Description/Comment: ***BACKFILL*** ACTUAL JOB TITLE : Specialist- CRM Ops
Start date: IMMEDIATELY Length of assignment: temp to hire/ Extension with approvals Marketing Manager (CRM)
Brand: Shared Services - Integrated Marketing
Location: 420 NYC Office - Hybrid-Max 2 days / week
GENERAL FUNCTION The CRM Targeting Specialist will support and drive the email, direct mail, sms/MMS and digital targeting lists production process, coordinate the delivery of material/assets and confirm required activities are completed to meet deadlines. The specialist is accountable for the accuracy, timeliness, and consistency of all campaigns.
MAJOR DUTIES AND RESPONSIBILITIES • Manage asset receipt and validation in workflow tool, internal campaign sign-off, and timelines • Create campaign target audience list in IBM Unica 12 tool to be delivered across different platforms (e.g Oracle Responsys, ext. vendor via SFTP/API) • Ensure overall success of daily operations • Serve as contact for all day-to-day email production item across multiple Optical brands (e.g LC, TO, PV) • Actively participate in weekly production meetings with cross functional team members • Set up email deployments including: o A/B Subject line testing o Set up send time optimized deployments • Produce customer target audience list counts to size business opportunities upon business request for all communication channels (e.g email, DM, SMS, digital targeting) • Work with other departments/partners (e.g IT CRM, TAB IT, Marketing, compliance) to ensure technical data flows are working and process are properly performed
BASIC QUALIFICATIONS • Bachelor's Degree in Marketing, Analytics, or related field • 3+ Year's of Experience SQL Querying - Analyzing and Data extraction. • Experience trafficking activities across multiple team members/functions • Experience using a trafficking tool or production management software to coordinate activities • Ability to problem solve and exercise critical thinking in a technical environment • Must be able to work in a fast pace environment, ability to multi-task while managing multiple projects from start to finish • Strong project management, ability to prioritize one's day • Great interpersonal skills; capable of supporting a team environment • Detail & process oriented • Proficient on targeting tool (Unica 12 preferred) a plus but not required • Proficient in Microsoft Office • Adobe Analytics preferred • Detail-oriented • QA email rendering and functionality • Troubleshoot and resolve data related issue • Perform data testing • Circulate proofs for approval
PREFERRED QUALIFICATIONS • Experience with SQL, Performing Quries. • Customer digital targeting experience • Experience with Unica IBM 10/12 a plus but not required • Experience with Oracle Responsys Start Time: 12:00 AM Hours: 8:00am to 5:00pm Location: NY office: 420 5th avenue New York, NY 420 5th avenue New York NY 10018 Education: dditional Job Details: Attachment: JOB DESCRIPTION
JOB TITLE: Specialist- CRM Ops BRAND: Shared Services JOB CATEGORY: Corporate ***COLORADO ONLY LOCATION JOB CATEGORY: Choose an item. *** DEPARTMENT: Marketing REPORTS TO: Sr. Analyst, CRM
JOB CODE: 6863UXSA LEVEL: 13 FLSA: Exempt SALARY MIN: COMP TO PROVIDE SALARY MAX: COMP TO PROVIDE EEO-1 CATEGORY: 2 Professionals
GENERAL FUNCTION The CRM Targeting Specialist will support and drive the email, direct mail, sms/MMS and digital targeting lists production process, coordinate the delivery of material/assets and confirm required activities are completed to meet deadlines. The specialist is accountable for the accuracy, timeliness, and consistency of all campaigns.
MAJOR DUTIES AND RESPONSIBILITIES Manage asset receipt and validation in workflow tool, internal campaign sign-off, and timelines Create campaign target audience list in IBM Unica 12 tool to be delivered across different platforms (e.g Oracle Responsys, ext. vendor via SFTP/API) Ensure overall success of daily operations Serve as contact for all day-to-day email production item across multiple Optical brands (e.g LC, TO, PV) Actively participate in weekly production meetings with cross functional team members Set up email deployments including:
A/B Subject line testing Set up send time optimized deployments
Produce customer target audience list counts to size business opportunities upon business request for all communication channels (e.g email, DM, SMS, digital targeting) Work with other departments/partners (e.g IT CRM, TAB IT, Marketing, compliance) to ensure technical data flows are working and process are properly performed
BASIC QUALIFICATIONS
Bachelor's Degree in Marketing, Analytics, or related field 3+ Year's of Experience Experience trafficking activities across multiple team members/functions Experience using a trafficking tool or production management software to coordinate activities Ability to problem solve and exercise critical thinking in a technical environment Must be able to work in a fast pace environment, ability to multi-task while managing multiple projects from start to finish Strong project management, ability to prioritize one's day Great interpersonal skills; capable of supporting a team environment Detail & process oriented Proficient on targeting tool (Unica 12 preferred) Proficient in Microsoft Office Adobe Analytics preferred Detail-oriented QA email rendering and functionality Troubleshoot and resolve data related issue Perform data testing Circulate proofs for approval PREFERRED QUALIFICATIONS
Experience with SQL Customer digital targeting experience Experience with Unica IBM 10/12 Experience with Oracle Responsys
GENERAL FUNCTION The CRM Targeting Specialist will support and drive the email, direct mail, sms/MMS and digital targeting lists production process, coordinate the delivery of material/assets and confirm required activities are completed to meet deadlines. The specialist is accountable for the accuracy, timeliness, and consistency of all campaigns.
MAJOR DUTIES AND RESPONSIBILITIES • Manage asset receipt and validation in workflow tool, internal campaign sign-off, and timelines • Create campaign target audience list in IBM Unica 12 tool to be delivered across different platforms (e.g Oracle Responsys, ext. vendor via SFTP/API) • Ensure overall success of daily operations • Serve as contact for all day-to-day email production item across multiple Optical brands (e.g LC, TO, PV) • Actively participate in weekly production meetings with cross functional team members • Set up email deployments including: o A/B Subject line testing o Set up send time optimized deployments • Produce customer target audience list counts to size business opportunities upon business request for all communication channels (e.g email, DM, SMS, digital targeting) • Work with other departments/partners (e.g IT CRM, TAB IT, Marketing, compliance) to ensure technical data flows are working and process are properly performed
BASIC QUALIFICATIONS • Bachelor's Degree in Marketing, Analytics, or related field • 3+ Year's of Experience SQL Querying - Analyzing and Data extraction. • Experience trafficking activities across multiple team members/functions • Experience using a trafficking tool or production management software to coordinate activities • Ability to problem solve and exercise critical thinking in a technical environment • Must be able to work in a fast pace environment, ability to multi-task while managing multiple projects from start to finish • Strong project management, ability to prioritize one's day • Great interpersonal skills; capable of supporting a team environment • Detail & process oriented • Proficient on targeting tool (Unica 12 preferred) a plus but not required • Proficient in Microsoft Office • Adobe Analytics preferred • Detail-oriented • QA email rendering and functionality • Troubleshoot and resolve data related issue • Perform data testing • Circulate proofs for approval
PREFERRED QUALIFICATIONS • Experience with SQL, Performing Quries. • Customer digital targeting experience • Experience with Unica IBM 10/12 a plus but not required • Experience with Oracle Responsys Start Time: 12:00 AM Hours: 8:00am to 5:00pm Location: NY office: 420 5th avenue New York, NY 420 5th avenue New York NY 10018 Education: dditional Job Details: Attachment: JOB DESCRIPTION
JOB TITLE: Specialist- CRM Ops BRAND: Shared Services JOB CATEGORY: Corporate ***COLORADO ONLY LOCATION JOB CATEGORY: Choose an item. *** DEPARTMENT: Marketing REPORTS TO: Sr. Analyst, CRM
JOB CODE: 6863UXSA LEVEL: 13 FLSA: Exempt SALARY MIN: COMP TO PROVIDE SALARY MAX: COMP TO PROVIDE EEO-1 CATEGORY: 2 Professionals
GENERAL FUNCTION The CRM Targeting Specialist will support and drive the email, direct mail, sms/MMS and digital targeting lists production process, coordinate the delivery of material/assets and confirm required activities are completed to meet deadlines. The specialist is accountable for the accuracy, timeliness, and consistency of all campaigns.
MAJOR DUTIES AND RESPONSIBILITIES Manage asset receipt and validation in workflow tool, internal campaign sign-off, and timelines Create campaign target audience list in IBM Unica 12 tool to be delivered across different platforms (e.g Oracle Responsys, ext. vendor via SFTP/API) Ensure overall success of daily operations Serve as contact for all day-to-day email production item across multiple Optical brands (e.g LC, TO, PV) Actively participate in weekly production meetings with cross functional team members Set up email deployments including:
A/B Subject line testing Set up send time optimized deployments
Produce customer target audience list counts to size business opportunities upon business request for all communication channels (e.g email, DM, SMS, digital targeting) Work with other departments/partners (e.g IT CRM, TAB IT, Marketing, compliance) to ensure technical data flows are working and process are properly performed
BASIC QUALIFICATIONS
Bachelor's Degree in Marketing, Analytics, or related field 3+ Year's of Experience Experience trafficking activities across multiple team members/functions Experience using a trafficking tool or production management software to coordinate activities Ability to problem solve and exercise critical thinking in a technical environment Must be able to work in a fast pace environment, ability to multi-task while managing multiple projects from start to finish Strong project management, ability to prioritize one's day Great interpersonal skills; capable of supporting a team environment Detail & process oriented Proficient on targeting tool (Unica 12 preferred) Proficient in Microsoft Office Adobe Analytics preferred Detail-oriented QA email rendering and functionality Troubleshoot and resolve data related issue Perform data testing Circulate proofs for approval PREFERRED QUALIFICATIONS
Experience with SQL Customer digital targeting experience Experience with Unica IBM 10/12 Experience with Oracle Responsys