Ralph Lauren Public Relations Associate, Influencer Relations
BoF Careers, New York, New York, us, 10261
Company Description
Ralph Lauren Corporation (NYSE:RL) is a global leader in the design, marketing and distribution of premium lifestyle products in five categories: apparel, accessories, home, fragrances, and hospitality. For more than 50 years, Ralph Lauren's reputation and distinctive image have been consistently developed across an expanding number of products, brands and international markets. The Company's brand names, which include Ralph Lauren, Ralph Lauren Collection, Ralph Lauren Purple Label, Polo Ralph Lauren, Double RL, Lauren Ralph Lauren, Polo Ralph Lauren Children, Chaps, among others, constitute one of the world's most widely recognized families of consumer brands. At Ralph Lauren, we unite and inspire the communities within our company as well as those in which we serve by amplifying voices and perspectives to create a culture of belonging, ensuring inclusion, and fairness for all. We foster a culture of inclusion through: Talent, Education & Communication, Employee Groups and Celebration. Company Description
Ralph Lauren Corporation (NYSE:RL) is a global leader in the design, marketing and distribution of premium lifestyle products in five categories: apparel, accessories, home, fragrances, and hospitality. For more than 50 years, Ralph Lauren's reputation and distinctive image have been consistently developed across an expanding number of products, brands and international markets. The Company's brand names, which include Ralph Lauren, Ralph Lauren Collection, Ralph Lauren Purple Label, Polo Ralph Lauren, Double RL, Lauren Ralph Lauren, Polo Ralph Lauren Children, Chaps, among others, constitute one of the world's most widely recognized families of consumer brands. At Ralph Lauren, we unite and inspire the communities within our company as well as those in which we serve by amplifying voices and perspectives to create a culture of belonging, ensuring inclusion, and fairness for all. We foster a culture of inclusion through: Talent, Education & Communication, Employee Groups and Celebration.
Position Overview
The RL Global Influencer Team is looking for a driven and curious applicant to support our team. This role plays a key part in managing the global influencer program, collaborating cross-functionally to amplify brand campaigns and launches through influencer channels.
Essential Duties & Responsibilities
Support influencer team on talent discovery, casting and vetting Assist with global influencer recap reports (using the social monitoring platform Lefty) Work with the influencer team on global seeding and gifting initiatives (including packaging and shipping) Manage influencer contracts with in-house Legal counterparts Maintain and update the global influencer contact list Manage the invoice process (setting up new vendors and providing updates to vendors inquiring about payment) Provide logistical support for major brand events, including travel, ground transportation, scheduling, and external bookings (glams, tailors, etc) Update talent team budgets and track incoming costs and expenses Support office organization, including managing samples and shipments Coordinate supply deliveries for the office and external fittings/events
Experience, Skills & Knowledge
Knowledge of influencer, entertainment, fashion industry and social media channels Proficiency in Microsoft PPT, Word and Excel (required) Experience with Influencer/Social Monitoring Platforms (preferred) Experience with administrative tasks (invoicing, expense reporting, travel, etc) Strong written and verbal communication Strong attention to detail, with the ability to multi-task An exceptional level of confidentiality A collaborative mindset and resourceful In office 3-4 days weekly
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Ralph Lauren Corporation (NYSE:RL) is a global leader in the design, marketing and distribution of premium lifestyle products in five categories: apparel, accessories, home, fragrances, and hospitality. For more than 50 years, Ralph Lauren's reputation and distinctive image have been consistently developed across an expanding number of products, brands and international markets. The Company's brand names, which include Ralph Lauren, Ralph Lauren Collection, Ralph Lauren Purple Label, Polo Ralph Lauren, Double RL, Lauren Ralph Lauren, Polo Ralph Lauren Children, Chaps, among others, constitute one of the world's most widely recognized families of consumer brands. At Ralph Lauren, we unite and inspire the communities within our company as well as those in which we serve by amplifying voices and perspectives to create a culture of belonging, ensuring inclusion, and fairness for all. We foster a culture of inclusion through: Talent, Education & Communication, Employee Groups and Celebration. Company Description
Ralph Lauren Corporation (NYSE:RL) is a global leader in the design, marketing and distribution of premium lifestyle products in five categories: apparel, accessories, home, fragrances, and hospitality. For more than 50 years, Ralph Lauren's reputation and distinctive image have been consistently developed across an expanding number of products, brands and international markets. The Company's brand names, which include Ralph Lauren, Ralph Lauren Collection, Ralph Lauren Purple Label, Polo Ralph Lauren, Double RL, Lauren Ralph Lauren, Polo Ralph Lauren Children, Chaps, among others, constitute one of the world's most widely recognized families of consumer brands. At Ralph Lauren, we unite and inspire the communities within our company as well as those in which we serve by amplifying voices and perspectives to create a culture of belonging, ensuring inclusion, and fairness for all. We foster a culture of inclusion through: Talent, Education & Communication, Employee Groups and Celebration.
Position Overview
The RL Global Influencer Team is looking for a driven and curious applicant to support our team. This role plays a key part in managing the global influencer program, collaborating cross-functionally to amplify brand campaigns and launches through influencer channels.
Essential Duties & Responsibilities
Support influencer team on talent discovery, casting and vetting Assist with global influencer recap reports (using the social monitoring platform Lefty) Work with the influencer team on global seeding and gifting initiatives (including packaging and shipping) Manage influencer contracts with in-house Legal counterparts Maintain and update the global influencer contact list Manage the invoice process (setting up new vendors and providing updates to vendors inquiring about payment) Provide logistical support for major brand events, including travel, ground transportation, scheduling, and external bookings (glams, tailors, etc) Update talent team budgets and track incoming costs and expenses Support office organization, including managing samples and shipments Coordinate supply deliveries for the office and external fittings/events
Experience, Skills & Knowledge
Knowledge of influencer, entertainment, fashion industry and social media channels Proficiency in Microsoft PPT, Word and Excel (required) Experience with Influencer/Social Monitoring Platforms (preferred) Experience with administrative tasks (invoicing, expense reporting, travel, etc) Strong written and verbal communication Strong attention to detail, with the ability to multi-task An exceptional level of confidentiality A collaborative mindset and resourceful In office 3-4 days weekly
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