Field Marketing Specialist
Approach People Recruitment, Staten Island, New York, United States
We’re working with a fast-growing, global B2B technology organization operating at the forefront of mobile and IoT solutions. They’re looking for a
Field & Channel Marketing Specialist
to own and drive regional marketing across
Benelux (Belgium, Netherlands, Luxembourg) .
This is a high-impact role, sitting close to Sales and Channel teams, where you’ll take full ownership of regional field marketing initiatives from flagship events and partner activations to integrated campaigns that drive pipeline and revenue.
If you enjoy seeing your work translate directly into commercial impact, this role offers real autonomy, visibility, and growth.
What You’ll Be Doing
Plan, execute, and evaluate regional trade shows, partner events, and customer events across Benelux
Own the full event lifecycle: concept, logistics, vendors, on-site delivery, and post-event reporting
Manage booth assets, shipments, and on-site presentation
Partner closely with Sales and Channel teams to maximise ROI and pipeline impact
Ensure accurate event listings across websites and microsites
Own the Benelux field marketing strategy in collaboration with Sales
Deliver integrated campaigns targeting customers, prospects, resellers, and hardware partners
Localise and translate content to ensure strong regional relevance
Adapt global campaigns to local market needs
Support recruitment and activation of new resellers
Build and execute co-marketing initiatives with partners
Coordinate partner-led events, lunch & learns, and local activations
Own regional partner communications and alignment
Contribute to quarterly and annual field marketing plans
Manage regional budgets, POs, accruals, and reporting
Track KPIs across events, campaigns, and partner initiatives
Support email campaigns with CRM teams
Validate localised website content
Assist with regional lead generation and nurturing
Support local PR activities and case study development
What We’re Looking For
Fluency in
Dutch and English
Strong
B2B field marketing and event management
experience
Proven ability to manage multiple regional initiatives simultaneously
Experience working closely with
Sales and Channel partners
Commercial, results-driven mindset with strong reporting skills
Excellent organisation, communication, and stakeholder management
Salesforce experience is a plus
Channel marketing experience is highly valuedExperience in B2B software, SaaS, or enterprise technology is advantageous
Based in the Netherlands with a
valid driver’s licence
Why Apply?
A genuinely collaborative, people-first culture
Real ownership and visibility across the region
Opportunity to work with cutting-edge technologies and global partners
A fast-paced environment where ideas are encouraged and impact is visible
Strong scope for personal and professional growth
#J-18808-Ljbffr
Field & Channel Marketing Specialist
to own and drive regional marketing across
Benelux (Belgium, Netherlands, Luxembourg) .
This is a high-impact role, sitting close to Sales and Channel teams, where you’ll take full ownership of regional field marketing initiatives from flagship events and partner activations to integrated campaigns that drive pipeline and revenue.
If you enjoy seeing your work translate directly into commercial impact, this role offers real autonomy, visibility, and growth.
What You’ll Be Doing
Plan, execute, and evaluate regional trade shows, partner events, and customer events across Benelux
Own the full event lifecycle: concept, logistics, vendors, on-site delivery, and post-event reporting
Manage booth assets, shipments, and on-site presentation
Partner closely with Sales and Channel teams to maximise ROI and pipeline impact
Ensure accurate event listings across websites and microsites
Own the Benelux field marketing strategy in collaboration with Sales
Deliver integrated campaigns targeting customers, prospects, resellers, and hardware partners
Localise and translate content to ensure strong regional relevance
Adapt global campaigns to local market needs
Support recruitment and activation of new resellers
Build and execute co-marketing initiatives with partners
Coordinate partner-led events, lunch & learns, and local activations
Own regional partner communications and alignment
Contribute to quarterly and annual field marketing plans
Manage regional budgets, POs, accruals, and reporting
Track KPIs across events, campaigns, and partner initiatives
Support email campaigns with CRM teams
Validate localised website content
Assist with regional lead generation and nurturing
Support local PR activities and case study development
What We’re Looking For
Fluency in
Dutch and English
Strong
B2B field marketing and event management
experience
Proven ability to manage multiple regional initiatives simultaneously
Experience working closely with
Sales and Channel partners
Commercial, results-driven mindset with strong reporting skills
Excellent organisation, communication, and stakeholder management
Salesforce experience is a plus
Channel marketing experience is highly valuedExperience in B2B software, SaaS, or enterprise technology is advantageous
Based in the Netherlands with a
valid driver’s licence
Why Apply?
A genuinely collaborative, people-first culture
Real ownership and visibility across the region
Opportunity to work with cutting-edge technologies and global partners
A fast-paced environment where ideas are encouraged and impact is visible
Strong scope for personal and professional growth
#J-18808-Ljbffr