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Product Marketing Manager

Derflan, Inc., Santa Monica, California, United States, 90403

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Derflan

is seeking a Product Marketing Manager to support a large global technology company within its North America Stores Marketing (NASM) organization through a high-impact consulting engagement. This is a full-time role based in

Santa Monica, California

(Hybrid/Onsite as required).

The role focuses on leading Premium Brands product collections and supporting large-scale seasonal initiatives by transforming content strategies into automated, data-driven product experiences powered by Large Language Models (LLMs).

The Marketing Manager III will serve as a single-threaded product marketing leader, partnering across Marketing, Product, Engineering, Science, Browse, and Merchandising teams to drive automated product curation and collection programming. The ideal candidate is highly analytical, detail-oriented, comfortable with ambiguity, and experienced operating in large-scale, fast-paced environments.

This role offers meaningful ownership, visibility across leadership, and the opportunity to influence customer discovery experiences seen by millions of shoppers.

Location: Santa Monica, CA (Hybrid/Onsite as required)

Estimated Start Date: March 9, 2026

Contract Duration: 8 months (with potential for extension)

Compensation: $102,000 annual base salary + full benefits

What You’ll Do Product Strategy & Automated Collections Leadership

Serve as the single-threaded Product Marketing leader overseeing Premium Brands collection strategy

Ingest business requirements and define inclusion/exclusion rules for product collections

Develop and own Business Requirement Documents in partnership with Product and Engineering teams

Engineer natural language prompts into Large Language Models to deliver curated collections

Lead slicing development and regular bug-bashing of live experiences

Determine appropriate collection filters to ensure bar-raising output

Seasonal & Event Marketing Support

Partner with content marketers to translate high-level seasonal plans (e.g., Holiday, Thanksgiving, HVEs) into curated product categories and brand strategies

Audit and QA automated outputs to ensure alignment with event goals

Support go-to-market narratives and leadership alignment materials

Lead "walk the store" QA mechanisms for onsite holiday experiences

Performance Analysis & Optimization

Analyze event and collection performance across KPIs such as GMS, aOPS, and page hits

Identify areas for optimization and implement data-driven improvements

Collaborate with channel owners to define targeting and experimentation opportunities

Submit structured feedback to technical partners to improve model performance over time

Cross-Functional Program Management

Partner with Browse and Merchandising teams to inform page wireframes based on collection makeup

Coordinate across channel marketing, creative, and merchandising teams to ensure timely execution

Develop issue trackers and streamline cross-team communication

Identify and implement process improvements through SOP and RACI documentation

Success Metrics

Quality and performance impact of Premium Brands collections

Accuracy and rigor of Business Requirement Documents

Improvement in event KPIs including GMS and engagement metrics

On-time delivery and operational excellence

Effective cross-functional collaboration and stakeholder alignment

What We’re Looking For

4+ years of experience in product marketing, merchandising, or digital marketing

Experience leveraging Large Language Models or AI-driven tools in marketing workflows

Strong experience translating product requirements into Business Requirement Documents

Data-driven mindset with strong analytical capabilities

Excellent written and verbal communication skills

Experience collaborating across marketing, product, engineering, and science teams

Comfort operating in ambiguous and fast-paced environments

Nice to Have

Experience in large-scale technology organizations

Experience working on seasonal or event-based marketing initiatives

Experience with experimentation frameworks or recommendation systems

Experience influencing leadership narratives and presentations

Bias for Action

Why Join Us As a Derflan consultant, you will have the opportunity to work within one of the most visible marketing organizations in the world. You will drive automated product curation experiences seen by millions of customers while collaborating with high-performing cross-functional teams across Marketing, Technology, and Science.

This role offers meaningful ownership, exposure to AI-powered merchandising innovation, and the ability to make a measurable impact on customer discovery and engagement.

Benefits at Derflan Consultants working at least 30 hours per week receive:

Two weeks paid vacation and 10 federal holidays

Comprehensive medical, dental, and vision coverage

401(k) with matching contributions

Home office expense reimbursement

Derflan is a boutique consulting firm supporting some of the world’s most innovative technology brands. We pride ourselves on placing talented professionals in meaningful roles that drive measurable impact.

With competitive benefits, a collaborative team culture, and a strong commitment to consultant success, we have built a reputation for excellence in the consulting space.

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