery, cancer treatment, and bariatric surgery benefit
Retirement and Financial Well-being
BD 401(k) Plan
BD Deferred Compensation and Restoration Plan
529 College Savings Plan
Financial counseling
Baxter Credit Union (BCU)
Daily Pay
College financial aid and application guidance
Life Balance Programs
Paid time off (PTO), including all required State leaves
Educational assistance/tuition reimbursement
MetLife Legal Plan
Group auto and home insurance
Pet insurance
Commuter benefits
Discounts on products and services
Academic Achievement Scholarship
Service Recognition Awards
Employer matching donation
Workplace accommodations
Leave Programs
Bereavement leaves
Military leave
Personal leave
Family and Medical Leave (FML)
Jury and Witness Duty Leave
Salary information: Salary ranges are provided as a guideline and may vary by location. The salary or hourly rate offered to a successful candidate is based on experience, education, skills, and the actual work location, as applicable to the role or position.
Why Join Us?
A career at BD means being part of a team that values your opinions and contributions and that encourages you to bring your authentic self to work. It’s also a place where we help each other be great, we do what’s right, we hold each other accountable, and learn and improve every day. BD is an Equal Opportunity Employer.
To learn more about BD, visit
bd.com/careers .
#J-18808-Ljbffr
We believe that the human element, across our global teams, is what allows us to continually evolve. Join us and discover an environment in which you’ll be supported to learn, grow and become your best self. Become a
maker of possible
with us.
Job Description The
Clinical Solutions Marketing Manager
will be primarily responsible for supporting the customer solution strategy for
Vascular Access Management (VAM)
and the associated technology platform. This role will focus on upstream marketing activities including product roadmap development, business model innovation (e.g., SaaS, new contracting models), as well as downstream customer nurturing and development. The role supports the broader
Medication Delivery Solutions (MDS)
portfolio and collaborates with senior product managers to achieve key marketing functional goals.
Responsibilities
Lead upstream marketing efforts for the VAM solution, including product development strategy, roadmap evolution, and market opportunity assessments.
Explore and test innovative business models such as Software as a Service (SaaS) and alternative contracting strategies.
Support the execution of marketing plans for customer solutions and supporting tactics of overall MDS marketing plans.
Collaborate cross-functionally with R&D, Clinical Affairs, Regulatory, Sales, Finance, and Supply Chain to ensure alignment and execution of strategic initiatives.
Monitor market trends, customer needs, and competitive landscape to inform product and solution strategy.
Assist in the development and management of the VAM digital footprint inclusive of omnichannel campaigns and website.
Support commercial execution including customer training, marketing campaigns, and sales enablement.
Create a customer nurturing strategy to build strong VAM champions, drive customer testimonials, evidence generation and ambassador program.
Minimum Qualifications
Bachelor’s degree required (Marketing, Healthcare, Technology or related field preferred).
Minimum 4 years of marketing experience required within the technology or medical device field preferred.
Strong foundational knowledge of marketing principles including upstream marketing and product lifecycle management required.
Proven ability to influence cross-functional teams and senior stakeholders required.
Excellent communication, organizational, and project management skills required.
Willingness to travel 30-40% of the time.
Additional Qualifications
Experience in digital marketing and/or software-based solutions preferred.
Familiarity with Salesforce or similar CRM platforms preferred.
Experience with product commercialization and go-to-market strategies for digital health or SaaS offerings preferred.
Demonstrated understanding of clinical and economic drivers in hospital purchasing decisions preferred.
At BD, we prioritize on-site collaboration because we believe it fosters creativity, innovation, and effective problem-solving, which are essential in the fast-paced healthcare industry. For most roles, we require a minimum of 4 days of in-office presence per week to maintain our culture of excellence and ensure smooth operations, while also recognizing the importance of flexibility and work-life balance. Remote or field-based positions will have different workplace arrangements which will be indicated in the job posting.
For certain roles at BD, employment is contingent upon the Company’s receipt of sufficient proof that you are fully vaccinated against COVID-19. In some locations, testing for COVID-19 may be available and/or required. Consistent with BD’s Workplace Accommodations Policy, requests for accommodation will be considered pursuant to applicable law.
Benefits BD is committed to supporting our associates’ well-being, development, and success through a performance-based culture. For this position, BD offers a competitive compensation package along with the following benefits specific to this role:
Annual Bonus
Potential Discretionary LTI Bonus
Health and Well-being Benefits
Medical coverage
Health Savings Accounts
Flexible Spending Accounts
Dental coverage
Vision coverage
Hospital Care Insurance
Critical Illness Insurance
Accidental Injury Insurance
Life and AD&D insurance
Short-term disability coverage
Long-term disability insurance
Long-term care with life insurance
Other Well-being Resources
Anxiety management program
Wellness incentives
Sleep improvement program
Diabetes management program
Virtual physical therapy
Emotional/mental health support programs
Weight management programs
Gastrointestinal health program
Substance use management program
Musculoskeletal surgery, cancer treatment, and bariatric surgery benefit
Retirement and Financial Well-being
BD 401(k) Plan
BD Deferred Compensation and Restoration Plan
529 College Savings Plan
Financial counseling
Baxter Credit Union (BCU)
Daily Pay
College financial aid and application guidance
Life Balance Programs
Paid time off (PTO), including all required State leaves
Educational assistance/tuition reimbursement
MetLife Legal Plan
Group auto and home insurance
Pet insurance
Commuter benefits
Discounts on products and services
Academic Achievement Scholarship
Service Recognition Awards
Employer matching donation
Workplace accommodations
Leave Programs
Bereavement leaves
Military leave
Personal leave
Family and Medical Leave (FML)
Jury and Witness Duty Leave
Salary information: Salary ranges are provided as a guideline and may vary by location. The salary or hourly rate offered to a successful candidate is based on experience, education, skills, and the actual work location, as applicable to the role or position.
Why Join Us?
A career at BD means being part of a team that values your opinions and contributions and that encourages you to bring your authentic self to work. It’s also a place where we help each other be great, we do what’s right, we hold each other accountable, and learn and improve every day. BD is an Equal Opportunity Employer.
To learn more about BD, visit
bd.com/careers .
#J-18808-Ljbffr