Performance Marketing Manager - Social (San Francisco) Job at Intercom in San Fr

Intercom is the AI Customer Service company on a mission to help businesses provide incredible customer experiences.

Our AI agent Fin, the most advanced customer service AI agent on the market, lets businesses deliver alwayson, impeccable customer service and ultimately transform their customer experiences for the better. Fin can also be combined with our Helpdesk to become a complete solution called the Intercom Customer Service Suite, which provides AI enhanced support for the more complex or high touch queries that require a human agent.

Founded in 2011 and trusted by nearly 30,000 global businesses, Intercom is setting the new standard for customer service. Driven by our core values, we push boundaries, build with speed and intensity, and consistently deliver incredible value to our customers.

What's the opportunity?

Were looking for a Performance Marketing Manager with deep expertise across paid social, display, and video to take our multichannel acquisition strategy to the next level. If you thrive in a fastmoving, datadriven environment and are motivated by driving measurable growth at scale, this role is for you.

Youll help lead Intercoms paid acquisition programs , playing a critical role in how we acquire highquality leads and customers. In this highly collaborative role, youll build and run crosschannel paid campaigns, partner closely with creative and integrated marketing teams, and turn performance data into insights that fuel our growth engine and set new standards for efficiency.

What will I be doing?

• Lead and scale Intercoms performance marketing programs across paid social channels (LinkedIn, Facebook, and beyond), display and video to acquire new Fin and Intercom customers.
• Develop paid marketing strategies that ladder up to broader integrated campaign objectivesdriving audience engagement, demand, and acquisition across the funnel.
• Partner with creative, brand, and integrated teams to contribute to development of highperforming assetsbring channel insights that help shape concepts, messaging, and visual direction.
• Analyze inmarket campaign performance and make datadriven decisions to refine and improve results against business objectives.
• Run structured A/B tests and experiments to increase efficiency, boost ROI, and uncover scalable growth opportunities.
• Collaborate with marketing, sales, and web teams to align ad messaging with highconverting landing pages.
• Identify and act on new growth opportunities across the funnel, surfacing strategies grounded in performance data.

What skills do I need?

• 3+ years of handson experience running paid social, display, and video campaigns , ideally in highgrowth environments.
• Deep expertise with paid social platforms (LinkedIn, Facebook/Meta), with a strong grasp of direct response and performancedriven campaigns .
• An understanding of integrated, fullfunnel campaign development and how creative, content, and targeting work together.
• Strong analytical skills: advanced proficiency with spreadsheets and experience using analytics or BI tools (Looker, Tableau, etc.).
• A balance of strategic thinking and tactical execution you know when to zoom out for the big picture and when to dive into the details.
• Analytical and curious by nature you love digging into data, solving problems, and turning insights into actionable decisions.
• Clear and confident communicator able to distill complex performance data into simple, impactful takeaways for stakeholders at every level.
• Paid acquisition experience in B2B or SaaS .
• Comfort with SQL for deeper data analysis.

We are a welltreated bunch, with awesome benefits! If theres something important to you thats not on this list, talk to us!

• Competitive salary and meaningful equity
• Comprehensive medical, dental, and vision coverage
• Regular compensation reviewsgreat work is rewarded!
• Flexible paid time off policy
• Paid parental leave program
• Inoffice bicycle storage
• Fun events for Intercomrades, friends, and family!

*Proof of eligibility to work in the United States is required.

The base salary range for candidates within the San Francisco Bay Area is $123,900$148,028. Actual base pay will depend on a variety of factors such as education, skills, experience, location, etc. The base pay range is subject to change and may be modified in the future. All regular employees may also be eligible for the corporate bonus program or a sales incentive (target included in OTE) as well as stock in the form of Restricted Stock Units (RSUs).

#LI-Hybrid

Intercom has a hybrid working policy. We believe that working in person helps us stay connected, collaborate easier and create a great culture while still providing flexibility to work from home. We expect employees to be in the office at least three days per week.

Intercom values diversity and is committed to a policy of Equal Employment Opportunity. Intercom will not discriminate against an applicant or employee on the basis of race, color, religion, creed, national origin, ancestry, sex, gender, age, physical or mental disability, veteran or military status, genetic information, sexual orientation, gender identity, gender expression, marital status, or any other legally recognized protected basis under federal, state, or local law.

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