
Direct Marketing Leader - Campaigns & Analytics
Resorts World New York, New York, New York, us, 10261
A premier gaming and entertainment company in New York is seeking a Manager of Direct Marketing. This position is pivotal in developing, executing, and optimizing direct marketing campaigns to enhance customer acquisition, retention, and reactivation. The ideal candidate should have at least four years of data management experience, preferably in a casino or resort setting, and a strong knowledge of marketing channels. The role requires strong analytical, communication, and vendor management skills in a fast-paced environment.
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