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Marketing Manager

Ampleo Valuation Services, Salt Lake City, Utah, United States

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Cross-Functional Leadership and Execution to Fuel Growth

We provide the expertise to accelerate your business at every stage and in every function.

Since 1996, Amplēo has helped thousands of businesses grow through on-demand finance leadership, starting with fractional CFOs and outsourced controllers. What began as strategic financial support has evolved into a complete suite of cross-functional services.

Today, Amplēo delivers embedded expertise in finance, HR, marketing, turnaround and restructuring, sales tax, and business valuation. Our professionals integrate directly into your team to provide both strategic insight and hands‑on execution, helping you achieve meaningful results faster.

We don’t just advise. We help you move, build, and win.

Position Summary The Marketing Manager is the primary marketing lead for one or more Amplēo divisions. The primary goal of this role is to drive revenue by generating qualified demand (MQLs) and supporting sales conversion.

The Marketing Manager ensures tight alignment between division leadership and the Amplēo Group Head of Marketing while turning strategy into execution. They own the division marketing plan, manage marketing and BD budgets, coordinate execution through shared services, and are accountable for performance against marketing and sales goals.

This is a hands‑on role that requires both leadership and execution.

Key Responsibilities

Develop and own the division marketing plan aligned with revenue and growth objectives

Maintain alignment between division leadership and Amplēo marketing leadership

Define and maintain the ideal customer profile (ICP), positioning, and core messaging

Translate business priorities into clear, executable marketing initiatives

Manage and execute marketing campaigns and initiatives end‑to‑end

Coordinate deliverables across shared services teams (web, creative, content, demand generation, and business development)

Sequence and track work to ensure timely delivery of projects

Manage projects within ClickUp and maintain visibility across stakeholders

Manage marketing and business development budgets and adjust spend based on performance and pipeline impact

Monitor and manage key performance metrics including MQL volume, conversion rates, cost per lead, customer acquisition cost, and campaign/channel performance

Provide regular reporting on results, risks, and recommended adjustments

Ensure consistency across marketing and sales materials

Contribute to development and refinement of marketing content as needed

Lead weekly Marketing/BD syncs with division leadership and shared services partners

Provide weekly updates to the growth team on marketing performance and project status

Collaborate effectively within a shared‑services, matrixed environment

Qualifications

Bachelor’s degree in Marketing, Business, or a related field.

Highly organized, accountable, and metrics-driven

Strong project management, budgeting, and negotiation skills.

Excellent communication and leadership abilities.

Ability to work under pressure and manage multiple events simultaneously.

Proficiency in event management software and marketing tools, especially HubSpot.

This role is limited to candidates residing in Utah due to operational, payroll, and compliance requirements. Applicants who do not currently reside in Utah will not be considered.

Flexible PTO

Medical, dental, and vision insurance with FSA options

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