Restaurant Marketing & Brand Manager JN -022026-171342
Goodwin Recruiting, Washington, District of Columbia, United States
A restaurant group is seeking a highly engaged, execution-focused marketing manager to drive brand visibility, guest engagement, and revenue growth across its portfolio.
This is not a corporate, sit-behind-a-desk marketing role. We are looking for a marketing leader who thrives in the field, collaborates directly with operators, and enjoys building campaigns from concept through execution.
What You’ll Own
Develop and execute localized marketing strategies across multiple restaurant concepts
Partner closely with operations teams to drive traffic, sales, and community engagement
Create marketing collateral, digital assets, in-store signage, and social content (Canva proficiency required)
Oversee promotional calendars, menu launches, LTO campaigns, and grassroots initiatives
Ensure brand consistency across all locations
Support grand openings, rebrands, and activation events
Analyze campaign performance and adjust tactics to drive measurable results
Manage vendor and agency relationships as needed
What We’re Looking For
5+ years of marketing experience within food & beverage or restaurant brands (multi-unit experience strongly preferred)
Proven ability to execute campaigns at the store level—not just strategy development
Strong working knowledge of Canva and hands‑on content creation
Experience supporting in-store promotions, community marketing, and brand activations
Collaborative, operational mindset with the ability to influence field leadership
Data‑driven but creative
Comfortable working both in the field and at a strategic level
Who Thrives In This Role
Someone who enjoys being in restaurants
A marketing professional who rolls up their sleeves
A creative thinker who understands restaurant operations
A leader who can both build the plan and execute it
This is an opportunity to have a direct impact on brand growth, guest experience, and revenue performance within a respected and growing restaurant organization.
#J-18808-Ljbffr
This is not a corporate, sit-behind-a-desk marketing role. We are looking for a marketing leader who thrives in the field, collaborates directly with operators, and enjoys building campaigns from concept through execution.
What You’ll Own
Develop and execute localized marketing strategies across multiple restaurant concepts
Partner closely with operations teams to drive traffic, sales, and community engagement
Create marketing collateral, digital assets, in-store signage, and social content (Canva proficiency required)
Oversee promotional calendars, menu launches, LTO campaigns, and grassroots initiatives
Ensure brand consistency across all locations
Support grand openings, rebrands, and activation events
Analyze campaign performance and adjust tactics to drive measurable results
Manage vendor and agency relationships as needed
What We’re Looking For
5+ years of marketing experience within food & beverage or restaurant brands (multi-unit experience strongly preferred)
Proven ability to execute campaigns at the store level—not just strategy development
Strong working knowledge of Canva and hands‑on content creation
Experience supporting in-store promotions, community marketing, and brand activations
Collaborative, operational mindset with the ability to influence field leadership
Data‑driven but creative
Comfortable working both in the field and at a strategic level
Who Thrives In This Role
Someone who enjoys being in restaurants
A marketing professional who rolls up their sleeves
A creative thinker who understands restaurant operations
A leader who can both build the plan and execute it
This is an opportunity to have a direct impact on brand growth, guest experience, and revenue performance within a respected and growing restaurant organization.
#J-18808-Ljbffr