We are looking for a TikTok Brand Content Manager to oversee and manage our official TikTok account and its signed creators. This role is responsible for day-to-day content operations, creator coordination, performance tracking, and ongoing relationship management. The ideal candidate has a strong understanding of the TikTok creator ecosystem, communicates clearly with creators and internal teams, and can translate brand objectives into consistent, high-performing content.
Responsibilities
Manage multiple TikTok GO accounts Ensure consistent publishing Track performance, engagement, and follower growth Oversee signed creators’ content delivery and TikTok GO compliance Maintain creator status, binding progress, and posting records for KPI tracking Identify, outreach, and recruit qualified TikTok creators Drive creators through the full qualification process (whitelist, binding, first valid post) Contribute to the monthly creator recruiting (direct + referral) Support onboarding and early-stage creator activation Build creator and community relationships to scale recruitment quality and volume Participate in on-site POI shoots (hotels, local venues, experiences) Film, edit, and publish short-form TikTok videos Produce at least 10 hours of usable POI footage per month Support content ideation and storytelling optimization Qualifications
Familiarity with TikTok and short-form video trends Experience in content creation, creator management, or social media operations Comfortable filming, editing, and appearing on-site when needed Strong communication and organizational skills Ability to manage multiple creators simultaneously Self-motivated, proactive, and detail-oriented Employee assistance program Paid time off Referral program Mandarin Chinese is a plus MUST BE IN BALTIMORE. NO RELOCATION. NO REMOTE.
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Manage multiple TikTok GO accounts Ensure consistent publishing Track performance, engagement, and follower growth Oversee signed creators’ content delivery and TikTok GO compliance Maintain creator status, binding progress, and posting records for KPI tracking Identify, outreach, and recruit qualified TikTok creators Drive creators through the full qualification process (whitelist, binding, first valid post) Contribute to the monthly creator recruiting (direct + referral) Support onboarding and early-stage creator activation Build creator and community relationships to scale recruitment quality and volume Participate in on-site POI shoots (hotels, local venues, experiences) Film, edit, and publish short-form TikTok videos Produce at least 10 hours of usable POI footage per month Support content ideation and storytelling optimization Qualifications
Familiarity with TikTok and short-form video trends Experience in content creation, creator management, or social media operations Comfortable filming, editing, and appearing on-site when needed Strong communication and organizational skills Ability to manage multiple creators simultaneously Self-motivated, proactive, and detail-oriented Employee assistance program Paid time off Referral program Mandarin Chinese is a plus MUST BE IN BALTIMORE. NO RELOCATION. NO REMOTE.
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