
Digital Audience Specialist - Part-Time
Cox Enterprises Inc, Frankfort, Kentucky, United States
* Curate and present content on digital platforms and products that resonates with our target digital audiences, using data to guide decisions* Identify and implement compelling ways to feature content on digital platforms, including newsletters, sites, apps and social media, with a focus on engagement and user experience* Show expertise with newsletters, including curating content, assessing audience engagement and using data to drive decision-making that improves ROI* Work with content teams to promote breaking news and timely content in an urgent way on digital platforms (newsletters, push alerts, apps, sites, social media)* Make decisions with mobile audiences in mind* Optimize digital content (stories, videos, photos, live streams, etc.) for maximum search engine reach, social referrals, audience engagement and user experience* Generate content ideas and create digital content (photo galleries, videos, digital graphics, news bursts, polls, quizzes, etc.) to grow engagement on our digital products* Write clear and compelling headlines, teases, news bursts and social media posts for all products, including sites and newsletters* Use news judgment to make appropriate content decisions for our brands* Review and analyze metrics to inform daily content and strategy decisions* Effectively and regularly communicate and collaborate with colleagues, managers and other stakeholders across departments* Proactively solve problems and help others find solutions when needed* Stay current on digital audience, technology and advertising trends to help drive our business* Handle other assignments as needed, showing flexibility and adaptability* High School Diploma/GED and 5 years’ experience in a related field. The right candidate could also have a different combination, such as any level degree/certification beyond a HS diploma/GED in a related discipline and 3 years’ experience; or 7 years’ experience in a related field* Minimum 2 years of newsletter experience preferred* Ability to work competently, reliably and consistently in a hybrid work environment (in-office work could be around 25%+)* Ability to be flexible and work in a high-energy, fast-paced environment that can sometimes become chaotic* Interest and/or background in the news industry and desire to grow within our company is a plus* Excellent communication and presentation skills, both verbal and written* Ability to support a 24/7 operation – including working evenings and weekend shifts when neededCox brings together the world’s greatest minds to help breathe life into new possibilities – and drive innovation for a better future. That’s why we look for individuals who share our pioneering spirit, have imaginative ideas and are fearless when it comes to tackling the world’s biggest challenges.
Our people love technology – and they love making a difference. They have a passion for finding new solutions and working with brilliant colleagues. Every day they dedicate themselves to a huge range of exciting projects, contributing to the Cox vision around the globe.
From engineering new sustainability solutions that conserve water and energy to creating the infrastructure for the smart cities of tomorrow, there’s no challenge too great for our pioneers. And there’s no shortage of opportunities for you to make a difference.
Come and experience the dynamic, collaborative and creative environments where your ideas are welcome and new discoveries are waiting. To help you grow to your full potential, we strive to support our employees in their career aspirations and promote the freedom to explore new horizons. #J-18808-Ljbffr
Our people love technology – and they love making a difference. They have a passion for finding new solutions and working with brilliant colleagues. Every day they dedicate themselves to a huge range of exciting projects, contributing to the Cox vision around the globe.
From engineering new sustainability solutions that conserve water and energy to creating the infrastructure for the smart cities of tomorrow, there’s no challenge too great for our pioneers. And there’s no shortage of opportunities for you to make a difference.
Come and experience the dynamic, collaborative and creative environments where your ideas are welcome and new discoveries are waiting. To help you grow to your full potential, we strive to support our employees in their career aspirations and promote the freedom to explore new horizons. #J-18808-Ljbffr