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Director, Advisor & Platform Marketing

Poweredbyconcurrent, Tampa, Florida, us, 33646

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Director, Advisor & Platform Marketing Department:

Marketing

Employment Type:

Full Time

Location:

Tampa, FL

Compensation:

$90,000 - $110,000 / year

Description The Director, Advisor & Platform Marketing is responsible for the day-to-day execution and operational management of Concurrent’s advisor marketing programs and platform marketing initiatives. This role is highly execution-oriented and sits at the center of marketing delivery, advisor support, internal coordination, and vendor management.

This role partners closely with Investments, Planning, Operations, Retirement Services, Technology, Practice Synergies & Enterprise Consulting, Business Development, Compliance, Finance, Corporate Communications, and Corporate Marketing & Public Relations to ensure marketing initiatives are delivered consistently, compliantly, and at scale.

The role combines marketing leadership, content packaging, workflow management, and advisor-facing marketing support, including hands-on coaching and coordination with internal teams and external partners.

Key Responsibilities

Advisor Marketing Execution

Manage advisor-facing marketing programs, tools, and services across the platform

Oversee execution of advisor marketing deliverables including collateral, digital assets, pitch decks, social content, campaigns, and event materials

Scope, prioritize, and manage advisor marketing requests in alignment with platform standards and capacity

Coordinate advisor access to approved platforms, templates, and vendors

Ensure all advisor marketing materials align with brand and compliance requirements

Monitor third-party vendor performance and ensure timely delivery within scope

Platform Marketing Support

Support execution of firm-wide marketing initiatives in partnership with Corporate Marketing & Public Relations

Assist with advisor conferences, platform events, and strategic initiatives from a marketing execution perspective

Coordinate timelines, materials, and deliverables across internal teams and external vendors

Support campaigns tied to business development, recruiting, and platform growth

Assist with thought leadership creation and packaging aligned with leadership messaging and firm priorities

Marketing Operations & Project Management

Manage marketing intake, workflows, prioritization, and delivery timelines

Track dependencies, risks, and deliverables across multiple concurrent initiatives

Maintain visibility into active projects, workloads, and utilization

Identify execution gaps or bottlenecks and escalate appropriately

Vendor & Partner Management

Coordinate with external agencies, designers, videographers, and marketing vendors

Ensure vendors understand scope, timelines, and platform standards

Track vendor performance, deliverables, and service quality

Support invoice review and budget tracking where applicable

Compliance, Brand & Governance

Coordinate compliance reviews for advisor-facing and public-facing marketing materials

Ensure adherence to SEC, FINRA, and firm marketing and advertising standards

Maintain documentation of approvals and final deliverables

Escalate compliance or brand risks appropriately

What We’re Looking For

Highly self-directed, organized, and execution-focused marketing leader

Strong judgment with a collaborative, solutions-oriented approach

Proven ability to manage multiple initiatives simultaneously

Comfortable operating in fast-paced, regulated environments with competing priorities

Strong communication skills, including remote collaboration

Detail-oriented with a strong commitment to brand and compliance standards

Qualifications

Bachelor’s degree in Marketing, Communications, Business, or a related field

Minimum 5 years of experience working in or with financial services or wealth management firms

Experience in marketing operations, marketing management, or agency coordination

Experience supporting client-facing professionals in a regulated environment

Strong project management and organizational skills

Experience managing external vendors or agencies

Marketing Tools & Platforms Experience with or ability to quickly learn tools commonly used in the wealth management industry, including:

CRM & automation: HubSpot, Salesforce

Advisor marketing platforms: FMG or similar solutions

Design & asset tools: Canva, Adobe InDesign

Video & media platforms: Vimeo, YouTube, Riverside, Adobe Rush, CapCut

Social & executive visibility: LinkedIn, Instagram

Productivity: Microsoft PowerPoint, Word, PDF tools

Collaboration & events: Microsoft Teams, Zoom, ON24

Website platforms: WordPress and similar CMS tools

Location / Schedule

This position will work in our Tampa, FL office. Remote work will be considered for well qualified candidates

Working hours are 9am-5pm Monday-Friday with the option to work remote on Fridays

Occasional evening/weekend hours may be requested

Ability to travel up to 15%

Job Type

Full-time, Exempt

$90,000-$110,000 base per year, dependent on experience, with additional semi-annual performance bonus opportunities

Benefits

401(k) matching

Dental insurance

Flexible spending account

Health insurance

Life insurance

Paid time off

Vision insurance

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