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Marketing Advertising Specialist

Great HealthWorks, Fort Lauderdale, Florida, us, 33336

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How You Will Make an Impact as the Marketplace Amazon Specialist

Own and operate advertising portfolios across key marketplaces, executing strategy and establishing systems to hit KPI’s consistently.

Maximize first order acquisition for the brands in marketplaces while hitting their revenue and ROI targets.

The Marketplace Amazon Specialist analyze and understand the unique e-commerce and consumer behavior trends to tailor strategies for each marketplace. Build and continue to adjust customer avatars for advertising targeting cross-functionally with the help of Brand Managers.

Define and track advertising relevancy metrics to assess performance and identify areas for optimization.

The Marketplace Amazon Specialist maintains strong optimization routine and structure utilizing Scale Insights and other relevant tools to hit weekly and monthly TACOS, ACOS, and PPC revenue targets.

The Marketplace Amazon Specialist manages global advertising budget, ensuring efficient allocation to maximize ROI while maintaining budget discipline.

Ensure that the revenue and acquisition targets are met by brand.

The Marketplace Amazon Specialistruns historical reports and create analysis for Amazon, Walmart, and TikTok Shop sales and advertising spend.

What We Offer

Amazing opportunities for career progression

Dynamic, fun, entrepreneurial and diverse culture

Medical (PPO or HSA) & Prescription Drug, Dental (DHMO or DPPO), Vision and Telemedicine

Health and wellness are a top priority – committed to self-care

401(k) (100% match (dollar-for-dollar) up to 6% of salary deferrals)

Generous Paid Time Off and Paid Holidays

Sick Time

Employer Paid Life Insurance

Health Savings Account (company contributes $65 bi-weekly)

Voluntary Life and Dependent Insurance, Short-Term Disability, Long-Term Disability, Accident, and Critical Illness

Employee Assistance Program

Business casual atmosphere – jeans and sneakers are okay by us

What You Bring to the Table

Bachelor’s degree in digital, business, marketing, or finance (with a bias to analysis) preferred.

5+ years of experience of the Amazon.com seller platform or digital advertising experience.

Experience navigating and using PPC software's; preferably Scale Insights or similar.

Experience with analytics and running reports that are shared with key stakeholders.

Experience with planning, budgeting, and executing advertising strategy for product launches.

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