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Social Media Specialist

-, New York, New York, United States

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We are looking for the right people - people who want to innovate, achieve, grow and lead. We attract and retain the best talent by investing in our employees and empowering them to develop themselves and their careers. Experience the challenges, rewards and opportunity of working for one of the world's largest providers of products and services to the global energy industry.

Overview The Social Media Specialist supports social media activities across all Halliburton product lines, support functions, and regional teams. The role manages channel maintenance, content publishing, paid social, content review, and team training. Strong organization, multi-tasking, and attention to detail are critical.

Key Responsibilities

Own and maintain all corporate social media channels, ensuring consistent, accurate, and timely content across platforms

Manage the global social media content calendar, coordinating posts, workflows, and approvals teams

Create, edit, and publish platform‑specific content; monitor channels and engage with audiences

Monitor social channels for brand sentiment, emerging issues, and audience insights; elevate risks and opportunities as needed

Manage the employee advocacy platform, curating and enabling employee‑shared content

Manage paid social advertising, including setup, optimization, performance tracking, and reporting

Track key performance metrics, deliver training on social media best practices, and apply insights to continuously improve content and campaign performance

Preferred Skills

Strong writing, editing, organization, and attention to detail

Ability to manage multiple deadlines and coordinate with diverse stakeholders

Familiarity with AI‑assisted tools for content drafting, compliance checks, and workflow efficiency

Experience with social media management and analytics platforms, including paid social tools

Requirements

High school diploma and 5+ years of Marketing or Communications experience; degree preferred

Experience managing social media channels and paid campaigns

World Class Benefits At Halliburton, we’re committed to providing you and your family with a comprehensive and affordable benefits package - which means we offer support for your physical, emotional, financial and parental needs, both now and in the future. When you join our team, you’ll have access to a wide range of resources designed to help you thrive at work and at home. By clicking here, you can review a summary of the benefits available once you join.

Halliburton is an Equal Opportunity Employer. Employment decisions are made without regard to race, color, religion, disability, genetic information, pregnancy, citizenship, marital status, sex/gender, sexual preference/orientation, gender identity, age, veteran status, national origin, or any other status protected by law or regulation.

Location 3000 N. Sam Houston Parkway E., Houston, Texas, 77032, United States

Job Details Requisition Number: 206185

Experience Level: Experienced Hire

Job Family: Sales & Marketing

Product Service Line: Legal

Full Time / Part Time: Full Time

Compensation Information: Compensation is competitive and commensurate with experience.

Nearest Major Market: Houston

Job Segment: Social Media, Media, Advertising, Marketing

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