Senior Account Executive, Digital
We Are RALLY, Los Angeles, California, United States, 90079
CALLING ALL BIG-HEARTED, BIG THINKING PEOPLE.
ARE YOU READY TO DO THE BEST WORK OF YOUR LIFE?
We seek strategists, creators, and communicators ready to do some heavy lifting—folks who aren’t afraid to break glass and who thrive in collaboration. Those who bring conviction but can still see both sides of a coin. Because that’s how real progress gets made. Join us.
Who We Are RALLY is an advocacy communications agency. And at our core, we are advocates. Our entire business model—from our team, to our craft, to the clients we partner with—is designed to shape a better tomorrow. We take on the most complex political, cultural, and social challenges. Even when the path forward is rough or uncertain, we start with
what if we…
and keep going until change is possible. We are restless and relentless when it comes to our work because the outcomes matter to us. And so many others.
RALLY partners with those driving change across today’s most pressing issues, from education and environmental justice to economic equity, gun violence prevention, healthcare access, LGBTQIA+ rights, women’s rights, and more. Whether serving as the agency of record for day-to-day communications, raising leaders’ profiles, or guiding organizations through a crisis, we are co-pilots through thick and thicker.
Combining our passion as advocates with research, cultural insights, strategy, and multichannel communications, we change the way people think and act around today’s biggest social and political challenges.
How We Work We work alongside leading foundations, advocacy organizations, philanthropists, and mission-aligned companies to influence policy, shift public opinion, and shape the conversation. Our team helps:
Craft bold strategies to move issues forward
Design and launch communications campaigns that resonate
Build and run digital efforts that drive action
Create powerful visual identities, stories, and content that spark connection
Changing minds on the toughest issues of our time takes more than facts or flash. In today’s crowded landscape, only a rare mix breaks through: deep issue fluency, proven persuasion tactics, and emotional and cultural resonance.
We do inventive. We do creative. We do whatever it takes—and we don’t stop until we win.
That’s the RALLY edge—and it’s how we drive real impact.
SENIOR ACCOUNT EXECUTIVE, DIGITAL RALLY is seeking a
Senior Account Executive, Digital
to play a leading role in the strategy and execution of digital-first advocacy and communications campaigns across multiple client accounts. In this role, you will partner closely with account leads, creatives, and clients to translate campaign objectives into effective digital strategies and execution across social, email, web, and paid channels.
As a Senior Account Executive, you will be responsible for owning digital workstreams day to day, anticipating client and team needs, and ensuring high-quality delivery across accounts. You will lead portions of digital strategy development, manage execution and optimization, mentor junior staff, and serve as a primary point of contact for clients on digital initiatives. This role requires comfort operating independently, managing multiple priorities, and contributing proactively to both client success and the growth of the digital practice.
Responsibilities As a
Senior Account Executive, Digital , you will own and lead digital workstreams across multiple client accounts, bringing strong strategic instincts, executional rigor, and sound judgment to complex advocacy campaigns. You will be expected to operate independently, anticipate needs, and ensure high-quality delivery across channels.
Digital Strategy & Execution Leadership
Lead day-to-day digital work across multiple client accounts, owning execution across social, email, web, and paid digital channels
Translate campaign goals into clear digital strategies and tactical plans that drive awareness, engagement, persuasion, and action
Oversee execution and optimization of organic and paid digital campaigns, ensuring strong performance, technical accuracy, and alignment with platform best practices
Write and review high-quality digital content, including action-driven emails, paid and organic social copy, landing page copy and CTAs, and campaign messaging
Develop and manage content calendars across platforms, ensuring alignment with messaging, audience strategy, and timelines
Performance, Analytics & Optimization
Own digital performance tracking and reporting across platforms such as Meta, Google (Analytics, Ads, YouTube), LinkedIn, TikTok, and email/CRM tools
Analyze campaign results and translate data into clear insights and recommendations for optimizationIdentify underperformance early and take corrective action, adjusting strategy, creative, targeting, or spend as needed
Client Leadership & Cross-Functional Collaboration
Serve as a primary point of contact for clients on digital workstreams, providing proactive updates on timelines, deliverables, performance, and next steps
Anticipate client and internal team needs, raising risks or opportunities early and proposing solutions
Collaborate closely with strategy, creative, earned media, and paid specialists to ensure integrated, cohesive campaign execution
Coordinate and manage external vendors and partners, including freelance creatives, developers, and media vendors
Team Leadership & Mentorship
Mentor and support junior digital staff (including Digital Account Executives), providing guidance, feedback, and quality control
Review work to ensure accuracy, effectiveness, and alignment with campaign goals and RALLY standards
Contribute to improving internal workflows, templates, and best practices that strengthen digital execution across the firm
Business Development & Practice Growth
Contribute meaningfully to new business efforts, including digital strategy development, proposal writing, and scope definition
Support pitch meetings and client presentations as a digital subject-matter contributor
Stay current on digital trends, platform updates, and emerging tools, applying relevant insights to client work
Help strengthen RALLY’s digital practice through collaboration, knowledge-sharing, and continuous improvement
Qualifications The ideal candidate is a seasoned digital generalist with strong execution skills, strategic judgment, and the confidence to lead digital work independently in a fast-paced advocacy environment.
5–7 years of experience in digital communications, marketing, or advocacy, ideally within an agency, campaign, nonprofit, or mission-driven organization
Demonstrated experience leading digital workstreams or accounts, including managing timelines, deliverables, and performance
Strong command of full-funnel digital strategy, including audience targeting, engagement, acquisition, persuasion, and mobilization
Hands-on experience managing organic and paid digital campaigns across platforms such as Meta, Google, LinkedIn, TikTok, and email/CRM systems
Proven ability to interpret analytics and performance data and turn insights into clear, actionable recommendations
Excellent writing and editing skills, with experience crafting high-performing digital copy across channels
Comfortable serving as a client-facing lead, including presenting performance updates and strategic recommendations
Strong organizational and project management skills, with the ability to manage multiple priorities and deadlines
Experience mentoring or guiding junior staff and contributing to team development
High emotional intelligence, sound judgment, and the ability to operate independently with accountability
Alignment with RALLY’s mission and a demonstrated commitment to advocacy, equity, and social impact
NICE TO HAVE
Experience working on issue advocacy, political, or public affairs campaigns
Exposure to paid media planning, budget management, or ad operations (even if not a specialist)
Familiarity with influencer, creator, or partnership-based digital strategies
Experience supporting website updates or content management systems (e.g., WordPress)
Comfort contributing to digital strategy frameworks or playbooks
Experience helping teams improve digital workflows, QA processes, or performance standards
JOIN US We’ve built an agency that looks different because we come from the communities we serve. Our team is shaped by varied economic and cultural backgrounds, and we thrive on the unknown, the unknowable, and the counterintuitive. We aren't intimidated by difficult challenges—we’re energized by them.
We are committed to a workplace where everyone feels respected, supported, and empowered to do their best work. As an equal opportunity employer, we make decisions based on qualifications, merit, and organizational needs. We welcome applicants from all backgrounds and do not discriminate based on race, color, religion, national origin, sex, age, disability, sexual orientation, gender identity, or any other protected status.
Benefits And Perks At RALLY, we believe a business is only as strong as its people. That’s why we offer a robust benefits package and thoughtful perks that support your wellbeing, fuel your growth, and reflect the culture we’re building together.
We Believe Changing The World Should Come With a Healthy Paycheck, Time To Recharge, And Space To Grow. Here’s What We Offer:
Competitive salary + generous commissions
Flexible time off policy
Two months each year of remote work flexibility (July and December)
Twelve paid holidays, including Juneteenth and Indigenous Peoples’ Day
One week of paid time off between Christmas and New Year’s Day
One-month paid sabbatical after seven years at RALLY
401(k) plan
Generous health, dental, and vision benefits
Transportation and technology stipends
RALLY is a hybrid workplace. Team members are expected to work on-site two days per week to foster collaboration and connection, with flexibility on other days.
Compensation and Timeline The salary range for this position is $71,000–$85,000, with opportunities for growth and advancement based on performance and contributions to the team’s success. We will review applications through March 06, 2026, and begin interviews shortly thereafter. The anticipated start date for this position is April 9, 2026.
#J-18808-Ljbffr
ARE YOU READY TO DO THE BEST WORK OF YOUR LIFE?
We seek strategists, creators, and communicators ready to do some heavy lifting—folks who aren’t afraid to break glass and who thrive in collaboration. Those who bring conviction but can still see both sides of a coin. Because that’s how real progress gets made. Join us.
Who We Are RALLY is an advocacy communications agency. And at our core, we are advocates. Our entire business model—from our team, to our craft, to the clients we partner with—is designed to shape a better tomorrow. We take on the most complex political, cultural, and social challenges. Even when the path forward is rough or uncertain, we start with
what if we…
and keep going until change is possible. We are restless and relentless when it comes to our work because the outcomes matter to us. And so many others.
RALLY partners with those driving change across today’s most pressing issues, from education and environmental justice to economic equity, gun violence prevention, healthcare access, LGBTQIA+ rights, women’s rights, and more. Whether serving as the agency of record for day-to-day communications, raising leaders’ profiles, or guiding organizations through a crisis, we are co-pilots through thick and thicker.
Combining our passion as advocates with research, cultural insights, strategy, and multichannel communications, we change the way people think and act around today’s biggest social and political challenges.
How We Work We work alongside leading foundations, advocacy organizations, philanthropists, and mission-aligned companies to influence policy, shift public opinion, and shape the conversation. Our team helps:
Craft bold strategies to move issues forward
Design and launch communications campaigns that resonate
Build and run digital efforts that drive action
Create powerful visual identities, stories, and content that spark connection
Changing minds on the toughest issues of our time takes more than facts or flash. In today’s crowded landscape, only a rare mix breaks through: deep issue fluency, proven persuasion tactics, and emotional and cultural resonance.
We do inventive. We do creative. We do whatever it takes—and we don’t stop until we win.
That’s the RALLY edge—and it’s how we drive real impact.
SENIOR ACCOUNT EXECUTIVE, DIGITAL RALLY is seeking a
Senior Account Executive, Digital
to play a leading role in the strategy and execution of digital-first advocacy and communications campaigns across multiple client accounts. In this role, you will partner closely with account leads, creatives, and clients to translate campaign objectives into effective digital strategies and execution across social, email, web, and paid channels.
As a Senior Account Executive, you will be responsible for owning digital workstreams day to day, anticipating client and team needs, and ensuring high-quality delivery across accounts. You will lead portions of digital strategy development, manage execution and optimization, mentor junior staff, and serve as a primary point of contact for clients on digital initiatives. This role requires comfort operating independently, managing multiple priorities, and contributing proactively to both client success and the growth of the digital practice.
Responsibilities As a
Senior Account Executive, Digital , you will own and lead digital workstreams across multiple client accounts, bringing strong strategic instincts, executional rigor, and sound judgment to complex advocacy campaigns. You will be expected to operate independently, anticipate needs, and ensure high-quality delivery across channels.
Digital Strategy & Execution Leadership
Lead day-to-day digital work across multiple client accounts, owning execution across social, email, web, and paid digital channels
Translate campaign goals into clear digital strategies and tactical plans that drive awareness, engagement, persuasion, and action
Oversee execution and optimization of organic and paid digital campaigns, ensuring strong performance, technical accuracy, and alignment with platform best practices
Write and review high-quality digital content, including action-driven emails, paid and organic social copy, landing page copy and CTAs, and campaign messaging
Develop and manage content calendars across platforms, ensuring alignment with messaging, audience strategy, and timelines
Performance, Analytics & Optimization
Own digital performance tracking and reporting across platforms such as Meta, Google (Analytics, Ads, YouTube), LinkedIn, TikTok, and email/CRM tools
Analyze campaign results and translate data into clear insights and recommendations for optimizationIdentify underperformance early and take corrective action, adjusting strategy, creative, targeting, or spend as needed
Client Leadership & Cross-Functional Collaboration
Serve as a primary point of contact for clients on digital workstreams, providing proactive updates on timelines, deliverables, performance, and next steps
Anticipate client and internal team needs, raising risks or opportunities early and proposing solutions
Collaborate closely with strategy, creative, earned media, and paid specialists to ensure integrated, cohesive campaign execution
Coordinate and manage external vendors and partners, including freelance creatives, developers, and media vendors
Team Leadership & Mentorship
Mentor and support junior digital staff (including Digital Account Executives), providing guidance, feedback, and quality control
Review work to ensure accuracy, effectiveness, and alignment with campaign goals and RALLY standards
Contribute to improving internal workflows, templates, and best practices that strengthen digital execution across the firm
Business Development & Practice Growth
Contribute meaningfully to new business efforts, including digital strategy development, proposal writing, and scope definition
Support pitch meetings and client presentations as a digital subject-matter contributor
Stay current on digital trends, platform updates, and emerging tools, applying relevant insights to client work
Help strengthen RALLY’s digital practice through collaboration, knowledge-sharing, and continuous improvement
Qualifications The ideal candidate is a seasoned digital generalist with strong execution skills, strategic judgment, and the confidence to lead digital work independently in a fast-paced advocacy environment.
5–7 years of experience in digital communications, marketing, or advocacy, ideally within an agency, campaign, nonprofit, or mission-driven organization
Demonstrated experience leading digital workstreams or accounts, including managing timelines, deliverables, and performance
Strong command of full-funnel digital strategy, including audience targeting, engagement, acquisition, persuasion, and mobilization
Hands-on experience managing organic and paid digital campaigns across platforms such as Meta, Google, LinkedIn, TikTok, and email/CRM systems
Proven ability to interpret analytics and performance data and turn insights into clear, actionable recommendations
Excellent writing and editing skills, with experience crafting high-performing digital copy across channels
Comfortable serving as a client-facing lead, including presenting performance updates and strategic recommendations
Strong organizational and project management skills, with the ability to manage multiple priorities and deadlines
Experience mentoring or guiding junior staff and contributing to team development
High emotional intelligence, sound judgment, and the ability to operate independently with accountability
Alignment with RALLY’s mission and a demonstrated commitment to advocacy, equity, and social impact
NICE TO HAVE
Experience working on issue advocacy, political, or public affairs campaigns
Exposure to paid media planning, budget management, or ad operations (even if not a specialist)
Familiarity with influencer, creator, or partnership-based digital strategies
Experience supporting website updates or content management systems (e.g., WordPress)
Comfort contributing to digital strategy frameworks or playbooks
Experience helping teams improve digital workflows, QA processes, or performance standards
JOIN US We’ve built an agency that looks different because we come from the communities we serve. Our team is shaped by varied economic and cultural backgrounds, and we thrive on the unknown, the unknowable, and the counterintuitive. We aren't intimidated by difficult challenges—we’re energized by them.
We are committed to a workplace where everyone feels respected, supported, and empowered to do their best work. As an equal opportunity employer, we make decisions based on qualifications, merit, and organizational needs. We welcome applicants from all backgrounds and do not discriminate based on race, color, religion, national origin, sex, age, disability, sexual orientation, gender identity, or any other protected status.
Benefits And Perks At RALLY, we believe a business is only as strong as its people. That’s why we offer a robust benefits package and thoughtful perks that support your wellbeing, fuel your growth, and reflect the culture we’re building together.
We Believe Changing The World Should Come With a Healthy Paycheck, Time To Recharge, And Space To Grow. Here’s What We Offer:
Competitive salary + generous commissions
Flexible time off policy
Two months each year of remote work flexibility (July and December)
Twelve paid holidays, including Juneteenth and Indigenous Peoples’ Day
One week of paid time off between Christmas and New Year’s Day
One-month paid sabbatical after seven years at RALLY
401(k) plan
Generous health, dental, and vision benefits
Transportation and technology stipends
RALLY is a hybrid workplace. Team members are expected to work on-site two days per week to foster collaboration and connection, with flexibility on other days.
Compensation and Timeline The salary range for this position is $71,000–$85,000, with opportunities for growth and advancement based on performance and contributions to the team’s success. We will review applications through March 06, 2026, and begin interviews shortly thereafter. The anticipated start date for this position is April 9, 2026.
#J-18808-Ljbffr