Overview
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If you’ve worn a pair of glasses, we’ve already met.
We are a global leader in the design, manufacture, and distribution of ophthalmic lenses, frames, and sunglasses. We offer our industry stakeholders in over 150 countries access to a global platform of high-quality vision care products such as the Essilor brand, with Varilux, Crizal, Eyezen, Stellest and Transitions, iconic brands that consumers love such as Ray-Ban, Oakley, Persol and Oliver Peoples, as well as a network that offers consumers high-quality vision care and best-in-class shopping experiences such as Sunglass Hut, LensCrafters, and Target Optical, and leading e-commerce platforms.
Our portfolio of more than 150 renowned brands span various categories, from frames, lenses and instruments to brick and mortar and digital distribution as well as mid-range to premium segments. Our Shared Services Team, accompany and enable others within the EssilorLuxottica collective to achieve their targets. They keep people and projects running smoothly, ensuring every part of our business is provided for and well taken care of.
Major Duties and Responsibilities
Lead the Transitions North America marketing strategy, including consumer and channel communications, to drive brand growth, market share, and marketing ROI.
Identify market and value‑chain growth opportunities and build integrated programs that drive both professional recommendation and consumer demand.
Oversee B2C and B2B marketing, channel activation, and agency partners to ensure high‑quality, on‑strategy, and on‑budget execution.
Manage and develop a high‑performing regional marketing team, ensuring delivery of business goals, KPIs, and talent development.
Build strong partnerships with lens manufacturers, labs, retailers, online retailers, buying groups, and managed vision care to support trade marketing, distribution, and retail activation.
Lead consumer and ECP insights work and translate findings into compelling concepts, campaigns, and communications.
Ensure alignment with global brand strategy and guidelines while adapting global campaigns for regional needs.
Drive professional relations, PR, education, tradeshows, events, influencer programs, and ECP engagement strategies.
Lead competitive intelligence and response planning in partnership with Sales, Global Marketing, and R&D.
Collaborate with Global Marketing on new product launches, global campaign development, brand architecture, trademarks, and co-branding.
Manage Transitions NA marketing budget, approvals, and contract processes in partnership with Finance and Legal.
Basic Qualifications
Bachelor’s degree in Business, Marketing or related discipline
Proven marketing background of at least 10 years, with a minimum of 5 years in a management position
Experience with brand management (particularly within consumer product goods, pharmaceuticals, consumer-facing optical, consumer technology, or similar fields), consumer and/or professional marketing, multi-media communications and advertising, strategic planning and business/product cycle, PR, and market research
Ability to lead and influence the organization
Ability to interact with senior executive management internally and with major external partners
Strong financial and budget management skills
Must possess excellent interpersonal skills and be capable of functioning in a flexible and fluid environment to achieve sales/marketing goals of the Transitions organization
Ability to travel up to 25% of the time, including occasional weekends
Preferred Qualifications
MBA or related Master’s degree
Pay Range:180,458.40 - $237,721.80
This posting is for an existing vacancy within our business.Employee pay is determined by multiple factors, including geography, experience, qualifications, skills and local minimum wage requirements. In addition, you may also be offered a competitive bonus and/or commission plan, which complements a first-class total rewards package. Benefits may include health care, retirement savings, paid time off/vacation, and various employee discounts.
EssilorLuxottica complies with all applicable laws related to the application and hiring process. If you would like to provide feedback regarding an active job posting, or if you are an individual with a disability who would like to request a reasonable accommodation, please call the EssilorLuxottica SpeakUp Hotline at 844-303-0229 (be sure to provide your name, job id number, and contact information so that we may follow up in a timely manner) or email HRCompliance@luxotticaretail.com .
We are an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, gender, national origin, social origin, social condition, being perceived as a victim of domestic violence, sexual aggression or stalking, religion, age, disability, sexual orientation, gender identity or expression, citizenship, ancestry, veteran or military status, marital status, pregnancy (including unlawful discrimination on the basis of a legally protected pregnancy or maternity leave), genetic information or any other characteristics protected by law. Native Americans in the US receive preference in accordance with Tribal Law.
#J-18808-Ljbffr
If you’ve worn a pair of glasses, we’ve already met.
We are a global leader in the design, manufacture, and distribution of ophthalmic lenses, frames, and sunglasses. We offer our industry stakeholders in over 150 countries access to a global platform of high-quality vision care products such as the Essilor brand, with Varilux, Crizal, Eyezen, Stellest and Transitions, iconic brands that consumers love such as Ray-Ban, Oakley, Persol and Oliver Peoples, as well as a network that offers consumers high-quality vision care and best-in-class shopping experiences such as Sunglass Hut, LensCrafters, and Target Optical, and leading e-commerce platforms.
Our portfolio of more than 150 renowned brands span various categories, from frames, lenses and instruments to brick and mortar and digital distribution as well as mid-range to premium segments. Our Shared Services Team, accompany and enable others within the EssilorLuxottica collective to achieve their targets. They keep people and projects running smoothly, ensuring every part of our business is provided for and well taken care of.
Major Duties and Responsibilities
Lead the Transitions North America marketing strategy, including consumer and channel communications, to drive brand growth, market share, and marketing ROI.
Identify market and value‑chain growth opportunities and build integrated programs that drive both professional recommendation and consumer demand.
Oversee B2C and B2B marketing, channel activation, and agency partners to ensure high‑quality, on‑strategy, and on‑budget execution.
Manage and develop a high‑performing regional marketing team, ensuring delivery of business goals, KPIs, and talent development.
Build strong partnerships with lens manufacturers, labs, retailers, online retailers, buying groups, and managed vision care to support trade marketing, distribution, and retail activation.
Lead consumer and ECP insights work and translate findings into compelling concepts, campaigns, and communications.
Ensure alignment with global brand strategy and guidelines while adapting global campaigns for regional needs.
Drive professional relations, PR, education, tradeshows, events, influencer programs, and ECP engagement strategies.
Lead competitive intelligence and response planning in partnership with Sales, Global Marketing, and R&D.
Collaborate with Global Marketing on new product launches, global campaign development, brand architecture, trademarks, and co-branding.
Manage Transitions NA marketing budget, approvals, and contract processes in partnership with Finance and Legal.
Basic Qualifications
Bachelor’s degree in Business, Marketing or related discipline
Proven marketing background of at least 10 years, with a minimum of 5 years in a management position
Experience with brand management (particularly within consumer product goods, pharmaceuticals, consumer-facing optical, consumer technology, or similar fields), consumer and/or professional marketing, multi-media communications and advertising, strategic planning and business/product cycle, PR, and market research
Ability to lead and influence the organization
Ability to interact with senior executive management internally and with major external partners
Strong financial and budget management skills
Must possess excellent interpersonal skills and be capable of functioning in a flexible and fluid environment to achieve sales/marketing goals of the Transitions organization
Ability to travel up to 25% of the time, including occasional weekends
Preferred Qualifications
MBA or related Master’s degree
Pay Range:180,458.40 - $237,721.80
This posting is for an existing vacancy within our business.Employee pay is determined by multiple factors, including geography, experience, qualifications, skills and local minimum wage requirements. In addition, you may also be offered a competitive bonus and/or commission plan, which complements a first-class total rewards package. Benefits may include health care, retirement savings, paid time off/vacation, and various employee discounts.
EssilorLuxottica complies with all applicable laws related to the application and hiring process. If you would like to provide feedback regarding an active job posting, or if you are an individual with a disability who would like to request a reasonable accommodation, please call the EssilorLuxottica SpeakUp Hotline at 844-303-0229 (be sure to provide your name, job id number, and contact information so that we may follow up in a timely manner) or email HRCompliance@luxotticaretail.com .
We are an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, gender, national origin, social origin, social condition, being perceived as a victim of domestic violence, sexual aggression or stalking, religion, age, disability, sexual orientation, gender identity or expression, citizenship, ancestry, veteran or military status, marital status, pregnancy (including unlawful discrimination on the basis of a legally protected pregnancy or maternity leave), genetic information or any other characteristics protected by law. Native Americans in the US receive preference in accordance with Tribal Law.
#J-18808-Ljbffr