smartdept. is searching fora Digital Content Specialist to support the strategy, development, deployment, and analysis of CRM email campaigns for a large, global consumer products organization. These communications reach a variety of audiences, including independent business partners and customers, and must be executed accurately, on time, and at scale.
In this role, you will serve as a key connector between internal stakeholders, agency partners, and the CRM production team. You will manage campaign logistics end-to-end, ensure content readiness and quality, and help guide stakeholders on CRM capabilities while supporting high-volume, deadline-driven communications.
Key Responsibilities
Act as the primary liaison between internal teams, external agencies, and the CRM production team Identify CRM deliverables and manage all aspects of campaigns, including planning, timelines, risks, and resources Submit use cases and supporting documentation for review and approval Schedule creative downloads and maintain updated content briefs Manage creative routing, consolidate proof comments, and provide final English HTML for translation teams Conduct detailed QA for CRM emails across multiple languages and markets, validating links, artwork, videos, and functionality Provide guidance to stakeholders on CRM platform capabilities and limitations Track campaign progress, milestones, and deliverables, including work estimation and re-estimation as needed Distribute final CRM creative assets to internal stakeholders for reference Provide on-call support for end-of-month email communications Provide on-call, 24/7 support for urgent communications following established protocols Serve as backup support for the email coordinator Required Qualifications
Associate or Bachelor’s degree in Marketing, Communications, or a related field (or equivalent certification) Minimum of 2 years of experience in communications, marketing, or a related role Basic knowledge of CRM systems and email marketing workflows Previous experience or familiarity with project management Ability to resolve routine issues and follow established processes Comfortable supporting projects under close supervision Skills for Success
Passion for marketing and delivering a strong user experience that engages audiences and supports business growth Solid understanding of email marketing principles, including triggered campaigns and A/B testing Strong collaboration skills with internal partners and external vendors Clear and professional communication skills Ability to organize, prioritize, and manage competing deadlines in a fast-paced environment Flexible and adaptable approach when working under pressure Strong problem-solving and follow-through skills Highly organized with the ability to work both independently and as part of a team Professional interpersonal and administrative skills Ability to work onsite
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Act as the primary liaison between internal teams, external agencies, and the CRM production team Identify CRM deliverables and manage all aspects of campaigns, including planning, timelines, risks, and resources Submit use cases and supporting documentation for review and approval Schedule creative downloads and maintain updated content briefs Manage creative routing, consolidate proof comments, and provide final English HTML for translation teams Conduct detailed QA for CRM emails across multiple languages and markets, validating links, artwork, videos, and functionality Provide guidance to stakeholders on CRM platform capabilities and limitations Track campaign progress, milestones, and deliverables, including work estimation and re-estimation as needed Distribute final CRM creative assets to internal stakeholders for reference Provide on-call support for end-of-month email communications Provide on-call, 24/7 support for urgent communications following established protocols Serve as backup support for the email coordinator Required Qualifications
Associate or Bachelor’s degree in Marketing, Communications, or a related field (or equivalent certification) Minimum of 2 years of experience in communications, marketing, or a related role Basic knowledge of CRM systems and email marketing workflows Previous experience or familiarity with project management Ability to resolve routine issues and follow established processes Comfortable supporting projects under close supervision Skills for Success
Passion for marketing and delivering a strong user experience that engages audiences and supports business growth Solid understanding of email marketing principles, including triggered campaigns and A/B testing Strong collaboration skills with internal partners and external vendors Clear and professional communication skills Ability to organize, prioritize, and manage competing deadlines in a fast-paced environment Flexible and adaptable approach when working under pressure Strong problem-solving and follow-through skills Highly organized with the ability to work both independently and as part of a team Professional interpersonal and administrative skills Ability to work onsite
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