We're seeking a Marketing Analytics Manager to lead performance measurement for all paid marketing efforts. This role ensures every marketing dollar is tracked, analyzed, and optimized toward measurable business outcomes—from lead generation through conversions. You'll work closely with internal teams and external partners to connect channel performance to business impact and advance attribution and data-driven decision-making capabilities.
Key Responsibilities
Own paid media performance reporting across digital channels (search, social, display, video, programmatic) by developing and maintaining dashboards and reporting frameworks.
Connect channel performance to business KPIs including leads, conversions, CPA, and ROI to inform investment decisions.
Align data sources and integrate offline conversion data to ensure reporting accuracy.
Collaborate with external partners on pacing, spend efficiency, and performance tracking against business goals.
Lead attribution and measurement evolution, supporting multi-touch attribution and first-party data development.
Provide proactive insights and recommendations to improve channel performance and marketing ROI.
Support forecasting and financial planning by aligning spend projections with performance trends.
Champion data governance and reporting consistency across teams and systems.
Qualifications
5-8 years of experience in marketing analytics, digital media measurement, or channel performance roles.
Strong understanding of paid digital channels and their KPIs.
Proven ability to connect marketing performance to revenue and business outcomes.
Hands-on experience with analytics and BI tools (e.g., Google Analytics, Looker Studio, Tableau, Power BI).
Experience collaborating with or managing external media agencies.
Familiarity with attribution modeling, conversion tracking, and CRM integration.
Excellent communication skills with the ability to translate complex data into actionable insights.
Self-starter with strong analytical skills and a collaborative mindset.
Beacon Hill is an equal opportunity employer and individuals with disabilities and/or protected veterans are encouraged to apply.
California residents:
Qualified applications with arrest or conviction records will be considered for employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act.
Completion of this form is voluntary and will not affect your opportunity for employment, or the terms or conditions of your employment. This form will be used for reporting purposes only and will be kept separate from all other records.
Company Profile:
Beacon Hill Technologies, a premier National Information Technology Staffing Group, provides world class technology talent across all industries utilizing a complete suite of staffing services. Beacon Hill Technologies' dedicated team of recruiting and staffing experts consistently delivers quality IT professionals to solve our customers' technical and business needs.
Beacon Hill Technologies covers a broad spectrum of IT positions, including Project Management and Business Analysis, Programming/Development, Database, Infrastructure, Quality Assurance, Production/Support and ERP roles.
Learn more about Beacon Hill and our specialty divisions, Beacon Hill Associates, Beacon Hill Financial, Beacon Hill HR, Beacon Hill Legal, Beacon Hill Life Sciences and Beacon Hill Technologies by visiting www.bhsg.com.
Benefits Information:
Beacon Hill offers a robust benefit package including, but not limited to, medical, dental, vision, and federal and state leave programs as required by applicable agency regulations to those that meet eligibility. Upon successfully being hired, details will be provided related to our benefit offerings.
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Key Responsibilities
Own paid media performance reporting across digital channels (search, social, display, video, programmatic) by developing and maintaining dashboards and reporting frameworks.
Connect channel performance to business KPIs including leads, conversions, CPA, and ROI to inform investment decisions.
Align data sources and integrate offline conversion data to ensure reporting accuracy.
Collaborate with external partners on pacing, spend efficiency, and performance tracking against business goals.
Lead attribution and measurement evolution, supporting multi-touch attribution and first-party data development.
Provide proactive insights and recommendations to improve channel performance and marketing ROI.
Support forecasting and financial planning by aligning spend projections with performance trends.
Champion data governance and reporting consistency across teams and systems.
Qualifications
5-8 years of experience in marketing analytics, digital media measurement, or channel performance roles.
Strong understanding of paid digital channels and their KPIs.
Proven ability to connect marketing performance to revenue and business outcomes.
Hands-on experience with analytics and BI tools (e.g., Google Analytics, Looker Studio, Tableau, Power BI).
Experience collaborating with or managing external media agencies.
Familiarity with attribution modeling, conversion tracking, and CRM integration.
Excellent communication skills with the ability to translate complex data into actionable insights.
Self-starter with strong analytical skills and a collaborative mindset.
Beacon Hill is an equal opportunity employer and individuals with disabilities and/or protected veterans are encouraged to apply.
California residents:
Qualified applications with arrest or conviction records will be considered for employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act.
Completion of this form is voluntary and will not affect your opportunity for employment, or the terms or conditions of your employment. This form will be used for reporting purposes only and will be kept separate from all other records.
Company Profile:
Beacon Hill Technologies, a premier National Information Technology Staffing Group, provides world class technology talent across all industries utilizing a complete suite of staffing services. Beacon Hill Technologies' dedicated team of recruiting and staffing experts consistently delivers quality IT professionals to solve our customers' technical and business needs.
Beacon Hill Technologies covers a broad spectrum of IT positions, including Project Management and Business Analysis, Programming/Development, Database, Infrastructure, Quality Assurance, Production/Support and ERP roles.
Learn more about Beacon Hill and our specialty divisions, Beacon Hill Associates, Beacon Hill Financial, Beacon Hill HR, Beacon Hill Legal, Beacon Hill Life Sciences and Beacon Hill Technologies by visiting www.bhsg.com.
Benefits Information:
Beacon Hill offers a robust benefit package including, but not limited to, medical, dental, vision, and federal and state leave programs as required by applicable agency regulations to those that meet eligibility. Upon successfully being hired, details will be provided related to our benefit offerings.
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