Social Media ManagerSan MateoCompensation: $2,000.00 - $5,000.00 per month
**BODYROK** offers high-intensity, low-impact workouts that tone, sculpt and redefine your body and mind in just 45 minutes! We are a rapidly growing company looking for fitness enthusiasts who are: organized, problem-solvers, demonstrate excellent interpersonal skills, and have a passion & excitement for our brand. We are seeking enthusiastic, service-oriented, hardworking individuals to work in our fast-paced studios. Let's ROK!**Overview****We are looking for a social media manager or boutique agency to manage and grow three regional Instagram accounts representing our Pilates/fitness studios across the North Bay, East Bay, and the Peninsula.****This role is ideal for someone who understands local marketing, community-driven brands, and fitness/wellness content, and can balance brand consistency with local personality.****Scope of Work****Platforms****•
Instagram & TIK TOK (3 separate accounts per platform)****•
Optional: light support with cross-posting to Stories or Reels scheduling tools****Content & Posting****•
3–5 feed posts per account per week****•
3–5 Stories per account per week****•
Reels encouraged (repurposed from studio content is fine)****•
Captions, hashtags, geotags, and light CTAs included****Community Engagement****•
Respond to comments and DMs (during business hours)****•
Engage with local businesses, partners, and influencers****•
Support studio promotions, challenges, and events****Brand & Strategy****•
Maintain a consistent brand voice across regions****•
Customize content to feel** ***local*** **(neighborhoods, studios, instructors)****•
Monthly content planning + approval workflow****•
Coordinate with studio leadership on promos, launches, and campaigns****Analytics & Reporting****•
Monthly performance summary per region:****•
Follower growth****•
Engagement rate****•
Top-performing content****•
Recommendations for improvement****What We’re Looking For**** Experience managing multi-location or franchise-style brands**** Strong Instagram and TIK TOK skills (especially Reels + Stories)**** Understanding of fitness, wellness, or lifestyle brands**** Ability to balance local flavor with brand standards**** Organized, proactive, and responsive**** Comfortable working with provided assets (studio photos/videos)****Nice to Have****•
Bay Area or California market familiarity****•
Influencer outreach experience****•
Paid social experience (optional, not required)****Deliverables Summary****•
Content calendar (monthly)****•
Posting + engagement for 3 accounts****•
Monthly analytics report****•
Clear communication + responsiveness****Compensation****•
Open to monthly retainer for agency****•
Please include:****•
Your pricing****•
What’s included****•
Examples of Instagram accounts you currently or previously managed****•
Any relevant case studies****How to Apply****Please send:****1.
A short intro about you or your agency****2.
Links to Instagram accounts you manage****3.
Your proposed monthly rate****4.
Why you’re a good fit for a local, community-driven fitness brand****Optional Add-Ons (Future)****•
Influencer coordination****•
Paid Instagram ads****•
Launch or challenge campaigns****•
Regional growth experiments**Location #J-18808-Ljbffr
**BODYROK** offers high-intensity, low-impact workouts that tone, sculpt and redefine your body and mind in just 45 minutes! We are a rapidly growing company looking for fitness enthusiasts who are: organized, problem-solvers, demonstrate excellent interpersonal skills, and have a passion & excitement for our brand. We are seeking enthusiastic, service-oriented, hardworking individuals to work in our fast-paced studios. Let's ROK!**Overview****We are looking for a social media manager or boutique agency to manage and grow three regional Instagram accounts representing our Pilates/fitness studios across the North Bay, East Bay, and the Peninsula.****This role is ideal for someone who understands local marketing, community-driven brands, and fitness/wellness content, and can balance brand consistency with local personality.****Scope of Work****Platforms****•
Instagram & TIK TOK (3 separate accounts per platform)****•
Optional: light support with cross-posting to Stories or Reels scheduling tools****Content & Posting****•
3–5 feed posts per account per week****•
3–5 Stories per account per week****•
Reels encouraged (repurposed from studio content is fine)****•
Captions, hashtags, geotags, and light CTAs included****Community Engagement****•
Respond to comments and DMs (during business hours)****•
Engage with local businesses, partners, and influencers****•
Support studio promotions, challenges, and events****Brand & Strategy****•
Maintain a consistent brand voice across regions****•
Customize content to feel** ***local*** **(neighborhoods, studios, instructors)****•
Monthly content planning + approval workflow****•
Coordinate with studio leadership on promos, launches, and campaigns****Analytics & Reporting****•
Monthly performance summary per region:****•
Follower growth****•
Engagement rate****•
Top-performing content****•
Recommendations for improvement****What We’re Looking For**** Experience managing multi-location or franchise-style brands**** Strong Instagram and TIK TOK skills (especially Reels + Stories)**** Understanding of fitness, wellness, or lifestyle brands**** Ability to balance local flavor with brand standards**** Organized, proactive, and responsive**** Comfortable working with provided assets (studio photos/videos)****Nice to Have****•
Bay Area or California market familiarity****•
Influencer outreach experience****•
Paid social experience (optional, not required)****Deliverables Summary****•
Content calendar (monthly)****•
Posting + engagement for 3 accounts****•
Monthly analytics report****•
Clear communication + responsiveness****Compensation****•
Open to monthly retainer for agency****•
Please include:****•
Your pricing****•
What’s included****•
Examples of Instagram accounts you currently or previously managed****•
Any relevant case studies****How to Apply****Please send:****1.
A short intro about you or your agency****2.
Links to Instagram accounts you manage****3.
Your proposed monthly rate****4.
Why you’re a good fit for a local, community-driven fitness brand****Optional Add-Ons (Future)****•
Influencer coordination****•
Paid Instagram ads****•
Launch or challenge campaigns****•
Regional growth experiments**Location #J-18808-Ljbffr