
Hybrid Paid Media Strategist: ROI‑Driven Growth
San Diego State University, San Diego, California, United States, 92189
A public research university in San Diego is seeking a Paid Media Strategist to develop and execute comprehensive digital advertising strategies. This role involves managing campaigns, analyzing performance, and reporting on KPIs to maximize ROI. Candidates must have 6 years of progressively responsible experience in marketing and strong knowledge of marketing automation tools and Google Ads. The position is hybrid, requiring 3 onsite and 2 remote days per week, and offers a budgeted salary of $6,666 per month.
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