Marketing Assistant / Social Media Content Creator
Carefirsturgentcares, Cincinnati, Ohio, United States, 45208
About CareFirst Urgent Care
CareFirst Urgent Care provides fast, high-quality medical care for patients who need immediate attention but do not require an emergency room visit. With multiple locations across Ohio, Kentucky, and Nevada, CareFirst is committed to delivering a convenient, professional, and compassionate patient experience. As we continue to grow, marketing plays a critical role in increasing patient volume, strengthening brand awareness, and connecting with the communities we serve.
Position Overview CareFirst Urgent Care is seeking a Marketing Assistant / Social Media Content Creator to support all aspects of our marketing efforts, with a strong focus on social media content creation, digital marketing execution, and on-site storytelling. This is an in-person role that requires regular travel to CareFirst locations to capture content with our clinical teams. The ideal candidate is creative, organized, fast-moving, and excited to contribute directly to business growth. This role will work closely with a small marketing team, as well as our operations and clinical staff, to help drive patient volume, engagement, and brand consistency.
Key Responsibilities Social Media & Content Creation
Fully manage CareFirst’s social media presence across platforms including Instagram, Facebook, and TikTok
Create regular short‑form video content both on‑site with staff and through AI, graphic design, and editing tools
Edit social media content using CapCut, Canva, and native platform tools
Stay on top of social trends and quickly adapt content to capitalize on timely opportunities
Engage with followers by responding to comments, messages, and community interactions in a friendly, professional, and persuasive manner
Digital & General Marketing Support
Create SEO‑optimized website content to support local search and patient acquisition
Manage and update the CareFirst website using WordPress
Design graphics and marketing assets using Adobe Creative Suite and/or Canva
Assist with the creation and execution of email marketing campaigns
Support paid and organic marketing initiatives as needed
Events & Community Engagement
Help prepare for and attend select community events, sponsorships, and marketing activations throughout the year
Assist with event setup, staffing, and post‑event follow‑up content
Collaboration & Growth Focus
Work closely with marketing leadership, operations teams, and clinical staff
Coordinate with office teams to capture authentic, engaging content
Contribute ideas and execution that support business goals, particularly patient volume growth
Manage multiple projects efficiently in a fast‑paced, lean team environment
Qualifications & Requirements
Bachelor’s degree in Marketing, Communications, Digital Media, or a related field (or equivalent experience)
In‑person availability required
Valid driver’s license and reliable vehicle required
Strong experience editing social media content using AI tools, CapCut, Canva and native social platforms such as Instagram and TikTok
Understanding of SEO best practices
Experience with WordPress and Email platforms such as Mailchimp, a plus.
Experience with Adobe Creative Suite is a plus
Comfortable working with clinical staff and encouraging participation in content creation
Friendly, confident, and persuasive demeanor
Highly organized, detail‑oriented, and able to move quickly without sacrificing quality
Self‑starter with a positive, can‑do attitude who thrives both independently and collaboratively
Technologically savvy
What We’re Looking For
Loves creating content people actually want to watch
Is excited to be hands‑on and in the field
Understands how marketing ties directly to business results
Is adaptable, resourceful, and energized by growth
Accepts constructive feedback
Enjoys working with people across different teams and disciplines
Benefits
401(k)
Dental insurance
Employee discount
Health insurance
Paid time off
Vision insurance
Work Location: In person
#J-18808-Ljbffr
Position Overview CareFirst Urgent Care is seeking a Marketing Assistant / Social Media Content Creator to support all aspects of our marketing efforts, with a strong focus on social media content creation, digital marketing execution, and on-site storytelling. This is an in-person role that requires regular travel to CareFirst locations to capture content with our clinical teams. The ideal candidate is creative, organized, fast-moving, and excited to contribute directly to business growth. This role will work closely with a small marketing team, as well as our operations and clinical staff, to help drive patient volume, engagement, and brand consistency.
Key Responsibilities Social Media & Content Creation
Fully manage CareFirst’s social media presence across platforms including Instagram, Facebook, and TikTok
Create regular short‑form video content both on‑site with staff and through AI, graphic design, and editing tools
Edit social media content using CapCut, Canva, and native platform tools
Stay on top of social trends and quickly adapt content to capitalize on timely opportunities
Engage with followers by responding to comments, messages, and community interactions in a friendly, professional, and persuasive manner
Digital & General Marketing Support
Create SEO‑optimized website content to support local search and patient acquisition
Manage and update the CareFirst website using WordPress
Design graphics and marketing assets using Adobe Creative Suite and/or Canva
Assist with the creation and execution of email marketing campaigns
Support paid and organic marketing initiatives as needed
Events & Community Engagement
Help prepare for and attend select community events, sponsorships, and marketing activations throughout the year
Assist with event setup, staffing, and post‑event follow‑up content
Collaboration & Growth Focus
Work closely with marketing leadership, operations teams, and clinical staff
Coordinate with office teams to capture authentic, engaging content
Contribute ideas and execution that support business goals, particularly patient volume growth
Manage multiple projects efficiently in a fast‑paced, lean team environment
Qualifications & Requirements
Bachelor’s degree in Marketing, Communications, Digital Media, or a related field (or equivalent experience)
In‑person availability required
Valid driver’s license and reliable vehicle required
Strong experience editing social media content using AI tools, CapCut, Canva and native social platforms such as Instagram and TikTok
Understanding of SEO best practices
Experience with WordPress and Email platforms such as Mailchimp, a plus.
Experience with Adobe Creative Suite is a plus
Comfortable working with clinical staff and encouraging participation in content creation
Friendly, confident, and persuasive demeanor
Highly organized, detail‑oriented, and able to move quickly without sacrificing quality
Self‑starter with a positive, can‑do attitude who thrives both independently and collaboratively
Technologically savvy
What We’re Looking For
Loves creating content people actually want to watch
Is excited to be hands‑on and in the field
Understands how marketing ties directly to business results
Is adaptable, resourceful, and energized by growth
Accepts constructive feedback
Enjoys working with people across different teams and disciplines
Benefits
401(k)
Dental insurance
Employee discount
Health insurance
Paid time off
Vision insurance
Work Location: In person
#J-18808-Ljbffr