
COH Marketing Systems & Digital Engagement VISTA
AmeriCorps, Detroit, Michigan, United States, 48228
COH Marketing Systems & Digital Engagement VISTA
This program strengthens marketing and digital engagement systems that improve access to reliable information, increase participation in community programs, and reduce informational barriers for underserved populations. The VISTA focuses on building sustainable content systems, digital infrastructure, outreach workflows, and performance tracking tools rather than direct service delivery. The member develops content calendars, branding toolkits, website optimization strategies, email and CRM workflows, analytics dashboards, and automated communication systems. These systems improve consistency, accessibility, and scalability of outreach efforts while strengthening data-informed decision-making. The member completes Mental Health Advocate Training to ensure trauma-informed communication practices, accessibility awareness, and responsible engagement with vulnerable populations. Program outcomes include increased digital reach, improved engagement metrics, stronger reporting capacity, enhanced grant readiness, and sustainable marketing operations. By strengthening digital access and communication systems, the program reduces informational barriers and supports long-term community stability and self-sufficiency.
Member Duties :
The member will strengthen marketing and digital engagement systems by building content workflows, digital infrastructure, outreach automation tools, and performance tracking dashboards that expand access to reliable information for underserved communities. The member will complete Mental Health Advocate Training to support trauma-informed and accessible communication practices. Activities include developing content calendars, branding toolkits, website optimization strategies, CRM workflows, analytics reporting tools, and documentation of repeatable marketing processes. This capacity-building work improves communication consistency, increases community engagement, supports grant readiness, and reduces informational barriers that impact access to services and economic stability.
Program Benefits :
Housing , Childcare assistance if eligible , Living Allowance , Relocation Allowance , Training , Health Coverage* , Stipend , Choice of Education Award or End of Service Stipend , Education award upon successful completion of service .
*For details about AmeriCorps VISTA healthcare benefits, please visit https://americorpsvista.imglobal.com/ .
Terms : Car recommended .
Service Areas : Community Outreach , Technology .
Skills : Computers/Technology , Team Work , Writing/Editing , Communications , Community Organization
This program strengthens marketing and digital engagement systems that improve access to reliable information, increase participation in community programs, and reduce informational barriers for underserved populations. The VISTA focuses on building sustainable content systems, digital infrastructure, outreach workflows, and performance tracking tools rather than direct service delivery. The member develops content calendars, branding toolkits, website optimization strategies, email and CRM workflows, analytics dashboards, and automated communication systems. These systems improve consistency, accessibility, and scalability of outreach efforts while strengthening data-informed decision-making. The member completes Mental Health Advocate Training to ensure trauma-informed communication practices, accessibility awareness, and responsible engagement with vulnerable populations. Program outcomes include increased digital reach, improved engagement metrics, stronger reporting capacity, enhanced grant readiness, and sustainable marketing operations. By strengthening digital access and communication systems, the program reduces informational barriers and supports long-term community stability and self-sufficiency.
Member Duties :
The member will strengthen marketing and digital engagement systems by building content workflows, digital infrastructure, outreach automation tools, and performance tracking dashboards that expand access to reliable information for underserved communities. The member will complete Mental Health Advocate Training to support trauma-informed and accessible communication practices. Activities include developing content calendars, branding toolkits, website optimization strategies, CRM workflows, analytics reporting tools, and documentation of repeatable marketing processes. This capacity-building work improves communication consistency, increases community engagement, supports grant readiness, and reduces informational barriers that impact access to services and economic stability.
Program Benefits :
Housing , Childcare assistance if eligible , Living Allowance , Relocation Allowance , Training , Health Coverage* , Stipend , Choice of Education Award or End of Service Stipend , Education award upon successful completion of service .
*For details about AmeriCorps VISTA healthcare benefits, please visit https://americorpsvista.imglobal.com/ .
Terms : Car recommended .
Service Areas : Community Outreach , Technology .
Skills : Computers/Technology , Team Work , Writing/Editing , Communications , Community Organization