
Enrollment and Outreach Specialist Telemarketing and CRM
CHILDREN's LIGHTHOUSE of CHANTILLY (South Riding), Chantilly, Virginia, United States, 22021
Overview
Title: Enrollment & Outreach Specialist (Telemarketing + CRM + Community Outreach) | Location: Children’s Lighthouse of Chantilly — Early Learning School | Chantilly, VA | Type: In-person | Full-time preferred (part-time considered) | Mission: Create Joy Benefits
401(k) Bonus based on performance Employee discounts Flexible schedule Free uniforms Paid time off Signing bonus Role Summary
We’re hiring an energetic, confident Enrollment & Outreach Specialist to drive tours and enrollments through high-volume calling, fast follow-up, and excellent CRM discipline—plus local community outreach to build relationships and visibility. This is a people-forward role: you must be great on the phone, warm, engaging, and able to create trust quickly. Primary Objective
Turn inquiries into tours and keeping our CRM clean and our community presence active. Non-Negotiable Requirements
Telemarketing / high-volume outbound calling experience is mandatory Daycare/childcare CRM experience is mandatory (IntelliKIDS is a strong plus) Extremely fluent English (clear, friendly, professional—easy on the ears) Jovial, bubbly, inviting personality—you genuinely enjoy talking to families Strong follow-through: you do what you say, when you say Key Responsibilities
Telemarketing & Lead Conversion (Primary)
Call new leads quickly and consistently (speed-to-lead matters) Qualify families (child age, start date, schedule needs) and book tours Confirm tours, reduce no-shows, and handle follow-ups Re-engage older leads and missed calls with a structured cadence Communicate confidently and warmly—help families feel welcome
CRM Management (IntelliKIDS)
Log every call/text/email with clear notes and next steps Maintain clean pipeline stages (new → contacted → tour set → tour completed → enrolling) Weekly pipeline reporting: leads, contacts, tours booked/held, deposits/enrollments, top blockers
Grassroots Marketing / Community Outreach
Build partnerships with local businesses and community groups Coordinate small outreach efforts: drop-offs, flyers, table events, community touchpoints Help plan/host simple events that generate tours (open houses, family nights)
Teacher/Operations Support (As Needed)
Help with light classroom support tasks when requested (materials prep, transitions, setup/cleanup) Not a primary classroom role—enrollment work stays protected
What Success Looks Like
Leads contacted quickly and consistently Tours booked every week and show rates improving CRM is always current—no dead leads, no missing notes Community touchpoints happening weekly Families leave calls feeling “I want to tour this school” Qualifications
1–3+ years in telemarketing, inside sales, admissions, appointment setting, or call-center sales Experience using a childcare/daycare CRM (IntelliKIDS preferred) Comfortable hitting daily call activity targets and booking goals Organized, tech-comfortable, and calm under pressure
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Title: Enrollment & Outreach Specialist (Telemarketing + CRM + Community Outreach) | Location: Children’s Lighthouse of Chantilly — Early Learning School | Chantilly, VA | Type: In-person | Full-time preferred (part-time considered) | Mission: Create Joy Benefits
401(k) Bonus based on performance Employee discounts Flexible schedule Free uniforms Paid time off Signing bonus Role Summary
We’re hiring an energetic, confident Enrollment & Outreach Specialist to drive tours and enrollments through high-volume calling, fast follow-up, and excellent CRM discipline—plus local community outreach to build relationships and visibility. This is a people-forward role: you must be great on the phone, warm, engaging, and able to create trust quickly. Primary Objective
Turn inquiries into tours and keeping our CRM clean and our community presence active. Non-Negotiable Requirements
Telemarketing / high-volume outbound calling experience is mandatory Daycare/childcare CRM experience is mandatory (IntelliKIDS is a strong plus) Extremely fluent English (clear, friendly, professional—easy on the ears) Jovial, bubbly, inviting personality—you genuinely enjoy talking to families Strong follow-through: you do what you say, when you say Key Responsibilities
Telemarketing & Lead Conversion (Primary)
Call new leads quickly and consistently (speed-to-lead matters) Qualify families (child age, start date, schedule needs) and book tours Confirm tours, reduce no-shows, and handle follow-ups Re-engage older leads and missed calls with a structured cadence Communicate confidently and warmly—help families feel welcome
CRM Management (IntelliKIDS)
Log every call/text/email with clear notes and next steps Maintain clean pipeline stages (new → contacted → tour set → tour completed → enrolling) Weekly pipeline reporting: leads, contacts, tours booked/held, deposits/enrollments, top blockers
Grassroots Marketing / Community Outreach
Build partnerships with local businesses and community groups Coordinate small outreach efforts: drop-offs, flyers, table events, community touchpoints Help plan/host simple events that generate tours (open houses, family nights)
Teacher/Operations Support (As Needed)
Help with light classroom support tasks when requested (materials prep, transitions, setup/cleanup) Not a primary classroom role—enrollment work stays protected
What Success Looks Like
Leads contacted quickly and consistently Tours booked every week and show rates improving CRM is always current—no dead leads, no missing notes Community touchpoints happening weekly Families leave calls feeling “I want to tour this school” Qualifications
1–3+ years in telemarketing, inside sales, admissions, appointment setting, or call-center sales Experience using a childcare/daycare CRM (IntelliKIDS preferred) Comfortable hitting daily call activity targets and booking goals Organized, tech-comfortable, and calm under pressure
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