Description
The Catering Sales Manager is responsible for generating and managing catering sales within the hotel. This position involves client acquisition, event planning coordination, and maintaining strong client relationships to maximize revenue while ensuring guest satisfaction. This role is critical for the hotel’s success in growing its catering and event business, ensuring a positive guest experience while achieving revenue goals.
Key Responsibilities Sales and Revenue Generation
Proactively identify, solicit, and close catering sales opportunities to achieve revenue targets.
Build and maintain relationships with corporate clients, wedding planners, and event organizers.
Develop and present catering proposals tailored to client needs and budget.
Collaborate with the sales and marketing team to create promotional campaigns for catering services.
Event Coordination
Serve as the main point of contact for clients from initial inquiry to post-event follow-up.
Work with the hotel's banquet and culinary teams to ensure seamless execution of events.
Conduct site visits, client tastings, and event walkthroughs to finalize details.
Create and manage Banquet Event Orders (BEOs) to communicate client requirements to operations teams.
Guest Relationship Management:
Provide exceptional customer service to clients, addressing inquiries and resolving issues promptly.
Maintain ongoing relationships with clients to encourage repeat business.
Gather and analyze client feedback to continuously improve service standards.
Administrative and Operational Duties
Prepare and manage contracts, proposals, and event budgets.
Maintain accurate records in hotel sales and catering management systems (e.g., Delphi, Opera).
Monitor event profitability and ensure adherence to hotel policies and procedures.
Collaboration
Partner with the Food & Beverage, banquet, and event planning teams to ensure all aspects of the event are executed according to plan.
Coordinate with the hotel’s sales team to cross-sell services, including guest rooms and other amenities.
Marketing and Networking
Represent the hotel at trade shows, networking events, and community outreach initiatives.
Assist in creating marketing materials and digital campaigns to promote catering services.
Qualifications
Bachelor’s degree in hospitality management, business, or a related field (preferred).
2+ years of experience in catering sales, event planning, or hotel sales.
Strong knowledge of hotel operations, catering trends, and event logistics.
Excellent communication, negotiation, and organizational skills.
Proficiency in hotel CRM and sales software (e.g., Delphi, Opera, Salesforce).
Availability to work flexible hours, including evenings and weekends, based on event schedules.
Key Skills:
Sales and marketing expertise
Event coordination and planning
Strong interpersonal and customer service skills
Attention to detail and multitasking
Budget management and cost analysis
Team collaboration and leadership
This job description is not intended to be all-inclusive; additional details will be specified by the direct supervisor. The associate may also perform other reasonable business duties assigned by their direct supervisor.
Dreamscape Hospitality reserves the right to change this job description, job responsibilities, duties, and working hours as needs prevail.
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Key Responsibilities Sales and Revenue Generation
Proactively identify, solicit, and close catering sales opportunities to achieve revenue targets.
Build and maintain relationships with corporate clients, wedding planners, and event organizers.
Develop and present catering proposals tailored to client needs and budget.
Collaborate with the sales and marketing team to create promotional campaigns for catering services.
Event Coordination
Serve as the main point of contact for clients from initial inquiry to post-event follow-up.
Work with the hotel's banquet and culinary teams to ensure seamless execution of events.
Conduct site visits, client tastings, and event walkthroughs to finalize details.
Create and manage Banquet Event Orders (BEOs) to communicate client requirements to operations teams.
Guest Relationship Management:
Provide exceptional customer service to clients, addressing inquiries and resolving issues promptly.
Maintain ongoing relationships with clients to encourage repeat business.
Gather and analyze client feedback to continuously improve service standards.
Administrative and Operational Duties
Prepare and manage contracts, proposals, and event budgets.
Maintain accurate records in hotel sales and catering management systems (e.g., Delphi, Opera).
Monitor event profitability and ensure adherence to hotel policies and procedures.
Collaboration
Partner with the Food & Beverage, banquet, and event planning teams to ensure all aspects of the event are executed according to plan.
Coordinate with the hotel’s sales team to cross-sell services, including guest rooms and other amenities.
Marketing and Networking
Represent the hotel at trade shows, networking events, and community outreach initiatives.
Assist in creating marketing materials and digital campaigns to promote catering services.
Qualifications
Bachelor’s degree in hospitality management, business, or a related field (preferred).
2+ years of experience in catering sales, event planning, or hotel sales.
Strong knowledge of hotel operations, catering trends, and event logistics.
Excellent communication, negotiation, and organizational skills.
Proficiency in hotel CRM and sales software (e.g., Delphi, Opera, Salesforce).
Availability to work flexible hours, including evenings and weekends, based on event schedules.
Key Skills:
Sales and marketing expertise
Event coordination and planning
Strong interpersonal and customer service skills
Attention to detail and multitasking
Budget management and cost analysis
Team collaboration and leadership
This job description is not intended to be all-inclusive; additional details will be specified by the direct supervisor. The associate may also perform other reasonable business duties assigned by their direct supervisor.
Dreamscape Hospitality reserves the right to change this job description, job responsibilities, duties, and working hours as needs prevail.
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