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Senior Digital Marketing Manager

The Keller Group, Phoenix, Arizona, United States, 85003

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If you're the senior-level marketer who truly understands that websites, social media, and paid campaigns should work together - not individually - this opportunity could be exactly what you're looking for. We're partnering with a fast-growing, hospitality client to expand their in-house marketing team. Their talented internal marketing team operates like an in-house agency; highly visible, hands-on, and deeply connected to executive leadership. We're searching for a Senior Digital Marketing Manager to help cohesively bring stronger direction across website performance, social media strategy, paid campaigns, and digital reporting. This is a senior role for someone who can think set the direction, roll up their sleeves to execute, and ensure engagement translates to growth. If you've worked in environments where things move fast and you figure it out without waiting for instructions, you'll thrive here. Apply today! What You’ll Do:

Develop and execute social media strategies across multiple brands, regions, and markets. Elevate social from reactive posting to intentional, story-driven campaigns. Oversee content calendars, campaign rollouts, and engagement best practices. Strengthen influencer partnerships and localized activations. Ensure brand voice consistency while tailoring approach by each destination. Own Website Performance & User Experience

Lead strategy and consistent management of multiple websites. Improve SEO, site structure, tagging, and user experience. Support promotions, launches, and evolving brand initiatives across web platforms. Ensure websites function as active drivers of traffic and conversions. Drive Paid Media & Digital Growth Campaigns

Lead paid digital campaign strategy across Google Ads, paid social, PPC, and related channels. Optimize campaigns across various regional markets and diverse audience demographics and behaviors. Connect media spend directly to impacts at business. Continuously test, redefine, and scale performance initiatives. Align Analytics & Reporting

Track KPIs across website traffic, social media engagement, paid performance, and conversion metrics. Translate metrics and performance data into shareable insights with executive-level business stakeholders. Present results and recommendations in a clear and confident way to brand leads and senior executives. Help build scalable reporting processes as the organization grows and gains momentum across markets. What You Bring:

Bachelor's degree in Marketing, Communications, or a relevant field. 5+ years of proven experience in digital marketing, social strategy, or integrated marketing roles. Strong hands-on expertise across social media and paid digital marketing campaigns. Experience managing CMS websites and understanding backend fundamentals. Proven ability to analyze and adjust digital strategies as needed. Experience balancing multiple brands or markets simultaneously. Comfort operating in a fast-moving, growth-stage environment. A proactive mindset with high ownership and accountability mindset. Why You'll Love It:

Medical + dental + vision coverage 401k Generous PTO Unlimited growth opportunities as organization continues expanding! This is your chance to step into a digital leadership role where social, web, and paid media blend together - and where your ideas will actually be implemented. If you're local to Phoenix and ready to take ownership of integrated digital performance, let's connect!

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