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Marketing Manager

SalaryGuide, Exton, Pennsylvania, United States, 19341

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Responsibilities

The Marketing Manager will lead our marketing department and drive initiatives that support business growth, brand awareness, and client engagement

This role oversees the marketing team, manages external relationships, and contributes to the development and execution of marketing strategies

Lead and manage all employees within the marketing department, including hiring, performance management, and professional development

Demonstrate a commitment to self-development and team development, building long-term capability and competency across the department

Oversee and grow the marketing function by identifying revenue opportunities within our existing client base and securing new accounts

Collaborate with the global marketing team to ensure alignment on strategy, branding, and messaging

Build and maintain strong relationships with external clients and partners, effectively communicating company strategies and initiatives

Partner with cross-functional teams to uncover insights and develop marketing and branding strategies for new and existing products

Requirements

Bachelor’s degree in business, marketing, communications, or related field

Experience in Marketing and running a marketing team

Proven marketing campaign experience

Understanding of digital marketing channels and corresponding KPI

Strong project management skillset; highly organized with careful attention to detail

Strong analytical skills: ability to analyze raw data, draw conclusions and develop actionable recommendations

Strong copywriting skills

Attention to detail

Preferred

Strong technical aptitude with the ability to understand and communicate complex product applications

Ability to independently draft, review, and correct technical marketing content with minimal reliance on subject matter experts

Background in engineering or electrical technology (degree or hands-on experience)

Benefits

100% Medical, Dental, and Vision insurance premiums for eligible employees and their families

Medical Coverage: Choose between a fully covered HDHP with H.S.A or a Buy-Up Plan, both paired with an HRA

Dental and Vision Insurance

Short-Term and Long-Term Disability

Health Care and Dependent Care Spending Account (FSA)

Life Insurance (with optional upgrades)

401(k) Plan with 3% Safe Harbor Contribution

Employee Assistance Program

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