Director, Public Affairs, Digital Platforms & AI Enablement
Scorpion Therapeutics, San Francisco, California, United States, 94199
Role Summary
Director, Digital Platforms & AI Enablement leads the strategy, governance, and evolution of Public Affairs' digital platforms and technologies powering external and internal channels. The role ensures a modern, scalable, secure, and AI-enabled digital ecosystem that supports effective storytelling, efficient publishing, and insight-driven decision-making. This hybrid role is based at Gilead HQ in Foster City, California. Responsibilities
Own and continuously evolve the Public Affairs digital platform roadmap—spanning CMS, DAM, social publishing, analytics, workflow, search, and internal digital signage—grounded in business outcomes and measurable KPIs. Establish and chair governance for platform usage, data standards, integrations, and compliance (privacy, accessibility, cybersecurity). Lead responsible AI adoption across content lifecycle (briefing, authoring, tagging, QA, localization, distribution, and reporting), including policy, guardrails, and change management. Partner with IT, Cybersecurity, Privacy, and Enterprise Architecture to ensure platforms are secure, compliant, observable, and cost-efficient (SLA/SLO/SLI management). Oversee platform performance, integrations, upgrades, migrations, and vendor relationships; run RFPs, negotiate SOWs, and manage TCO/budgets. Define enterprise metadata, taxonomy, and tagging standards (including schema.org/OGP), and ensure consistent implementation across channels. Enable accurate measurement and reporting through event schema design, consented data flows, and integration across CDP/BI tools. Act as a strategic advisor on digital technology trends (headless, composable, AI), conducting quarterly architecture reviews and proofs of concept. Qualifications
Required: Bachelor\'s degree + 8+ years in digital platforms, marketing technology, or digital transformation; 3+ years leading cross-functional platform teams or programs. Required: Hands-on leadership across at least two enterprise CMS/DAM stacks and two analytics/BI stacks; proven record launching or migrating enterprise sites or social programs. Required: Experience implementing AI or automation in regulated environments with documented guardrails and measurable impact. Required: Exceptional stakeholder management, vendor management, and strategic thinking; able to translate business goals into technical roadmaps and backlog. Preferred: Advanced degree + pharmaceutical/biotech or other regulated industry experience. Preferred: Global operations exposure (multi-region hosting, localization, accessibility, privacy). Preferred: Enterprise/headless content & asset ops across AEM, Sitecore; and AEM Assets, Bynder, Aprimo, Brandfolder. Preferred: Orchestrate social publishing/listening/care (Sprinklr, Sprout, Hootsuite; Brandwatch, Talkwalker) and end-to-end data stack—analytics, tagging, CDP, BI, experimentation (GA4/Adobe; GTM/Tealium/Segment/AudienceStream; BigQuery/Looker/Power BI/Tableau). Preferred: Familiarity with MLR workflows and Veeva PromoMats. Preferred: Relevant certifications (e.g., Adobe AEM/Analytics, GA4, Optimizely, Salesforce Marketing Cloud, Microsoft Azure Fundamentals/AI‑900, OneTrust, CIPP/CIPM, AWS/GCP fundamentals). Education
Required: Bachelor’s degree. Preferred: Advanced degree in a related field.
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Director, Digital Platforms & AI Enablement leads the strategy, governance, and evolution of Public Affairs' digital platforms and technologies powering external and internal channels. The role ensures a modern, scalable, secure, and AI-enabled digital ecosystem that supports effective storytelling, efficient publishing, and insight-driven decision-making. This hybrid role is based at Gilead HQ in Foster City, California. Responsibilities
Own and continuously evolve the Public Affairs digital platform roadmap—spanning CMS, DAM, social publishing, analytics, workflow, search, and internal digital signage—grounded in business outcomes and measurable KPIs. Establish and chair governance for platform usage, data standards, integrations, and compliance (privacy, accessibility, cybersecurity). Lead responsible AI adoption across content lifecycle (briefing, authoring, tagging, QA, localization, distribution, and reporting), including policy, guardrails, and change management. Partner with IT, Cybersecurity, Privacy, and Enterprise Architecture to ensure platforms are secure, compliant, observable, and cost-efficient (SLA/SLO/SLI management). Oversee platform performance, integrations, upgrades, migrations, and vendor relationships; run RFPs, negotiate SOWs, and manage TCO/budgets. Define enterprise metadata, taxonomy, and tagging standards (including schema.org/OGP), and ensure consistent implementation across channels. Enable accurate measurement and reporting through event schema design, consented data flows, and integration across CDP/BI tools. Act as a strategic advisor on digital technology trends (headless, composable, AI), conducting quarterly architecture reviews and proofs of concept. Qualifications
Required: Bachelor\'s degree + 8+ years in digital platforms, marketing technology, or digital transformation; 3+ years leading cross-functional platform teams or programs. Required: Hands-on leadership across at least two enterprise CMS/DAM stacks and two analytics/BI stacks; proven record launching or migrating enterprise sites or social programs. Required: Experience implementing AI or automation in regulated environments with documented guardrails and measurable impact. Required: Exceptional stakeholder management, vendor management, and strategic thinking; able to translate business goals into technical roadmaps and backlog. Preferred: Advanced degree + pharmaceutical/biotech or other regulated industry experience. Preferred: Global operations exposure (multi-region hosting, localization, accessibility, privacy). Preferred: Enterprise/headless content & asset ops across AEM, Sitecore; and AEM Assets, Bynder, Aprimo, Brandfolder. Preferred: Orchestrate social publishing/listening/care (Sprinklr, Sprout, Hootsuite; Brandwatch, Talkwalker) and end-to-end data stack—analytics, tagging, CDP, BI, experimentation (GA4/Adobe; GTM/Tealium/Segment/AudienceStream; BigQuery/Looker/Power BI/Tableau). Preferred: Familiarity with MLR workflows and Veeva PromoMats. Preferred: Relevant certifications (e.g., Adobe AEM/Analytics, GA4, Optimizely, Salesforce Marketing Cloud, Microsoft Azure Fundamentals/AI‑900, OneTrust, CIPP/CIPM, AWS/GCP fundamentals). Education
Required: Bachelor’s degree. Preferred: Advanced degree in a related field.
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