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Director, Public Affairs, Digital Platforms & AI Enablement

Scorpion Therapeutics, WorkFromHome

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Role Summary

Director, Digital Platforms & AI Enablement leads the strategy, governance, and evolution of Public Affairs' digital platforms and technologies powering external and internal channels. The role ensures a modern, scalable, secure, and AI-enabled digital ecosystem that supports effective storytelling, efficient publishing, and insight-driven decision-making. This hybrid role is based at Gilead HQ in Foster City, California.

Responsibilities

  • Own and continuously evolve the Public Affairs digital platform roadmap—spanning CMS, DAM, social publishing, analytics, workflow, search, and internal digital signage—grounded in business outcomes and measurable KPIs.
  • Establish and chair governance for platform usage, data standards, integrations, and compliance (privacy, accessibility, cybersecurity).
  • Lead responsible AI adoption across content lifecycle (briefing, authoring, tagging, QA, localization, distribution, and reporting), including policy, guardrails, and change management.
  • Partner with IT, Cybersecurity, Privacy, and Enterprise Architecture to ensure platforms are secure, compliant, observable, and cost-efficient (SLA/SLO/SLI management).
  • Oversee platform performance, integrations, upgrades, migrations, and vendor relationships; run RFPs, negotiate SOWs, and manage TCO/budgets.
  • Define enterprise metadata, taxonomy, and tagging standards (including schema.org/OGP), and ensure consistent implementation across channels.
  • Enable accurate measurement and reporting through event schema design, consented data flows, and integration across CDP/BI tools.
  • Act as a strategic advisor on digital technology trends (headless, composable, AI), conducting quarterly architecture reviews and proofs of concept.

Qualifications

  • Required: Bachelor\'s degree + 8+ years in digital platforms, marketing technology, or digital transformation; 3+ years leading cross-functional platform teams or programs.
  • Required: Hands-on leadership across at least two enterprise CMS/DAM stacks and two analytics/BI stacks; proven record launching or migrating enterprise sites or social programs.
  • Required: Experience implementing AI or automation in regulated environments with documented guardrails and measurable impact.
  • Required: Exceptional stakeholder management, vendor management, and strategic thinking; able to translate business goals into technical roadmaps and backlog.
  • Preferred: Advanced degree + pharmaceutical/biotech or other regulated industry experience.
  • Preferred: Global operations exposure (multi-region hosting, localization, accessibility, privacy).
  • Preferred: Enterprise/headless content & asset ops across AEM, Sitecore; and AEM Assets, Bynder, Aprimo, Brandfolder.
  • Preferred: Orchestrate social publishing/listening/care (Sprinklr, Sprout, Hootsuite; Brandwatch, Talkwalker) and end-to-end data stack—analytics, tagging, CDP, BI, experimentation (GA4/Adobe; GTM/Tealium/Segment/AudienceStream; BigQuery/Looker/Power BI/Tableau).
  • Preferred: Familiarity with MLR workflows and Veeva PromoMats.
  • Preferred: Relevant certifications (e.g., Adobe AEM/Analytics, GA4, Optimizely, Salesforce Marketing Cloud, Microsoft Azure Fundamentals/AI‑900, OneTrust, CIPP/CIPM, AWS/GCP fundamentals).

Education

  • Required: Bachelor’s degree.
  • Preferred: Advanced degree in a related field.

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