Scentiment
is one of the fastest-growing eCommerce fragrance retailers in the United States, recognized for its rapid growth and innovative approach to the online fragrance market. We blend data, creativity, and customer obsession to redefine how consumers discover and purchase fragrance online. As we continue to scale, optimization and experimentation sit at the core of our growth strategy. About the Role
We’re looking for a
Customer Retention & Subscription Manager
to own and grow our subscription business. This role is responsible for improving customer lifetime value by reducing churn, increasing repeat purchases, and optimizing the end-to-end subscription experience. You’ll combine data, experimentation, and customer insight to build long-term customer relationships and predictable recurring revenue. Key Responsibilities
Own customer retention and subscription performance across the customer lifecycle Develop and execute strategies to reduce churn and increase subscription retention, reactivation, and upgrades Analyze customer behavior, cohort performance, and churn drivers to inform strategy Design and optimize subscription journeys, including onboarding, renewal, pause/cancel flows, and win-back campaigns Partner with Marketing, Product, CX, and Engineering to improve subscription UX and value proposition Plan and run lifecycle marketing initiatives (email, SMS, in-app, loyalty, referrals) with a subscription lens Test and iterate on pricing, bundling, incentives, and offers to improve LTV and ARPU Own retention and subscription KPIs (churn, retention rate, LTV, MRR, AOV, repeat purchase rate) Gather and synthesize customer feedback to improve product and subscription experience What You’ll Bring
3–6+ years of experience in customer retention, lifecycle marketing, or growth for ecommerce businesses Experience with loyalty or membership programs Strong understanding of subscription economics and metrics (churn, LTV, MRR, cohort analysis) Experience working with subscription platforms (e.g., Recharge, Skio, Stripe, Recurly, Chargebee, or similar) Familiarity with CRM and lifecycle tools (Klaviyo, Braze, HubSpot, Iterable, etc.) Data-driven mindset with the ability to turn insights into action Experience running A/B tests and experiments across the customer lifecycle Strong cross-functional collaboration and communication skills Customer-first mindset with a focus on long-term value creation
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is one of the fastest-growing eCommerce fragrance retailers in the United States, recognized for its rapid growth and innovative approach to the online fragrance market. We blend data, creativity, and customer obsession to redefine how consumers discover and purchase fragrance online. As we continue to scale, optimization and experimentation sit at the core of our growth strategy. About the Role
We’re looking for a
Customer Retention & Subscription Manager
to own and grow our subscription business. This role is responsible for improving customer lifetime value by reducing churn, increasing repeat purchases, and optimizing the end-to-end subscription experience. You’ll combine data, experimentation, and customer insight to build long-term customer relationships and predictable recurring revenue. Key Responsibilities
Own customer retention and subscription performance across the customer lifecycle Develop and execute strategies to reduce churn and increase subscription retention, reactivation, and upgrades Analyze customer behavior, cohort performance, and churn drivers to inform strategy Design and optimize subscription journeys, including onboarding, renewal, pause/cancel flows, and win-back campaigns Partner with Marketing, Product, CX, and Engineering to improve subscription UX and value proposition Plan and run lifecycle marketing initiatives (email, SMS, in-app, loyalty, referrals) with a subscription lens Test and iterate on pricing, bundling, incentives, and offers to improve LTV and ARPU Own retention and subscription KPIs (churn, retention rate, LTV, MRR, AOV, repeat purchase rate) Gather and synthesize customer feedback to improve product and subscription experience What You’ll Bring
3–6+ years of experience in customer retention, lifecycle marketing, or growth for ecommerce businesses Experience with loyalty or membership programs Strong understanding of subscription economics and metrics (churn, LTV, MRR, cohort analysis) Experience working with subscription platforms (e.g., Recharge, Skio, Stripe, Recurly, Chargebee, or similar) Familiarity with CRM and lifecycle tools (Klaviyo, Braze, HubSpot, Iterable, etc.) Data-driven mindset with the ability to turn insights into action Experience running A/B tests and experiments across the customer lifecycle Strong cross-functional collaboration and communication skills Customer-first mindset with a focus on long-term value creation
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