Senior Influencer Lead (TikTok Shop, Hair Category)
SHEIN, Los Angeles, California, United States, 90079
About SHEGLAM
SHEGLAM
is a global beauty brand dedicated to delivering innovative, high-quality, and affordable cosmetics. Founded in 2019, SHEGLAM quickly rose to prominence with trend-driven products, creative collaborations, and a commitment to inclusivity. With over 16 million followers worldwide, SHEGLAM is loved by Gen Z and beauty enthusiasts across more than 150 countries, online and in over 7,000 stores.
Position Summary We’re seeking a full-time Senior Influencer Lead (TikTok Shop, Hair Category) (official title: Marketing Supervisor) for our Los Angeles-based corporate office. In this role, you will drive growth for the rapidly expanding SHEGLAM Hair category on TikTok Shop by recruiting and managing hair influencers, building strategic partnerships, and scaling GMV.
Job Responsibilities
Actively recruit influencers to drive GMV for SHEGLAM Hair's TikTok Shop
Identify, build, and nurture relationships with key influencers
Plan and execute affiliate influencer campaigns, including outreach, content coordination, contract negotiation, and budget management
Track and analyze performance data and optimize strategies based on results
Collaborate with internal teams and creators to co-develop high-performing content tailored for TikTok Shop
Plan and execute influencer events to strengthen relationships and increase brand awareness
Maintain an up-to-date influencer database with accurate partnership records
Qualifications
2+ years of TikTok Shop affiliate/influencer marketing experience (brand or agency)
Associate's degree or above, or equivalent experience
Existing connections with TikTok Shop influencers preferred
Strong understanding of TikTok Shop’s influencer and affiliate ecosystem
Data-driven, with the ability to link performance metrics to strategy
Strong communication, negotiation, and relationship-building skills
Entrepreneurial, proactive, and comfortable in a fast-paced environment
Benefits and Perks
Health Savings Account with Employer Funding
Flexible Spending Accounts (Healthcare and Dependent care)
Company-Paid Basic Life/AD&D insurance
Company-Paid Short-Term and Long-Term Disability
Voluntary Benefit Offerings (Voluntary Life/AD&D, Hospital Indemnity, Critical Illness, and Accident)
Employee Assistance Program
Business Travel Accident Insurance
401(k) Savings Plan with discretionary company match and access to a financial advisor
Vacation, paid holidays, floating holiday and sick days
Free weekly catered lunch
Dog-friendly office (available at select locations)
Free gym access (available at select locations)
Free swag giveaways
Annual Holiday Party
Invitations to pop-ups and other company events
Complimentary daily office snacks and beverages
Pay Range : $80,000 - $95,000 USD
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is a global beauty brand dedicated to delivering innovative, high-quality, and affordable cosmetics. Founded in 2019, SHEGLAM quickly rose to prominence with trend-driven products, creative collaborations, and a commitment to inclusivity. With over 16 million followers worldwide, SHEGLAM is loved by Gen Z and beauty enthusiasts across more than 150 countries, online and in over 7,000 stores.
Position Summary We’re seeking a full-time Senior Influencer Lead (TikTok Shop, Hair Category) (official title: Marketing Supervisor) for our Los Angeles-based corporate office. In this role, you will drive growth for the rapidly expanding SHEGLAM Hair category on TikTok Shop by recruiting and managing hair influencers, building strategic partnerships, and scaling GMV.
Job Responsibilities
Actively recruit influencers to drive GMV for SHEGLAM Hair's TikTok Shop
Identify, build, and nurture relationships with key influencers
Plan and execute affiliate influencer campaigns, including outreach, content coordination, contract negotiation, and budget management
Track and analyze performance data and optimize strategies based on results
Collaborate with internal teams and creators to co-develop high-performing content tailored for TikTok Shop
Plan and execute influencer events to strengthen relationships and increase brand awareness
Maintain an up-to-date influencer database with accurate partnership records
Qualifications
2+ years of TikTok Shop affiliate/influencer marketing experience (brand or agency)
Associate's degree or above, or equivalent experience
Existing connections with TikTok Shop influencers preferred
Strong understanding of TikTok Shop’s influencer and affiliate ecosystem
Data-driven, with the ability to link performance metrics to strategy
Strong communication, negotiation, and relationship-building skills
Entrepreneurial, proactive, and comfortable in a fast-paced environment
Benefits and Perks
Health Savings Account with Employer Funding
Flexible Spending Accounts (Healthcare and Dependent care)
Company-Paid Basic Life/AD&D insurance
Company-Paid Short-Term and Long-Term Disability
Voluntary Benefit Offerings (Voluntary Life/AD&D, Hospital Indemnity, Critical Illness, and Accident)
Employee Assistance Program
Business Travel Accident Insurance
401(k) Savings Plan with discretionary company match and access to a financial advisor
Vacation, paid holidays, floating holiday and sick days
Free weekly catered lunch
Dog-friendly office (available at select locations)
Free gym access (available at select locations)
Free swag giveaways
Annual Holiday Party
Invitations to pop-ups and other company events
Complimentary daily office snacks and beverages
Pay Range : $80,000 - $95,000 USD
#J-18808-Ljbffr