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TikTok Brand Content Manager

Bmore Studio, Baltimore, Maryland, United States, 21276

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Location: Baltimore, MD (On-site)

Employment Type: Full-time

Role Overview We are looking for a TikTok Brand Content Manager to oversee and manage our official TikTok account and its signed creators. This role is responsible for day-to-day content operations, creator coordination, performance tracking, and ongoing relationship management. The ideal candidate has a strong understanding of the TikTok creator ecosystem, communicates clearly with creators and internal teams, and can translate brand objectives into consistent, high-performing content.

Responsibilities 1. Creator & Account Management (Approx.40%)

Manage multiple TikTok GO accounts

Ensure consistent publishing

Track performance, engagement, and follower growth

Oversee signed creators’ content delivery and TikTok GO compliance

Maintain creator status, binding progress, and posting records for KPI tracking

2. Creator Recruitment & Growth (Approx.40%)

Identify, outreach, and recruit qualified TikTok creators

Drive creators through the full qualification process (whitelist, binding, first valid post)

Contribute to the monthly creator recruiting (direct + referral)

Support onboarding and early-stage creator activation

Build creator and community relationships to scale recruitment quality and volume

3. Content Creation & POI Execution (Approx.20%)

Participate in on-site POI shoots (hotels, local venues, experiences)

Film, edit, and publish short-form TikTok videos

Produce at least 10 hours of usable POI footage per month

Support content ideation and storytelling optimization

Qualifications

Familiarity with TikTok and short-form video trends

Experience in content creation, creator management, or social media operations

Comfortable filming, editing, and appearing on-site when needed

Strong communication and organizational skills

Ability to manage multiple creators simultaneously

Self-motivated, proactive, and detail-oriented

Benefits

Employee assistance program

Employee discount

Flexible schedule

Paid time off

Professional development assistance

Referral program

Work Location: In person

Mandarin Chinese is a plus

MUST BE IN BALTIMORE. NO RELOCATION. NO REMOTE.

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