News 12
is our award-winning, hyper‑local news station covering communities throughout Long Island, the Bronx, Brooklyn, Westchester, Hudson Valley, Connecticut and New Jersey. News 12 New York is our national streaming service for regional news, weather and News 12 originals.
If you’re committed to delivering high‑quality news and storytelling with a hyper‑local lens, we have positions available for both on‑and off‑air talent with opportunities for development and growth.
Job Summary The digital Content Producer is responsible for creating, curating, and optimizing multimedia content across web and social media platforms to enhance News 12’s online presence. They will collaborate with editorial teams to develop compelling stories, adapt traditional news coverage for digital consumption, and ensure content aligns with the organization’s voice and standards. This role requires strong storytelling skills, technical proficiency, an understanding of audience behavior in the digital landscape, and the ability to work in a fast‑paced environment.
Responsibilities
Produce and edit digital‑first news content, including articles, videos, graphics, and social media posts.
Optimize content for SEO and audience engagement across multiple digital platforms.
Collaborate with reporters, editors, and other news teams to enhance online storytelling and multimedia experiences.
Manage social media channels (Facebook, Instagram, TikTok, and X), ensuring timely, accurate news distribution and audience engagement.
Edit and integrate videos to accompany digital stories and social media posts.
Send push alerts and update the website and social media during developing and breaking news events.
Monitor digital performance metrics and adjust content strategies to improve reach and engagement.
Stay current with emerging digital trends, tools, and best practices to drive innovation.
Ensure all content adheres to journalistic ethics and organizational standards.
Assist in live coverage, including streaming events and interactive content.
Engage with audiences through social media interactions and community‑building efforts.
Qualifications
Bachelor’s degree in marketing, communications, media, journalism, or a related field.
7+ years of experience developing and executing digital strategies in news or media environments.
Proven success working in fast‑paced, complex organizations (4+ years).
Strong understanding of major social media platforms (Facebook, Instagram, TikTok, X, LinkedIn).
Skilled in writing headlines, long‑form news articles, and social media copy.
Excellent verbal communication and collaborative skills.
Strong analytical abilities with experience interpreting and communicating performance data.
Proficient in digital content management tools and analytics platforms.
Highly organized with the ability to multitask, prioritize, and meet deadlines.
Capable of working independently and within large, cross‑functional teams.
Results‑oriented and collaborative work style.
We are an Equal Opportunity Employer committed to recruiting, hiring and promoting qualified people of all backgrounds regardless of gender, race, color, creed, national origin, religion, age, marital status, pregnancy, physical or mental disability, sexual orientation, gender identity, military or veteran status, or any other basis protected by federal, state and local law.
Applicants for employment with The Company will never be asked to provide money (even if reimbursable) as part of the job application or hiring process. Please review our Fraud FAQ for further details.
Pay is competitive and based on a number of job‑related factors, including skills and experience. The starting pay rate/range at time of hire for this position in the posted location is $64,260.00–$105,570.00 per year. The rate/range provided herein is the anticipated pay at the time of hire, and does not reflect future job opportunity.
We appreciate your interest in this opportunity. Applicants must be authorized to work for ANY employer in the U.S. Please note that at this time, we do not provide visa sponsorship for employment.
#J-18808-Ljbffr
is our award-winning, hyper‑local news station covering communities throughout Long Island, the Bronx, Brooklyn, Westchester, Hudson Valley, Connecticut and New Jersey. News 12 New York is our national streaming service for regional news, weather and News 12 originals.
If you’re committed to delivering high‑quality news and storytelling with a hyper‑local lens, we have positions available for both on‑and off‑air talent with opportunities for development and growth.
Job Summary The digital Content Producer is responsible for creating, curating, and optimizing multimedia content across web and social media platforms to enhance News 12’s online presence. They will collaborate with editorial teams to develop compelling stories, adapt traditional news coverage for digital consumption, and ensure content aligns with the organization’s voice and standards. This role requires strong storytelling skills, technical proficiency, an understanding of audience behavior in the digital landscape, and the ability to work in a fast‑paced environment.
Responsibilities
Produce and edit digital‑first news content, including articles, videos, graphics, and social media posts.
Optimize content for SEO and audience engagement across multiple digital platforms.
Collaborate with reporters, editors, and other news teams to enhance online storytelling and multimedia experiences.
Manage social media channels (Facebook, Instagram, TikTok, and X), ensuring timely, accurate news distribution and audience engagement.
Edit and integrate videos to accompany digital stories and social media posts.
Send push alerts and update the website and social media during developing and breaking news events.
Monitor digital performance metrics and adjust content strategies to improve reach and engagement.
Stay current with emerging digital trends, tools, and best practices to drive innovation.
Ensure all content adheres to journalistic ethics and organizational standards.
Assist in live coverage, including streaming events and interactive content.
Engage with audiences through social media interactions and community‑building efforts.
Qualifications
Bachelor’s degree in marketing, communications, media, journalism, or a related field.
7+ years of experience developing and executing digital strategies in news or media environments.
Proven success working in fast‑paced, complex organizations (4+ years).
Strong understanding of major social media platforms (Facebook, Instagram, TikTok, X, LinkedIn).
Skilled in writing headlines, long‑form news articles, and social media copy.
Excellent verbal communication and collaborative skills.
Strong analytical abilities with experience interpreting and communicating performance data.
Proficient in digital content management tools and analytics platforms.
Highly organized with the ability to multitask, prioritize, and meet deadlines.
Capable of working independently and within large, cross‑functional teams.
Results‑oriented and collaborative work style.
We are an Equal Opportunity Employer committed to recruiting, hiring and promoting qualified people of all backgrounds regardless of gender, race, color, creed, national origin, religion, age, marital status, pregnancy, physical or mental disability, sexual orientation, gender identity, military or veteran status, or any other basis protected by federal, state and local law.
Applicants for employment with The Company will never be asked to provide money (even if reimbursable) as part of the job application or hiring process. Please review our Fraud FAQ for further details.
Pay is competitive and based on a number of job‑related factors, including skills and experience. The starting pay rate/range at time of hire for this position in the posted location is $64,260.00–$105,570.00 per year. The rate/range provided herein is the anticipated pay at the time of hire, and does not reflect future job opportunity.
We appreciate your interest in this opportunity. Applicants must be authorized to work for ANY employer in the U.S. Please note that at this time, we do not provide visa sponsorship for employment.
#J-18808-Ljbffr