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Sales Representative (Chester County)

Groff Tractor & Equipment, Wagontown, Pennsylvania, us, 19376

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Sales Representative – Construction Forestry Equipment & Compact Construction Equipment

Purpose:

A C&F/CCE Sales Representative for GT&E is a field-based sales role specializing in Forestry Equipment (C&F) and Compact Construction Equipment (CCE). This position is responsible for developing new customer relationships, nurturing existing accounts, and driving sales while maximizing gross profit margins. The representative will sell, rent, or lease new and used John Deere equipment, as well as all-makes equipment, parts, and services, ensuring customers have access to the right solutions for their operations.

Key Responsibilities: Develop and maintain strong relationships with new and existing customers in both the agriculture and construction markets Promote and sell new and used John Deere farm (C&F) and compact construction (CCE) equipment, as well as all-makes equipment, parts, and services Identify customer needs and recommend appropriate equipment solutions, including rental and lease options Maximize sales revenue and gross profit margins through strategic selling and value-added offerings Conduct on-site visits to customer locations, job sites, and farms to evaluate equipment needs Prepare and present professional quotes, proposals, and financing options Stay current on product knowledge, industry trends, competitor activity, and market conditions Collaborate with internal departments (service, parts, finance, and rental) to ensure seamless customer experience Participate in manufacturer training, sales meetings, and promotional events or trade shows as needed Provide post-sale support to ensure customer satisfaction and long-term loyalty Meet or exceed monthly and annual sales targets and performance metrics All other duties assigned

Experience, Education, Skills and Knowledge: High school diploma or GED require. Associate’s or Bachelor’s degree in Agriculture, Business, Marketing, or a related field preferred Understanding of the agricultural and/or construction industry, including seasonal cycles and job site operations Knowledge of sales processes, equipment financing, leasing, and rental options Must have a valid driver’s license and be able to meet company driving requirements