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User Research & Consumer Analytics Specialist

Insight Global, Atlanta, GA, US, 30383

Duration: Full Time

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User Research & Consumer Analytics Specialist

As a User Research & Consumer Analytics Specialist, you will lead user research initiatives and consumer analytics efforts to uncover insights that inform UX/UI design strategies. Your primary focus will be on partnering closely with the UX and UI teams to identify opportunities for conversion rate optimization (CRO), ultimately improving user satisfaction, retention, and business outcomes. This role requires a blend of qualitative and quantitative research skills, with an emphasis on translating data into actionable recommendations for product and design improvements.