Performance & Revenue Growth Marketer
Nashville Public Radio, Los Angeles, California, United States, 90079
Performance & Revenue Growth Marketer
(Part Time, Remote)
PLEASE APPLY at careers@thecandidly.com directly with resume and cover letter. We will not look at resumes on LinkedIn.
The Candidly : A lifestyle brand for pragmatic skeptics who want to be pretty, healthy, happy. ER. HappiER.
www.thecandidly.com | Instagram
About The Candidly We’re a digital-first lifestyle brand that writes about style, beauty, trends, health, recipes, exercise, home, and marriage. You know, the big stuff. Everyone is welcome, but our target demo is grown-ups who want smart, skeptical, but fun takes on how to live better.
The Role We’re hiring a Performance & Revenue Growth Marketer to directly own and grow
total site revenue
at The Candidly.
This is a
hands-on role
focused on performance and outcomes, not brand marketing or social content. You’ll drive growth across
paid acquisition, affiliate commerce, and newsletter growth and retention , using data to identify the highest-impact opportunities and scale what works.
This role is about
identifying and pulling the highest-impact revenue levers—not doing everything at once . You should love analyzing data, pressure-testing assumptions, and turning insights into measurable results.
What You’ll Own Paid Acquisition & Efficiency (Primary Focus)
Own paid performance across
Meta Ads Manager
(and additional channels as appropriate)
Drive efficiency across CAC, ROAS, RPM, and LTV
Develop and execute structured testing frameworks across creative, targeting, and landing paths
Allocate and optimize spend to maximize revenue and profitability
Total Site Revenue & Affiliate Growth
Partner with editorial and commerce to grow affiliate revenue across
Amazon, ShopMy, Impact, Skimlinks , and direct partners
Optimize affiliate funnels: content placement, CTAs, linking strategy, and conversion paths
Monitor revenue performance, identify trends, and scale what’s working
Newsletter Growth, Retention & Monetization
Own newsletter growth strategy focused on
subscriber acquisition, engagement, and retention
Improve signup conversion and lifecycle performance through segmentation and testing
Align newsletter strategy with broader revenue and traffic goals
Analytics, Insights & Experimentation
Use
GA4
and platform reporting to track performance across the full funnel
Build and maintain dashboards tied to revenue, efficiency, and subscriber growth
Translate data into clear insights and prioritized action plans
Lead A/B and multivariate testing across paid, on-site, and newsletter flows
How Success Is Measured
Growth in
total site revenue
driven by paid, affiliate, and newsletter channels
Improved
paid efficiency
(CAC, ROAS, RPM)
Sustained growth in
high-quality newsletter subscribers and retention
What We’re Looking For
5–8 years
of experience in performance or growth marketing for digital media, commerce, or subscription businesses
Proven experience owning
revenue outcomes , not just channel execution
Deep hands-on experience with:
Meta Ads Manager
GA4
Newsletter/ESP platforms (Mailchimp, Klaviyo, ConvertKit, or similar)
Strong background in paid acquisition, affiliate commerce, SEO, and lead generation
Highly analytical, self-directed, and comfortable working in a lean environment
Excellent critical thinker who knows what to test, what to stop, and what to scale
How to Apply Please email
careers@thecandidly.com
with
your resume and a cover letter .
We will not review applications submitted through LinkedIn.
#J-18808-Ljbffr
(Part Time, Remote)
PLEASE APPLY at careers@thecandidly.com directly with resume and cover letter. We will not look at resumes on LinkedIn.
The Candidly : A lifestyle brand for pragmatic skeptics who want to be pretty, healthy, happy. ER. HappiER.
www.thecandidly.com | Instagram
About The Candidly We’re a digital-first lifestyle brand that writes about style, beauty, trends, health, recipes, exercise, home, and marriage. You know, the big stuff. Everyone is welcome, but our target demo is grown-ups who want smart, skeptical, but fun takes on how to live better.
The Role We’re hiring a Performance & Revenue Growth Marketer to directly own and grow
total site revenue
at The Candidly.
This is a
hands-on role
focused on performance and outcomes, not brand marketing or social content. You’ll drive growth across
paid acquisition, affiliate commerce, and newsletter growth and retention , using data to identify the highest-impact opportunities and scale what works.
This role is about
identifying and pulling the highest-impact revenue levers—not doing everything at once . You should love analyzing data, pressure-testing assumptions, and turning insights into measurable results.
What You’ll Own Paid Acquisition & Efficiency (Primary Focus)
Own paid performance across
Meta Ads Manager
(and additional channels as appropriate)
Drive efficiency across CAC, ROAS, RPM, and LTV
Develop and execute structured testing frameworks across creative, targeting, and landing paths
Allocate and optimize spend to maximize revenue and profitability
Total Site Revenue & Affiliate Growth
Partner with editorial and commerce to grow affiliate revenue across
Amazon, ShopMy, Impact, Skimlinks , and direct partners
Optimize affiliate funnels: content placement, CTAs, linking strategy, and conversion paths
Monitor revenue performance, identify trends, and scale what’s working
Newsletter Growth, Retention & Monetization
Own newsletter growth strategy focused on
subscriber acquisition, engagement, and retention
Improve signup conversion and lifecycle performance through segmentation and testing
Align newsletter strategy with broader revenue and traffic goals
Analytics, Insights & Experimentation
Use
GA4
and platform reporting to track performance across the full funnel
Build and maintain dashboards tied to revenue, efficiency, and subscriber growth
Translate data into clear insights and prioritized action plans
Lead A/B and multivariate testing across paid, on-site, and newsletter flows
How Success Is Measured
Growth in
total site revenue
driven by paid, affiliate, and newsletter channels
Improved
paid efficiency
(CAC, ROAS, RPM)
Sustained growth in
high-quality newsletter subscribers and retention
What We’re Looking For
5–8 years
of experience in performance or growth marketing for digital media, commerce, or subscription businesses
Proven experience owning
revenue outcomes , not just channel execution
Deep hands-on experience with:
Meta Ads Manager
GA4
Newsletter/ESP platforms (Mailchimp, Klaviyo, ConvertKit, or similar)
Strong background in paid acquisition, affiliate commerce, SEO, and lead generation
Highly analytical, self-directed, and comfortable working in a lean environment
Excellent critical thinker who knows what to test, what to stop, and what to scale
How to Apply Please email
careers@thecandidly.com
with
your resume and a cover letter .
We will not review applications submitted through LinkedIn.
#J-18808-Ljbffr