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Marketplace Advertising Analyst
Full Time Great HealthWorks, Inc., Fort Lauderdale, FL, US 8 days ago Requisition ID: 2659 How You Will Make an Impact Own and operate advertising portfolios across key marketplaces, executing strategy and establishing systems to hit KPI’s consistently. Maximize first order acquisition for the brands in marketplaces while hitting their revenue and ROI targets. Analyze and understand the unique e-commerce and consumer behavior trends to tailor strategies for each marketplace. Build and continue to adjust customer avatars for advertising targeting cross-functionally with the help of Brand Managers. Define and track advertising relevancy metrics to assess performance and identify areas for optimization. Maintain strong optimization routine and structure utilizing Scale Insights and other relevant tools to hit weekly and monthly TACOS, ACOS, and PPC revenue targets. Manage global advertising budget, ensuring efficient allocation to maximize ROI while maintaining budget discipline. Ensure that the revenue and acquisition targets are met by brand. Run historical reports and create analysis for Amazon, Walmart, and TikTok Shop sales and advertising spend. What We Offer Amazing opportunities for career progression Dynamic, fun, entrepreneurial and diverse culture Medical (PPO or HSA) & Prescription Drug, Dental (DHMO or DPPO), Vision and Telemedicine Health and wellness are a top priority – committed to self-care 401(k) (100% match (dollar-for-dollar) up to 6% of salary deferrals) Generous Paid Time Off and Paid Holidays Sick Time Employer Paid Life Insurance Health Savings Account (company contributes $65 bi-weekly) Voluntary Life and Dependent Insurance, Short-Term Disability, Long-Term Disability, Accident, and Critical Illness Employee Assistance Program Business casual atmosphere – jeans and sneakers are okay by us What You Bring to the Table Bachelor’s degree in digital, business, marketing, or finance (with a bias to analysis) preferred. 5+ years of experience of the Amazon.com seller platform or digital advertising experience. Experience navigating and using PPC softwares; preferably Scale Insights or similar. Experience with analytics and running reports that are shared with key stakeholders. Experience with planning, budgeting, and executing advertising strategy for product launches.
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Full Time Great HealthWorks, Inc., Fort Lauderdale, FL, US 8 days ago Requisition ID: 2659 How You Will Make an Impact Own and operate advertising portfolios across key marketplaces, executing strategy and establishing systems to hit KPI’s consistently. Maximize first order acquisition for the brands in marketplaces while hitting their revenue and ROI targets. Analyze and understand the unique e-commerce and consumer behavior trends to tailor strategies for each marketplace. Build and continue to adjust customer avatars for advertising targeting cross-functionally with the help of Brand Managers. Define and track advertising relevancy metrics to assess performance and identify areas for optimization. Maintain strong optimization routine and structure utilizing Scale Insights and other relevant tools to hit weekly and monthly TACOS, ACOS, and PPC revenue targets. Manage global advertising budget, ensuring efficient allocation to maximize ROI while maintaining budget discipline. Ensure that the revenue and acquisition targets are met by brand. Run historical reports and create analysis for Amazon, Walmart, and TikTok Shop sales and advertising spend. What We Offer Amazing opportunities for career progression Dynamic, fun, entrepreneurial and diverse culture Medical (PPO or HSA) & Prescription Drug, Dental (DHMO or DPPO), Vision and Telemedicine Health and wellness are a top priority – committed to self-care 401(k) (100% match (dollar-for-dollar) up to 6% of salary deferrals) Generous Paid Time Off and Paid Holidays Sick Time Employer Paid Life Insurance Health Savings Account (company contributes $65 bi-weekly) Voluntary Life and Dependent Insurance, Short-Term Disability, Long-Term Disability, Accident, and Critical Illness Employee Assistance Program Business casual atmosphere – jeans and sneakers are okay by us What You Bring to the Table Bachelor’s degree in digital, business, marketing, or finance (with a bias to analysis) preferred. 5+ years of experience of the Amazon.com seller platform or digital advertising experience. Experience navigating and using PPC softwares; preferably Scale Insights or similar. Experience with analytics and running reports that are shared with key stakeholders. Experience with planning, budgeting, and executing advertising strategy for product launches.
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