Our client is seeking a seasoned Digital Marketing Manager to lead digital strategy and execution across channels, drive engagement, and support growth initiatives.
Key Responsibilities
Develop and execute a digital strategy and roadmap for target audiences.
Manage campaigns across website, email, social, and paid digital channels.
Oversee client-facing communications, including newsletters, event invites, and updates.
Build and grow audience lists and optimize lead‑generation processes using CRM systems.
Improve website UX, content, and landing pages in collaboration with design and content partners.
Ensure compliance with relevant marketing and data‑privacy regulations.
Monitor campaign performance, report on KPIs, and recommend optimizations.
Define processes, manage digital budgets, and act as the in‑house digital subject matter expert.
Qualifications
Bachelor’s degree in Marketing, Communications, or a related field.
8+ years of digital and email marketing experience.
Hands‑on experience with CRM, email marketing, CMS, and analytics tools (or similar platforms).
Strong knowledge of digital strategy, UX/journey mapping, and content optimization.
Familiarity with email deliverability and compliance best practices.
Excellent project management, collaboration, and analytical skills.
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Key Responsibilities
Develop and execute a digital strategy and roadmap for target audiences.
Manage campaigns across website, email, social, and paid digital channels.
Oversee client-facing communications, including newsletters, event invites, and updates.
Build and grow audience lists and optimize lead‑generation processes using CRM systems.
Improve website UX, content, and landing pages in collaboration with design and content partners.
Ensure compliance with relevant marketing and data‑privacy regulations.
Monitor campaign performance, report on KPIs, and recommend optimizations.
Define processes, manage digital budgets, and act as the in‑house digital subject matter expert.
Qualifications
Bachelor’s degree in Marketing, Communications, or a related field.
8+ years of digital and email marketing experience.
Hands‑on experience with CRM, email marketing, CMS, and analytics tools (or similar platforms).
Strong knowledge of digital strategy, UX/journey mapping, and content optimization.
Familiarity with email deliverability and compliance best practices.
Excellent project management, collaboration, and analytical skills.
#J-18808-Ljbffr